Equine Business Edge
Claim This Podcastby EquineRevShare.com
Podcast Overview
<p><strong>Equine Business Edge</strong> is the podcast for horse professionals who want to build a more profitable, sustainable business—without burning out or losing what made them love this industry in the first place.</p><p>Hosted by entrepreneur and horseman Jamie Birch, this show is built on over 25 years of real-world business experience—scaling companies from the ground up, leading teams of 100+ employees, and learning (sometimes the hard way) what actually works.</p><p>This is not a horse training podcast.</p><p>This is about the business behind the barn.</p><p>Each episode dives into the real challenges horse professionals face—trainers, clinicians, instructors, barn owners, and equine entrepreneurs—covering topics like pricing, marketing, client management, multiple income streams, and building systems that give you more freedom, not more stress.</p><p>You’ll hear honest conversations, practical strategies, and lessons you can actually use—whether you're trying to fill your program, make more per client, or finally stop feeling like you're working nonstop just to get by.</p><p>If you're ready to think bigger, earn more, and build a business that works for you, you're in the right place.</p>
Language
🇺🇲
Publishing Since
5/5/2026
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Recent Episodes
July 27, 2026
Anxiety as a Superpower: How I Turned My Biggest Struggle Into My Greatest Business Advantage
<p>For years I believed anxiety was something I had to eliminate.</p><p>Every morning felt like waking up ready to fight a T-Rex before my feet even hit the floor. Running a business, supporting a family, leading employees, and carrying the weight of responsibility left me exhausted, overwhelmed, and constantly on edge.</p><p>In this episode, I share a very personal story about my battle with anxiety, why I chose a different path than medication, and the surprising lesson that changed the way I lead businesses.</p><p>Instead of trying to erase anxiety completely, I learned how to redirect it.</p><p>That shift transformed the way I served clients, improved customer retention, reduced stress inside my company, and ultimately became one of the biggest competitive advantages in my business.</p><p>If you're a horse professional, entrepreneur, or business owner who constantly feels like you're carrying the weight of the world, this episode is for you.</p><p>In this episode you'll learn:</p><ul><li>Why entrepreneurs experience anxiety differently</li><li>The habits that quietly make anxiety worse</li><li>The turning point that changed how I viewed my biggest weakness</li><li>How understanding customer anxiety dramatically improved our business</li><li>The systems we built that tripled client retention</li><li>My daily routine for managing anxiety without medication</li><li>How your biggest struggle might actually become your greatest advantage</li></ul><p>Timestamps</p><p><strong>00:00</strong> — Welcome & Why This Episode Was Hard to Record</p><p><strong>01:00</strong> — Waking Up Every Day Ready to Fight a T-Rex</p><p><strong>04:45</strong> — The Hidden Cost of Building a Business</p><p><strong>07:05</strong> — When Anxiety Started Affecting My Health</p><p><strong>08:05</strong> — The Doctor Visit That Changed My Direction</p><p><strong>10:20</strong> — Why I Chose Not to Immediately Take Medication</p><p><strong>12:00</strong> — Counseling, Coaching & Looking for Better Answers</p><p><strong>14:30</strong> — Cortisol Testing, Exercise, Faith & Ice Baths</p><p><strong>16:10</strong> — The Business Coach Who Changed Everything</p><p><strong>18:40</strong> — Turning Anxiety Toward My Customers Instead of Myself</p><p><strong>21:00</strong> — Eliminating Customer Anxiety Through Better Systems</p><p><strong>24:00</strong> — Building Processes That Increased Trust</p><p><strong>27:20</strong> — The Results: Tripling Client Retention</p><p><strong>29:45</strong> — My Daily Routine for Managing Anxiety Today</p><p><strong>32:00</strong> — Why I Built EquineRevShare</p><p><strong>34:20</strong> — Your Weakness May Actually Be Your Greatest Strength</p><p><strong>36:45</strong> — A Challenge for Every Horse Professional</p><p><strong>38:30</strong> — Final Thoughts & Closing</p><p>Connect with Equine Business Edge</p><p>🌐 EquineRevShare: <a target="_blank" rel="noopener noreferrer nofollow" href="https://EquineRevShare.com">https://EquineRevShare.com</a></p><p>🎙️ Subscribe to the Equine Business Edge Podcast for practical business strategies designed specifically for horse professionals.</p><p>If this episode resonated with you, please leave a review and share it with another entrepreneur or horse professional who could use the encouragement. Chances are, they're carrying more than they let on.</p>
July 21, 2026
Building Businesses That Reflect Your Values with Abriana Johnson
<p>What if the biggest opportunity in your horse business isn't another client or another lesson—but a completely different way of thinking?</p><p>In this episode of the <strong>Equine Business Edge Podcast</strong>, Jamie Birch sits down with entrepreneur, speaker, author, and brand strategist <strong>Abriana Johnson</strong>. Together they explore entrepreneurship, storytelling, representation, leadership, agritourism, and how horse professionals can build businesses that align with their values while creating new opportunities for growth.</p><p>Abriana shares her journey from growing up in North Carolina's Black trail riding community to founding <strong>Black Unicorn Creative</strong>, <strong>Black in the Saddle</strong>, <strong>Cowgirl Cameron</strong>, and the <strong>Kinship Conference</strong>. She explains why representation expands what's possible, why businesses should be built around values instead of trends, and how horse farms can generate additional revenue by thinking beyond boarding and lessons.</p><p>If you're a trainer, barn owner, breeder, clinician, or equine entrepreneur, this episode will challenge the way you think about your business.</p><p>In This Episode</p><p><strong>02:40</strong> – Growing up with horses and an entrepreneurial father</p><p><strong>06:35</strong> – The Black trail riding community many horse people never see</p><p><strong>09:40</strong> – Why representation changes what's possible</p><p><strong>15:20</strong> – The story behind Black in the Saddle</p><p><strong>20:15</strong> – Creating the Kinship Conference</p><p><strong>24:20</strong> – Honest conversations about inclusion and community</p><p><strong>28:10</strong> – Building multiple businesses from one creative idea</p><p><strong>33:35</strong> – Public speaking and sharing your own ideas</p><p><strong>39:40</strong> – Dreaming bigger and designing a lifestyle business</p><p><strong>43:35</strong> – Agritourism opportunities for horse farms</p><p><strong>49:10</strong> – Why horse businesses are really selling experiences</p><p><strong>52:15</strong> – Escaping the time-for-money trap</p><p><strong>56:15</strong> – Why alignment is your greatest competitive advantage</p><p><strong>1:05:35</strong> – Where to connect with Abriana</p><p>About Today's Guest</p><p>Abriana Johnson is an entrepreneur, brand strategist, speaker, author, and lifelong horsewoman. She is the founder of <strong>Black Unicorn Creative</strong>, creator of <strong>Black in the Saddle</strong>, founder of the <strong>Kinship Conference</strong>, and author of the <strong>Cowgirl Cameron</strong> children's book series. Her work helps organizations align their values, leadership, branding, and customer experience while creating a more connected and welcoming equine industry.</p><p>Connect with Abriana</p><p>Black Unicorn Creative <a target="_blank" rel="noopener noreferrer nofollow" href="https://blackunicorncreative.com">https://blackunicorncreative.com</a></p><p>Black in the Saddle <a target="_blank" rel="noopener noreferrer nofollow" href="https://blkinsaddle.com">https://blkinsaddle.com</a></p><p>Kinship Conference <a target="_blank" rel="noopener noreferrer nofollow" href="https://kinshipcon.com">https://kinshipcon.com</a></p><p>Cowgirl Cameron <a target="_blank" rel="noopener noreferrer nofollow" href="https://cowgirlcameron.com">https://cowgirlcameron.com</a></p><p>LinkedIn <a target="_blank" rel="noopener noreferrer nofollow" href="https://www.linkedin.com/in/abrianajohnson">https://www.linkedin.com/in/abrianajohnson</a></p><p><strong>Equine Business Edge</strong> is hosted by Jamie Birch and features conversations with horse industry leaders, entrepreneurs, and experts helping equine professionals build stronger, more profitable businesses.</p><p><strong>Presented by EquineRevShare</strong> <a target="_blank" rel="noopener noreferrer nofollow" href="https://EquineRevShare.com">https://EquineRevShare.com</a></p>
July 15, 2026
How to Lead Through a Business Crisis (Without Quitting Too Soon) - Horse Professional Edition
<p>Every successful business owner has a crisis story.</p><p>The difference is that some people quit when things get hard... while others use those moments to build a stronger business.</p><p>In this solo episode of the Equine Business Edge Podcast, Jamie Birch shares the real stories behind nearly 20 years of entrepreneurship-including IRS bank account seizures, almost missing payroll, losing major clients, failed acquisitions, employee lawsuits, and six-figure mistakes that could have ended his company.</p><p>More importantly, he shares the framework that helped him navigate those moments without giving up.</p><p>You'll learn:</p><ul><li>Why every business owner eventually faces major setbacks.</li><li>How crises expose weaknesses instead of creating them.</li><li>Why panic and urgency are not the same thing.</li><li>The CLEAR framework for solving business problems.</li><li>How to identify the resources already available to you.</li><li>A practical planning system that helps you move from fear to action.</li><li>Why the businesses that survive are built through obstacles—not around them.</li></ul><p>If you're in a difficult season, wondering whether it's worth continuing, this episode is for you.</p><p>Success isn't built by avoiding crises. It's built by learning how to lead through them.</p><p><strong>Resources mentioned:</strong></p><ul><li>CLEAR Framework: <a target="_blank" rel="noopener noreferrer nofollow" href="https://clearandopen.com">https://clearandopen.com</a></li></ul><p>If you enjoyed this episode, please subscribe, leave a review, and share it with another horse business owner who could use the encouragement today.</p><p><strong>Connect with Equine RevShare</strong> Website: <a target="_blank" rel="noopener noreferrer nofollow" href="https://equinerevshare.com">https://equinerevshare.com</a></p><p>Follow us:</p><ul><li>Facebook: <a target="_blank" rel="noopener noreferrer nofollow" href="https://facebook.com/equinerevshare">https://facebook.com/equinerevshare</a></li><li>Instagram: <a target="_blank" rel="noopener noreferrer nofollow" href="https://instagram.com/equinerevshare">https://instagram.com/equinerevshare</a></li><li>TikTok: <a target="_blank" rel="noopener noreferrer nofollow" href="https://tiktok.com/@equinerevshare">https://tiktok.com/@equinerevshare</a></li><li>LinkedIn: <a target="_blank" rel="noopener noreferrer nofollow" href="https://linkedin.com/company/equinerevshare">https://linkedin.com/company/equinerevshare</a></li></ul>
13 total episodes available
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Frequently asked questions
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- What is Equine Business Edge?
<p><strong>Equine Business Edge</strong> is the podcast for horse professionals who want to build a more profitable, sustainable business—without burning out or losing what made them love this industry in the first place.</p><p>Hosted by entrepreneur and horseman Jamie Birch, this show is built on over 25 years of real-world business experience—scaling companies from the ground up, leading teams of 100+ employees, and learning (sometimes the hard way) what actually works.</p><p>This is not a horse training podcast.</p><p>This is about the business behind the barn.</p><p>Each episode dives into the real challenges horse professionals face—trainers, clinicians, instructors, barn owners, and equine entrepreneurs—covering topics like pricing, marketing, client management, multiple income streams, and building systems that give you more freedom, not more stress.</p><p>You’ll hear honest conversations, practical strategies, and lessons you can actually use—whether you're trying to fill your program, make more per client, or finally stop feeling like you're working nonstop just to get by.</p><p>If you're ready to think bigger, earn more, and build a business that works for you, you're in the right place.</p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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