About Everything SEO - Making SEO More Accessible, Adaptable, and Achievable for Small Businesses
Welcome to the Blogging & SEO Show - the coziest space on the internet where you can learn everything there is to know about SEO and blogging without the pressure and overwhelm. I'm teaching service providers and bloggers how to show up in search without 'doing it all.'
I'm Mckayla, the mama behind The Comma Mama Co. and host of the Blogging & SEO Show. As a mom of three, I know how important it is to keep showing up online and being visible to your audience even when you can't get on your phone or sit behind your computer.
SEO and blogging have been the pillars I rely on to market my business and show up for my audience even when I'm in the third week of whatever sickness or stomach bug my toddlers have brought home for the month. The impact a good SEO strategy can make is immense and invaluable, something that so many small business owners and bloggers could thrive with.
But I'm not about gatekeeping, and there's no reason to keep all its goodness to myself. That's why I've launched this podcast—you're getting a peek into my SEO brain and that of other experts in the network.
I can't wait to see what you create -
x Mckayla
My Summer SEO Strategy AKA What I’m Doing to Show Up While I’m OOO
Want to keep showing up in search this summer without spending every waking hour creating content? Good news: you don't need a complicated SEO strategy to see results.
In this episode of Everything SEO, Mckayla pulls back the curtain on her own summer SEO plan and shares exactly what she's doing to maintain visibility while spending most of her summer out of office. From blogging and content repurposing to email marketing and brand-building across platforms, she's breaking down the simple, sustainable strategy she's using to continue growing traffic, building authority, and setting herself up for a strong fall season.
Questions answered in this episode:
What should your SEO strategy look like during a slower season of business?
How can blogging support long-term SEO growth even when you're out of office?
Why is content repurposing one of the most effective SEO strategies available?
How often should you be publishing content to maintain visibility in search?
What are content clusters and why do they matter for SEO?
How do internal links help improve rankings and authority?
What role do platforms like Instagram, YouTube, Pinterest, and LinkedIn play in SEO?
How does email marketing support your SEO strategy and website traffic?
What is referral traffic and why is it important for search visibility?
What types of keywords should you target if you want more conversions from SEO?
Download the SEO Checklist (FREE!! because ily) and get six simple things you can do to improve your SEO in 15-minutes or less! → Click here to get your checklist! (https://thecommamamaco.com/seo-checklist?utm_source=podcast&utm_medium=everything_seo&utm_campaign=june_1_summer_seo_strategy)
Download Your Free Checklist to Plan, Write, & Publish SEO Blog Posts→ Grab yours here! (https://thecommamamaco.com/seo-blog-post-checklist?utm_source=podcast&utm_medium=everything_seo&utm_campaign=june_1_summer_seo_strategy)
Check out the Back Pocket SEO Membership → Check it out here (https://thecommamamaco.com/back-pocket-seo?utm_source=podcast&utm_medium=everything_seo&utm_campaign=june_1_summer_seo_strategy)
More Ways to Learn & Connect with Me:
Blog: www.thecommamamaco.com/blog (http://www.thecommamamaco.com/blog)
Instagram: @commamama.co (https://www.instagram.com/commamama.co/)
Don’t forget to follow and subscribe to the show to be notified when new episodes are available!
29 May 2026
Okay, But SEO Isn't Dead: Exploring Google Updates, Strategy Changes, & More in the AI Era
Google isn't dead. Search is evolving, AI is becoming more visible, and the internet seems to be having a collective meltdown about what it all means for SEO.
In this episode of Everything SEO, Mckayla breaks down Google's latest search update and why the panic surrounding AI-powered search may be a little premature. She explains what actually changed, why the "death of the 10 blue links" isn't quite what people think it is, and why making drastic changes to your SEO strategy right now could do more harm than good. Most importantly, she shares the one thing she's standing firmly behind as search continues to evolve: strategy still matters.
Questions answered in this episode:
What is Google's new AI-powered search experience and how is it different from AI summaries?
Will AI search replace SEO and organic traffic?
What should you focus on right now to maintain visibility in search?
How do you know when it's time to change your SEO strategy and when it's time to wait for more data?
Join Back Pocket SEO → Learn more here! (https://thecommamamaco.com/back-pocket-seo?utm_source=podcast&utm_medium=everything_seo&utm_campaign=may_29_seo_updates_ai_era)
More Ways to Learn & Connect with Me:
Blog: www.thecommamamaco.com/blog (http://www.thecommamamaco.com/blog)
Instagram: @commamama.co (https://www.instagram.com/commamama.co/)
Don’t forget to follow and subscribe to the show to be notified when new episodes are available!
1 Apr 2026
A New Google Core Update Just Launched...Now What?
A new Google Core update is rolling out, which means now is the perfect time to talk about what to do (and what NOT to do) when Google makes changes—whether they're big, small, or just plain annoying.
In this episode of Everything SEO, McKayla breaks down what a core update actually is, why your search console might look a little wild right now, and how to navigate the volatility without spiraling. She's sharing her own experience of losing 90% of traffic on one of her sites (and waiting over a year for it to recover), plus what steps to take once the dust settles. Spoiler: panicking is not on the list.
Questions answered in this episode:
What is a Google Core update and how is it different from other updates?
Why do rankings fluctuate so much during a core update rollout?
What should you NOT do while a core update is happening?
How long should you wait before making changes to your site?
What steps should you take after the update finishes rolling out?
Connect with Mckayla:
Blog: www.thecommamamaco.com/blog (http://www.thecommamamaco.com/blog)
Instagram: @commamama.co (https://www.instagram.com/commamama.co/)
Don’t forget to follow and subscribe to the show to be notified when new episodes are available!
Who has been a guest on Everything SEO - Making SEO More Accessible, Adaptable, and Achievable for Small Businesses
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Sara Noel
Nicole
Sarah
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5.0 / 5
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64
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Engagement
60
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