Exit Intent is a CPG marketing podcast featuring the people and strategies focused on growth, investment, and acquisition. Growthbuster CEO, Vasa Martinez, hosts and curates bite-sized conversations packed with actionable insights.
The State of PR & Company Culture (with Sabina Gault Founder & CEO of Konnect Agency)
Sabina (founder & CEO of Konnect) has done a wonderful job building relationships, starting her agency from scratch, and creating an award-winning company culture (and agency). She has also been part of a handful of exits along the away (Krave, Sweetleaf, Stubbs, One Brands). In this episode, we talk about what's next in PR, how to hone in on your brand's target audience, and what kind of employee perks she offers (a lot!) to keep remote culture at a high.
26 Mar 2021
Facebook Messenger as a Sales Channel with Kelsey Hunter of Paloma
Websites can only do so much, especially when you think about 1:1 conversations. So how do you make automation work harder for you throughout the customer journey? With an intuitive bot that makes Facebook Messenger a high-converting sales channel. Listen in as we chat with Kelsey Hunter about why you should be using Paloma today.
18 Mar 2021
How Foodie Fit's CMO Leveraged Community to Grow His Meal Prep Company by 4900% in 6 Years (with Alex Lee)
Alex Lee, the CMO of Foodie Fit Meal Prep in Las Vegas, grew his business 4900% with a community-first strategy that begins with care, compassion, and customer experience. Here's a peak under the hood.
12 Mar 2021
Oliver Bogner on Storytelling, Social Proof, and Influencer-Led Brands
GO Ventures and Mate Fertility Co-Founder Oliver Bogner joins us to talk about storytelling, social proof, and how he thinks a Michelle Obama beauty brand would crush it.
5 Mar 2021
Digital Channel Strategy from an Amazon Marketer's Perspective (with Jed Rawson)
On this episode of Exit Intent, Vasa interviews Jed Rawson of Pirawna. Jed is the CEO of an Amazon first agency. Vasa is the CEO of a dotcom first agency. This is going to be interesting...
26 Feb 2021
Preparing for iOS14 w/ Post-Purchase Surveys (with Matt Bahr)
On this episode of Exit intent, Vasa Martinez interviews Matt Bahr, the founder of EnquireLabs, a post-purchase survey solution supporting eCommerce brands around the globe.
What are some of the common pitfalls when using Enquire? (4:59)
What are some of the best ways for a startup founder to utilize EnquireLabs TODAY? (10:57)
The four pillars. (13:12)
Everyone knows about the iOS 14, Apple, Facebook scrap. How can Enquire help? (16:10)
Ideal tech stack? You can only name five. (23:28)
What's the difference between zero-party and first-party data? (25:28)
8 Dec 2020
The SMS Commerce Revolution is Here to Stay (with Vasa Martinez)
In an increasingly digital (and increasingly mobile) world, SMS is marketing’s new frontier — and it’s powerful...IF you do it right.
That’s the belief of marketing expert Vasa Martinez, founder of Growthbuster and CMO of Outer Aisle. He discussed SMS on Exit Intent, just after 2020’s Black Friday/Cyber Monday weekend about the importance of timing, of educating on brand benefits, and of getting your text campaigns off to a slow, but sure start.
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
5.0 / 5
2 ratings
Contact Exit Intent by Growthbuster
Guest appearances
Books guests
Based on episode analysis; this does not confirm that the show is currently accepting guests.
Host of Exit Intent by Growthbuster?
Claim your podcast to manage its listing and keep your show details accurate.
Pod Engine is an independent podcast discovery and analytics service and is not affiliated with or endorsed by this podcast. Artwork and show content belong to their owners. Full legal notice.
Explore this show Podcast research with Pod Engine
