An expert is defined as "a person who has a comprehensive and authoritative knowledge of or skill in a particular area." I believe that everyone has a story worth telling and has become an expert at something along the way. In these interviews we talk with business professionals who share insightful information about their industries that will be helpful to business owners. We also dive into their journey and some key lessons they have learned along the way.
051 - Writing a Million Dollar Book with Steve Gordon
How to Write a Million Dollar BookExpert Interview with Steve Gordon | Hosted by Devin Sizemore at the ACES Connection GroupIn this high-value session, Steve Gordon—CEO of Million Dollar Author and author of The 1 Million Dollar Book—reveals how entrepreneurs, consultants, and experts can use a book to establish authority and attract premium clients.Once an engineer, Steve now helps professionals turn their knowledge into marketing assets that drive long-term business growth. Whether you’ve been thinking about writing a book or want to use one to level up your brand, this interview is packed with practical, step-by-step guidance.🎯 What You’ll Learn:How to build a book around your ideal client’s core problemThe structure that makes your book easy to read and effectivePros and cons of self-publishing, traditional, and hybrid modelsWhy physical books still outperform digital in marketingWhen ghostwriting makes sense—and how to do it authenticallyHow books become long-term marketing tools, not just business cards💬 “This is one of those sessions you’ll want to take notes on!”Drop your biggest takeaway in the comments once you’ve watched!🔗 Connect with Steve Gordon:LinkedIn: https://www.linkedin.com/in/gordonsteve/Website: https://milliondollarauthor.io/Join ACES to explore more expert interviews and network with professionals creating positive change. → https://www.skool.com/aces-connection-society/about#ACES #AuthorityMarketing #MillionDollarAuthor #SteveGordon #WriteABook #businessgrowth 📽️ Timestamps Included — Jump to what matters most.1. Who is Steve Gordon, and what does he do? (00:00:02.500 - 00:01:40.009)2. What were the blockers for Steve when writing his first book, and what are common blockers for others? (00:02:58.100 - 00:05:24.679)3. What type of book does 1 Million Dollar Author help people write, and why? (00:05:26.610 - 00:09:14.240)4. What is the ideal length for a book to ensure consumption and action? (00:09:15.390 - 00:10:53.340)5. What are other ways to engineer a book for success, beyond length? (00:12:04.400 - 00:14:33.519)6. How many words equate to the 100-150 page range? (00:15:46.440 - 00:16:35.049)7. How wide or narrow should the book’s audience be? (00:16:41.920 - 00:20:23.750)8. What is the ideal timeline to publish a book? (00:20:24.460 - 00:23:50.420)9. What are the paths to publishing, and where does 1 Million Dollar Author fit? (00:24:02.930 - 00:30:57.319)10. What formats should a book be published in? (00:30:58.430 - 00:32:35.100)11. Is ghostwriting authentic, and how does 1 Million Dollar Author approach it? (00:32:35.970 - 00:36:46.550)12. What reading level should the book target? (00:36:47.560 - 00:38:21.520)13. What are other benefits of writing a book beyond client acquisition? (00:38:24.674 - 00:42:17.599)14. How does mailing books enhance marketing, and what’s the cost impact? (00:42:18.670 - 00:47:22.529)15. How do books perform at trade shows and maintain longevity? (00:47:23.600 - 00:51:12.209)16. Which industries are best suited for this type of book? (00:51:12.520 - 00:52:26.260)
7 Oct 2025
050 - Business Growth, AI, and Sustainable Success w/ Dan Kuschell
Hosted by Devin Sizemore | ACES Connection GroupIn this high-impact ACES Expert Interview, business strategist Dan Kuschell joins Devin Sizemore for a candid and insightful conversation on how to grow and scale a business in today’s fast-changing, AI-powered marketplace.With decades of experience helping companies grow through strategy, simplicity, and systems, Dan shares a masterclass on what actually works—and what to avoid—when building a sustainable, scalable business.💡 What You’ll Learn:How to navigate tech and AI disruption without losing your edgeWhy reverse-engineering growth with key financial metrics is a game-changerHow to design conversion events that educate and engageThe hidden power of referrals, reorder models, and customer lifetime valueThe emotional triggers behind great branding and marketingWhy your health is your greatest business assetDan also breaks down real-world strategies—like how Starbucks leverages customer value—and shares timeless principles for sustainable success rooted in clarity and purpose.📌 Resources & Next Steps:Get Dan’s book & donate 10 meals to kids in Arizona: https://breakthrough3x.com/bookJoin ACES for more expert interviews & business growth insights👥 Join the ACES Connection Group (Free):https://www.skool.com/aces-connection-societyConnect with Dan for coaching, podcasts, and resources:🌐 https://www.breakthrough3x.com🎧 https://www.growthtofreedom.com🔗 https://www.linkedin.com/in/dankuschell/
28 Sept 2025
049 - How to Build Market Eminence with Speaking, Publishing, and Podcasting w/ David Newman
Guest: David Newman, Author of Do It Marketing, Do It Speaking, and Do It Selling🎙️ Hosted by: Devin Sizemore | ACES Connection GroupIn this powerhouse session, David Newman breaks down how CEOs, founders, and senior execs can leverage speaking, publishing, and podcasting to dominate crowded markets, generate high-quality leads, and build lasting credibility.Inside this expert interview:✅ Why personal brands outperform corporate brands✅ The right (and wrong) way to get booked on podcasts✅ How authors can turn their book into a client-generating machine✅ The key to finding stages and what to say when you do✅ Why testimonials that teach are the most powerful marketing asset✅ Real-time strategies using tools like ListenNotes to uncover niche media and podcast placements🎯 If you're an expert with a book—or you're thinking about writing one—this is the episode you need to watch.📚 Grab David’s Manifesto: https://doitmarketing.com/manifesto🎥 Watch his Executive Briefing: https://doitmarketing.com/webinar🔗 Connect with David on LinkedIn: https://www.linkedin.com/in/dnewman👇Join ACES to access more interviews and connect with change-makers like you. Free to join: → https://www.skool.com/aces-connection-society/about
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