About Exploring Entrepreneurship with Empire Thoughts
This show is for entrepreneurs and business owners who want to learn how to market in a way that lets them get their message, product, or service out to the world!
Why struggle with making "rookie" mistakes or even spend days on a problem when you can learn from our experience?!?
Oh who are we?
Empire Thoughts is a minority owned consulting company which helps businesses and entrepreneurs take the next step in their journey towards scaling by improving their social media platforms and offering marketing guidance via Facebook, Instagram, and Emails.
Season 2; Episode 4: What Every Entrepreneur & Business Owner SHOULD Be Doing During The Crisis!
In this episode we will dive into a few things every entrepreneur should be doing to taking advantage of this time.
We informed you about Udemy which is a global learning marketplace where you can take multiple courses to increase your knowledge and skill set. Some of the courses are free so you can still take advantage and save money.
We also discussed facebook ads and which direction you should be taking your ads at this time. Providing value to your audience is also a great way to let them know you here to help instead of making a profit in there time of need.
Another very important topic we discussed is, utilizing Kartra. Kartra is a all in one marketing platform that has numerous marketing tools including email marketing, landing page creation and templates, funnel creation, split test capabilities and so much more.
A huge deal we also offered in this episode is our Digital Marketing Leads Generating Course and our Level Up Method for ONLY $29.99
CLICK below to take advantage of all our FREEBIES, learn more about Kartra and to get some more info on our Digital Marketing Course and our Level Up Method--->>> CLICK HERE (https://empirethoughts.kartra.com/page/exploringentrepreneurshipepisode4)
12 Apr 2020
Season 2; Episode 3: Our Favorite Facebook Ads!
Due to the current epidemic this episode was recorded remotely using zoom. We apologize for the quality of the audio and we hope this episode finds you, your family and your business well.
During this episode we will discuss some of the our favorite ads we have run so far and dive into why they are our favorite. We will break down what makes up an effective ad to get the results your looking for.
We also touch on our phases strategy that we recommend to any business starting out, to help you find your target audience. This phase strategy teaches you how to test and find your perfect audience and ad. It also to help you get the most out your ads budget by targeting PROVEN audiences.
Lastly, we dove into different ways you can interact with your community during this time by utilizing email marketing.
Since we are in the giving mood, we want to give you guys our TOP 10 EMAIL MARKETING SUBJECT LINES for FREE.
Check out this episode's live recording and GET your FREE SUBJECT LINES by visiting our page -----> CLICK HERE (https://empirethoughts.kartra.com/page/empirethoughtspodcastepisode3)
If you have any questions, email us at info@empirethoughts.com. We got your back!
4 Apr 2020
Season 2; Episode 2: Why Validation Is Key For Your Business!
"Ugh it's so hard to sell my product/service, no one believes in it....."
If you've ever said this to yourself, we get it. It's tough and extremely difficult to sell your product/service when there is no real, tangible evidence around it.
Aaaaand that's why we created this episode of Empire Thoughts. In this episode we talk about why validation is so key for your business, but ALSO mention how to get validation for your particular business even if you are just getting started!
It's not about having 10,000 people using your product, or spending $10,000 into marketing....it's actually about just knowing your customer, what their pain points are, and how your product/service can alleviate that pain point!
Check out the episode and let us know what you think, and if you have any questions, email us at thempirethoughts@gmail.com and we got your back!
28 Mar 2020
Season 2; Episode 1: How we went from 0 students to over 5,000 students to enroll in our course!
Yup, you read that right!
We we able to go from 0 Students to over 5,000 in a matter of 4 months, which is a crazy pace and we are super proud to admit that to guys. Why? Because that's what families do, we help each other out and that's the goal of this episode.
Let's start season 2 on the right foot and dive into our lessons, tips, tricks, mess-ups, and how you can use all of this to help you scale and grow your business.
Additionally, we are also having a HUGE discount on our strategy session right now where we are giving you an 80% OFF DEAL for our $100.00 strategy session.....so now you only PAY $19.99......for an entire hour of tips and your questions being answered!
If you are interested, email us at theempirethoughts@gmail.com with the subject line "Strategy Session Appointment" and make sure to include your name, phone number, and availability for dates/times.
And if you just have a quick question, we got your back regardless! Email us at theempirethoughts@gmail.com and we'll hold it down.
We are extremely excited to start Season 2 with you guys, let's do it y'all.....YEAH YEAH YEAHHHHHH
26 Oct 2019
Episode 8: Season Finale
Waddup ET FAM!!!
We are wrapping up Season 1 of our podcast and we want to provide you with a overall summary of the entire season by going into a quick summary of each episode.
We let you know which episodes to listen to if you're just starting of in your journey of entrepreneurship, or if you're already a business owner but are looking to scale.
Stay tuned for Season 2 where we will be introducing new guest and our overall network! As always, new questions you have please email us at theempirethoughts@gmail.com and check us out on Facebook/Instagram @theempirethoughts.
Let's get ET FAM.....YEAH YEAH YEAHHHHHH
19 Oct 2019
Episode 7: The Importance of Using Data Analytics on Facebook
Data Data.......aaaaaand more DATA!!!
In this day of age if you are a business owner who is not using data analytics to your advantage, your odds of being successful are very slim. Especially if you are in a business where you are running ads on social media! Analysing data allows you to figure out where you are going right, but more importantly, where you are going WRONG.
In this episode we cover the following topics:
- How you can use the data gathered by Facebook to help you scale
- The type of data actually delivered on Facebook
- OUR mistakes of trial and error
And as always, if you have any questions, reach out to us the theempirethoughts@gmail.com
Don't forget to follow us on Instagram @theempirethoughts and Facebook @Empirethoughts
12 Oct 2019
Episode 6: Explaining the Value Ladder
The wonderful Value Ladder...this simple (yet powerful) concept can help you scale your business more than you’ve ever imagined🧐😎
Often times businesses and entrepreneurs get really excited when they get a new customer because the customer pays them money and in the eyes of the business, that’s a profit right? Well sure, but the key to REALLY scaling and growing is to introduce a value ladder which allows you to UPSELL and DOWNSELL your customer‼️‼️‼️
Value ladders allow a business to introduce and provide customers with more “value” which in return allows the business to charge more. Never think the price of your service/product is too much because if you’re providing value to your customer, it’s up to them to decide if they want to pay or not
So if you’re a business or entrepreneur looking to scale, implement the concept of a value ladder into your business today and if you want the template we mentioned within the podcast, email us at theempirethoughts@gmail.com and we got you!!!
5 Oct 2019
Episode 5: Hidden Email Marketing Secrets
When you start building your list, you have to keep your audience aware of your brand and products/services. Instead of sending out random emails to your audience, you can use the soap opera sequence strategy or the Seinfeld Method.
The soap opera sequence method is a unique and incredibly effective series of 5 emails which can be used to get your followers and subscribers to go from the warming up stage to the sale/CTA stage. The reason why this method is called the “soap opera sequence” method is because it literally builds up the story and climax like a soap opera show. This allow for you to build up the tension, grab your follower’s attention, and just when they are HOOKED, you bring out the last stage, CTA (call-to-action) and make that sale happen.
The Seinfeld Method serves as a follow-up form of communication to The Soap Opera Email which is typically a story-arch of emails designed to build a relationship with new leads, while introducing them to your products and services. It's primary goal is building trust. The Soap Opera Email which is typically a story arch of emails designed to build a relationship with new leads, while introducing them to your products and services. Its primary goal is building trust.
If you are would like a copy of our proven Soap Opera and Seinfeld template email us at theempirethoughts@gmail.com.
30 Sept 2019
Episode 4: The Life of a 9 to 5 Entrepreneur
This episode is about the life of an entrepreneur. It can be very hectic and exciting at the same time knowing you have to divide your time to incorporate all the important things in your life.
Most of our time is usually split between our business, our corporate jobs, significant other (if you have one) and our family. But as an entrepreneur we face similar situations because most things come second to our business and we schedule everything and everyone around our business.
Time management is one of the most important skills to develop in order to balance everything in your life and still grow your business.
So in this episode we wanted to share some things we go through and how we handle it. Just know you are not alone and you are part of the ET family.
14 Sept 2019
Episode 3: How To Grow Your Email Marketing List
Growing your email list can be HARD and we understand that 100%
Most of the time you'll hear about how important email marketing is and why it should be implemented within your business but no one wants to tell you how to even start! And that is one of the most frustrating things, but guess what? That stops today!
We are here to provide you with all of our secrets and tips on how you can start today and increase your email list. In this podcast we dive into our favorites listed below:
Pop-Ups
Quizzes
Landing Pages
WuFoo Forms
Lead Generations Ads (Facebook)
These are methods we've used and have worked extremely well for us! Additionally, we have a free PDF on more tips which you can download on our website by clicking on this link (https://empirethoughts.com/freebies/ (https://empirethoughts.com/freebies/))
If you have ANY questions or still confused on how you can start, please reach out to us at theempirethoughts@gmail.com or you can always message us on our social media @theempirethoughts for Instagram and @Empirethoughts for Facebook.
Let's get it y'all.....YEAH YEAH YEAH!
7 Sept 2019
Episode 2: Social Media vs Email Marketing
Are you a business owner that has social media like YouTube or Instagram? And has anyone told you before that if you hit 3000 followers or 1000 subscribers you will be profitable right away?
Yes, well you aren’t alone, that’s a VERY COMMON view among business owners. But how is that working for you?
Are you struggling with converting on your services/products the way you want? Is your social media not getting enough engagement that you thought you would with the “right” amount of followers? And finally, are you tired of thinking of new content to post for your accounts?
Well you aren’t alone if you are struggling with the problems, we just mentioned. But the reason you are struggling isn’t because of any number of followers, it’s actually because you haven’t implemented the ONE SIMPLE concept which can turn your ENTIRE business around!
And this concept is Email Marketing!
Did you know Email Marketing beats Social Media in the following categories:
Total Users (3.8 BILLION users vs 3.4 BILLION)
Conversion Rate (6.05% vs 1.9% )
Preferred Channel Promos (60% vs 20%)
Email Marketing gives you the ability to not only communicate with your subscribers, but it allows you to take control of your entire business! For example, what happens if Facebook, Instagram, and YouTube get hacked? You would lose your ENTIRE following, everything you worked for is gone....just like that!
But if you have email marketing implemented within your business, no matter what social media platform gets hacked, you will always have access to your subscribers and be able to continue your business.
If you are interested in learning more about email marketing and or want to know what software to use, email us at Theempirethoughts@gmail.com or visit our website at www.empirethoughts.com and sign up for our free consultation!
24 Aug 2019
Episode 1: The Story of Empire Thoughts
Being business owners and entrepreneurs, we understand how difficult it can be getting started, often you feel all odds are against you and you must work 10x harder than everyone else….now imagine being a minority, that “10x” harder turns into “100x” harder. And that is exactly how we felt! Starting off we made a bunch of mistakes and could not figure out the secret method to scaling our business and making actual money. Add to the fact that both of us were working a full-time job.
And then FINALLY it clicked, we had our epiphany moment, a light bulb went off where we KNEW it was our time to shine. We ran over to our mentor to help us confirm if what we were thinking was right. Our mentor would help is define our niche market, teach us how to build OUR brand, and convert our followers into actual money.
We finally started working smarter and not harder. After it worked for us, we knew it would be unfair if we did not share this with everyone, and that is why we started Empire Thoughts. So why spend time making mistakes when you can just learn from ours?!?! We are here to provide you with all the value you NEED to make your business the best it can be!
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