Potatoes fuel the nation.
We believe that this essential, versatile crop deserves our investment; in terms of time, expertise, knowledge, and protection.
Our exciting new initiative serves as a platform for everyone in the potato growing industry to come together to share combined experience, know-how and passion for developing and perfecting healthy potato crops.
After a year of political and economic uncertainty, not-withstanding the challenges of COVID-19, BASF are committed to helping the potato industry by unifying growers, industry experts and BASF professionals who really understand the issues being faced, and how we might solve them together.
Our collaborative and holistic approach will provide solutions that combine culture and chemistry to help UK growers unlock the potential - and the profits - in their potato crops.
Let's unite in Perfecting Potatoes Together.
Hear from three growers who attended the Potato Innovation Tour this Summer. As they share their reflections, highlight key innovations, and discuss what these developments mean for their businesses.
21 Apr 2026
Potato Innovation Tour
Hear from three growers who attended the Potato Innovation Tour this Summer. As they share their reflections, highlight key innovations, and discuss what these developments mean for their businesses.
7 Sept 2023
Careers in Food & Farming
Choosing a career path is a daunting experience that can be undertaken at any age. The agricultural sector offers opportunities for almost any skills but knowing what’s out there isn’t always obvious! In this episode of ‘Farming, the Biggest Job on Earth’ we explore careers in food, farming and the environment. The global food system is driven by the passion and expertise of the people within it and the career opportunities are numerous and constantly adapting. The podcast shines a ligh...
19 Jun 2023
Debating the future of food
This episode’s conversations were recorded at a dinner bringing together people from across the food industry to celebrate the role of farming over a shared love of food and to discuss the challenges the industry faces. The evening was held at FarmED in the Cotswolds, a demonstration farm owned by Ian and Celene Wilkinson. Dinner guests included farmers alongside chef Ben Ebbrell, of Sorted Food fame, Government representatives, retail supply chain managers, Claire Evans the headteacher of an...
28 Feb 2023
Affording the right to eat
This episode shines a light on food availability and affordability, and the role that individuals, charities, and community groups play in making meals available for the 14 million people in the UK – 4 million of them children - who are struggling to eat. Farm businesses up and down the country are going beyond their commitment to food production by initiating incredible work that supports their local communities to eat, and to eat well. This is a celebration of just how key farming and farme...
19 Dec 2022
The Festive Plate
Over the festive period people come together with friends, family and sometimes strangers to celebrate. Food plays an essential role in all our celebrations and the festive plate is the outcome of hard work and dedication from our farmers. We caught up with 3 farming families who supply our food from the traditional turkey to the carrots and sprouts that adorn our plates. We also reflect on just how different Christmas will be for some people around the world this year. We spoke to an Agricul...
30 Sept 2022
Where’s your bread at?
In our first episode, we’re talking about all things bread. Where it comes from, how it’s made and our favourite types. We talk to Lincolnshire farmer Andrew Ward, who gives a frank picture of farming, and the role farmers play as stewards of the environment. Angus McDowell shares his experiences as a farmer, maltster, and miller from East Lothian and finally, we hear from Pete Welborn a third-generation family baker. Friends of BASF share their favourite bread and how they like to eat it and...
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