The Fitz and Franson Show is a bold, no-fluff podcast where two business leaders break down real-world strategies for success, marketing, and growth. With raw conversations and practical takeaways, it’s designed to motivate builders, challenge mindsets, and deliver value without the BS.
👇🏼 CHECK OUT OUR WEBSITE 👇🏼
https://fitzandfransonshow.com (https://fitzandfransonshow.com)
Why Smart Contractors WANT the Market to Slow Down (AUDIO ONLY)
Most contractors are nervous right now.
Lead flow feels different. Homeowners are hesitating. Competition feels tighter.
But here's the truth...
Slower markets don't create problems.
They expose them.
In this episode, Fitz and Franson break down:
✅ Why smart operators actually benefit from slower markets
✅ The hidden dangers of panic discounting
✅ Why cutting marketing is usually the worst move you can make
✅ How trust becomes your biggest competitive advantage
✅ The real reason many companies think they have a lead problem
✅ Why abundance hides bad habits in sales and leadership
If you're running a home improvement company and wondering how to navigate today's market, this episode is for you.
If you want sales coaching or training for your team, book a call with Fitz:
https://api.leadconnectorhq.com/widget/form/zKxLXqfU7G06U9jWUhyn (https://api.leadconnectorhq.com/widget/form/zKxLXqfU7G06U9jWUhyn)
Running multiple locations or a sales team of 3+?
Powrful Media partners with multi-location home improvement operators to build marketing systems that actually scale.
See how we'd grow your business →
https://powrful.com/audit (https://powrful.com/audit)
🎧 LISTEN ON:
YouTube:
https://www.youtube.com/@fitzandfransonshow (https://www.youtube.com/@fitzandfransonshow)
Spotify:
https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR (https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR)
Apple Podcasts:
https://podcasts.apple.com/us/podcast/the-fitz-franson-show/id1828462403 (https://podcasts.apple.com/us/podcast/the-fitz-franson-show/id1828462403)
Audible:
https://a.co/d/0a9gxjs0 (https://a.co/d/0a9gxjs0)
#ContractorMarketing #HomeImprovementBusiness #SalesLeadership #ContractorSales #BusinessGrowth
5 Jun 2026
How Contractors Scale Smarter: Jonathan Weinberg
Most contractors don’t have a lead problem.
They have a follow-up problem, a data problem, and a systems problem.
In this episode of The Fitz & Franson Show, Matt Fitzgerald and Jay Franson sit down with Jonathan Weinberg, Founder and CEO of Builder Prime, to talk about what home improvement companies actually need if they want to scale without chaos.
Jonathan shares how he built Builder Prime after getting inside the real day-to-day problems of contractors — missed leads, messy follow-up, disconnected systems, bad data, and teams trying to run growing companies off whiteboards, spreadsheets, and Google Calendar.
This conversation covers speed to lead, CRM adoption, AI, automation, knowing your numbers, and why the best contractors are not just selling more — they’re building better operating systems.
If you run a home improvement business and you’re serious about growth, this one is for you.
Learn more about Builder Prime: https://builderprime.com (https://builderprime.com)
Connect with Jonathan Weinberg on LinkedIn: https://www.linkedin.com/in/jonathanweinberg/ (https://www.linkedin.com/in/jonathanweinberg/)
Watch Jonathan’s podcast, Build to Win: https://www.youtube.com/@BuilderPrime (https://www.youtube.com/@BuilderPrime)
🎧 LISTEN ON:
YouTube: https://www.youtube.com/@fitzandfransonshow (https://www.youtube.com/@fitzandfransonshow)
Spotify: https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR?si=40a1261e2e954856 (https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR?si=40a1261e2e954856)
Apple Podcasts: https://podcasts.apple.com/us/podcast/the-fitz-franson-show/id1828462403 (https://podcasts.apple.com/us/podcast/the-fitz-franson-show/id1828462403)
Audible: https://a.co/d/0a9gxjs0 (https://a.co/d/0a9gxjs0)
Running multiple locations or a sales team of 3+? Powrful Media partners with multi-location home improvement operators to build marketing systems that actually scale. See how we'd grow your business → powrful.com (http://powrful.com/audit)
31 May 2026
You're Losing 41% of Your Revenue After Hours
Most home improvement companies don't have a lead problem.
They have a response problem.
In this episode, Fitz and Franson break down the growing speed-to-lead crisis happening across the home improvement industry and explain why companies spending $10,000–$50,000+ per month on marketing are still struggling to convert leads.
The reality?
41% of booked jobs happen after hours.
97% of homeowners go with the first company that responds.
And some companies are taking 14+ hours to call leads back.
If your sales team is complaining about lead quality, this episode might explain what's really happening.
Topics covered:
• Why speed-to-lead is crushing profitability
• The hidden cost of slow follow-up
• Why homeowners buy from your competitors first
• How multi-location operators lose revenue without realizing it
• The systems every growing company needs in place
• The 4-step framework to fix your response process this week
If you're spending money on marketing and not measuring response times, this episode is required listening.
👇 RESOURCES & NEXT STEPS 👇
If you want sales coaching or training for your team, book a call with Fitz:
https://api.leadconnectorhq.com/widget/form/zKxLXqfU7G06U9jWUhyn (https://api.leadconnectorhq.com/widget/form/zKxLXqfU7G06U9jWUhyn)
Running multiple locations or a sales team of 3+? Powrful Media partners with multi-location home improvement operators to build marketing systems that actually scale. See how we'd grow your business → powrful.com (http://powrful.com/audit)
🎧 LISTEN ON:
YouTube: https://www.youtube.com/@fitzandfransonshow (https://www.youtube.com/@fitzandfransonshow)
Spotify: https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR?si=40a1261e2e954856 (https://open.spotify.com/show/2Yra40xvXxnV9iuP86P2dR?si=40a1261e2e954856)
Apple Podcasts: https://podcasts.apple.com/us/podcast/the-fitz-franson-show/id1828462403 (https://podcasts.apple.com/us/podcast/the-fitz-franson-show/id1828462403)
Audible: https://a.co/d/0a9gxjs0 (https://a.co/d/0a9gxjs0)
#HomeImprovement #MarketingStrategy #BusinessGrowth #Leadership #SalesManagement
Who has been a guest on FFS - Fitz & Franson Show
Names identified in recent episode analyses. Showing up to five guests.
Telisha Day
Bob Camire
Jim Williams
Jennifer Hatcher
Jake Thomas
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Apple Podcasts (US)
5.0 / 5
3 ratings
Contact FFS - Fitz & Franson Show
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