Are you a creative who wants to do more, create more, and live more? This is the podcast for you. Join 30-year film pro Carter Ferguson as he shares practical strategies and real-world insights to help you boost productivity, sharpen your focus, and achieve greater success. Discover how to streamline your creative process, build better habits, and unlock your full potential.
THE UPS AND DOWNS OF USING AI IN A CREATIVE WORKFLOW #190
AI is everywhere right now, but most of the conversation sits at the extremes.
This episode looks at what actually happens when you try to use AI inside a real creative workflow.
Based on a year of daily use, this is a practical report on where AI genuinely saves time, where it actively damages creative momentum, and why judgement, process, and human oversight still matter more than efficiency.
“AI doesn’t fix incompetence. It amplifies it.” Carter Ferguson
LINKS
Official website: https://www.filmproproductivity.com/ (https://www.filmproproductivity.com/)
Facebook: https://www.facebook.com/filmproproductivity (https://www.facebook.com/filmproproductivity)
Contact: https://www.filmproproductivity.com/contact (https://www.filmproproductivity.com/contact)
Indie Film Hustle: https://indiefilmhustle.com/ifh-podcast-network-filmmaking-and-screenwriting/ (https://indiefilmhustle.com/ifh-podcast-network-filmmaking-and-screenwriting/)
YouTube: https://www.youtube.com/channel/UCqo0Zld2Lm2lJDpDh3GsuZg (https://www.youtube.com/channel/UCqo0Zld2Lm2lJDpDh3GsuZg)
QUOTES
“ChatGPT is incredibly limited, but good enough at some things to create a misleading impression of greatness.” – Sam Altman
“The model will confidently state things as if they were facts that are entirely made up.” – Sam Altman
“A system that cannot reliably explain or justify its behaviour cannot be trusted.” – Judea Pearl
“What computers cannot do is understand the meaning of what they manipulate.” – Joseph Weizenbaum
“The danger isn’t that machines will start thinking like people. It’s that people will start thinking like machines.” – Jaron Lanier
“The best way to predict the future is to invent it – not to automate yourself out of it.” – Alan Kay
This episode is sponsored by GBM Casting
who have been supplying SAs to the screen and media industry throughout Scotland for over 20 years. We know our people and we know when they’ll fit for you. gbmcasting.co.uk (https://www.gbmcasting.co.uk/)
REFERENCES
ChatGPT
Claude
Generative Pre-trained Transformers
Context window
AI hallucinations
Willy’s Chocolate Experience
Creative workflow automation
Please check out my friends shows:
FILM FIGHTS WITH FRIENDS PODCAST with Stephen Koepfer and Paul Varacchi (etc) (https://www.youtube.com/@FilmFightsFriendsPod)
THE FILMMAKERS PODCAST with Giles Alderson (etc.) (https://podcasts.apple.com/gb/podcast/the-filmmakers-podcast/id1280468643)
THE HORROR CUT with Stephen Kerr and Gary Hewitt (https://open.spotify.com/show/0aS3lwHNNmApivlsbEGUkg)
WILDE WORLD with David Wilde (https://open.spotify.com/show/4rdN1g9Q0PmI2KicugSMcE)
FILMMAKING CONVERSATIONS with Damian Swaby (https://www.spreaker.com/podcast/filmmaking-conversations-podcast-with-damien-swaby--4532542)
MUSIC & CREDITS
A Himitsu Music: Adventures by A Himitsu
Commons — Attribution 3.0 Unported — CC BY 3.0
http://creativecommons.org/licenses/b (http://creativecommons.org/licenses/b)...
Music released by Argofox <a href="https://www.youtu.be/8BXNwnxaVQE" target="_blank" rel="noreferrer...
5 Apr 2026
HOW TO STOP WASTING TIME ON UNCLEAR THINKING #189
Hard work isn’t usually the problem. Unclear thinking is.
When ideas are vague, assumptions go unchallenged, and decisions drift, effort multiplies and momentum leaks away. In this episode, I break down five questions that cut through unclear thinking and stop creative work stalling.
These aren’t techniques or hacks. They’re tools for pressure-testing ideas, tightening decisions, and reclaiming time that gets burned on confusion.
“One clear question, asked at the right moment, can save weeks of wasted work.” Carter Ferguson
LINKS
Official website: https://www.filmproproductivity.com/ (https://www.filmproproductivity.com/)
Facebook: https://www.facebook.com/filmproproductivity (https://www.facebook.com/filmproproductivity)
Contact: https://www.filmproproductivity.com/contact (https://www.filmproproductivity.com/contact)
Indie Film Hustle: https://indiefilmhustle.com/ifh-podcast-network-filmmaking-and-screenwriting/ (https://indiefilmhustle.com/ifh-podcast-network-filmmaking-and-screenwriting/)
YouTube: https://www.youtube.com/channel/UCqo0Zld2Lm2lJDpDh3GsuZg (https://www.youtube.com/channel/UCqo0Zld2Lm2lJDpDh3GsuZg)
QUOTES
“The first principle is that you must not fool yourself, and you are the easiest person to fool.” – Richard Feynman
“Confidence is a feeling, not a measure of accuracy.” – Daniel Kahneman
“When you have to prove the value of your ideas by persuading other people to pay for them, it clears out an awful lot of woolly thinking.” – Tim O’Reilly
“When the next step is unclear, the best way to figure it out is to take action.” – Scott Belsky
“There is nothing so useless as doing efficiently that which should not be done at all.” – Peter Drucker
This episode is sponsored by GBM Casting
who have been supplying SAs to the screen and media industry throughout Scotland for over 20 years. We know our people and we know when they’ll fit for you. gbmcasting.co.uk (https://www.gbmcasting.co.uk/)
REFERENCES
Socratic questioning
Clear thinking
Decision making
Creative productivity
Cognitive bias
Four Thousand Weeks – Oliver Burkeman
Please check out my friends shows:
FILM FIGHTS WITH FRIENDS PODCAST with Stephen Koepfer and Paul Varacchi (etc) (https://www.youtube.com/@FilmFightsFriendsPod)
THE FILMMAKERS PODCAST with Giles Alderson (etc.) (https://podcasts.apple.com/gb/podcast/the-filmmakers-podcast/id1280468643)
THE HORROR CUT with Stephen Kerr and Gary Hewitt (https://open.spotify.com/show/0aS3lwHNNmApivlsbEGUkg)
WILDE WORLD with David Wilde (https://open.spotify.com/show/4rdN1g9Q0PmI2KicugSMcE)
FILMMAKING CONVERSATIONS with Damian Swaby (https://www.spreaker.com/podcast/filmmaking-conversations-podcast-with-damien-swaby--4532542)
MUSIC & CREDITS
A Himitsu Music: Adventures by A Himitsu
Commons — Attribution 3.0 Unported — CC BY 3.0
http://creativecommons.org/licenses/b (http://creativecommons.org/licenses/b)...
Music released by Argofox https://www.youtu.be/8BXNwnxaVQE (https://www.youtu.be/8BXNwnxaVQE)
Music provided by Audio Library <a...
29 Mar 2026
THE BRUTAL TRUTH ABOUT TIME #188
Time isn’t something you manage. It’s something you run out of.
And most productivity advice avoids that truth because it’s uncomfortable. In this episode, I break down nine lessons from Oliver Burkeman’s Four Thousand Weeks and look at what finite time really means for creative people.
This isn’t about doing more. It’s about choosing better, accepting limits, and focusing on what actually matters while you still can.
“You can’t do it all. The real work is deciding what not to do.” Carter Ferguson
LINKS
Official website: https://www.filmproproductivity.com/ (https://www.filmproproductivity.com/)
Facebook: https://www.facebook.com/filmproproductivity (https://www.facebook.com/filmproproductivity)
Contact: https://www.filmproproductivity.com/contact (https://www.filmproproductivity.com/contact)
Indie Film Hustle: https://indiefilmhustle.com/ifh-podcast-network-filmmaking-and-screenwriting/ (https://indiefilmhustle.com/ifh-podcast-network-filmmaking-and-screenwriting/)
YouTube: https://www.youtube.com/channel/UCqo0Zld2Lm2lJDpDh3GsuZg (https://www.youtube.com/channel/UCqo0Zld2Lm2lJDpDh3GsuZg)
QUOTES
“You can’t do it all. But you can do what matters.” – Oliver Burkeman
“Don’t count the days, make the days count.” – Muhammad Ali
“The really important kind of freedom involves attention, and awareness, and discipline, and effort, and being able truly to care about other people.” – David Foster Wallace
“You can do anything, but not everything.” – David Allen
“It is not that we have a short time to live, but that we waste a lot of it.” – Seneca
“The difference between successful people and really successful people is that really successful people say no to almost everything.” – Warren Buffett
“Concentrate all your thoughts upon the work at hand. The sun’s rays do not burn until brought to a focus.” – Alexander Graham Bell
“Procrastination is the fear of success.” – Denis Waitley
“Rest when you’re weary. Refresh and renew yourself.” – Ralph Marston
“I am always doing that which I cannot do, in order that I may learn how to do it.” – Pablo Picasso
“Wherever you are, be all there.” – Jim Elliot
“The key to a good life is not the absence of negativity. It is the ability to navigate it.” – Oliver Burkeman
This episode is sponsored by GBM Casting
who have been supplying SAs to the screen and media industry throughout Scotland for over 20 years. We know our people and we know when they’ll fit for you. gbmcasting.co.uk (https://www.gbmcasting.co.uk/)
REFERENCES
Four Thousand Weeks – Oliver Burkeman
Time management for mortals
Finite time
Creative prioritisation
Attention and focus
Please check out my friends shows:
FILM FIGHTS WITH FRIENDS PODCAST with Stephen Koepfer and Paul Varacchi (etc) (https://www.youtube.com/@FilmFightsFriendsPod)
THE FILMMAKERS PODCAST with Giles Alderson (etc.) (https://podcasts.apple.com/gb/podcast/the-filmmakers-podcast/id1280468643)
THE HORROR CUT with Stephen Kerr and Gary Hewitt (https://open.spotify.com/show/0aS3lwHNNmApivlsbEGUkg)
WILDE WORLD with David Wilde (https://open.spotify.com/show/4rdN1g9Q0PmI2KicugSMcE)
<a href="https://www.spreaker.com/podcast/filmmaking-conversations-podcast-with-damien-swaby--4532542"...
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
8,263,600
Score snapshot 15 Sept 2025
Apple Podcasts (US)
4.9 / 5
20 ratings
Spotify
4.9 / 5
32 ratings
Podcast Authority Score: 72 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
88
Social presence
0
YouTube
93
Engagement
51
Contact Film Pro Productivity & Success
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