The podcast about building an audience from zero. Artists. Founders. Investors. One shared obsession. We dive deep into how you go from zero to being a success, that anyone in the music industry can learn from. Episodes released every Monday.
Find Your Frequency
Claim This Podcastby un:hurd music
8 episodes
Updated Daily
Accepts GuestsHas SponsorsLocation 🇬🇧
Podcast Overview
The podcast about building an audience from zero. Artists. Founders. Investors. One shared obsession. We dive deep into how you go from zero to being a success, that anyone in the music industry can learn from. Episodes released every Monday.
Language
🇺🇲
Publishing Since
6/1/2026
2 verified contact emails on file for Find Your Frequency
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Recent Episodes
July 20, 2026
Touring Indie Artist | "It's Not A Product. It Should Be A Feeling." | LIZZIE ESAU
<p>Lizzie Esau has gone from open mics in the Northeast to Radio One's Big Weekend and Glastonbury. No label. No viral moment. No shortcut. Just great music, relentless live shows, and zero-hour jobs to keep it all going.</p><p>In this episode, Lizzie talks about why she built her career on stage rather than on a screen (and why most of her community found her through live, not social), the preparation ritual that keeps her nerves in check before every show, what she learned from playing to two people and a dog in Middlesbrough, and why she stands at the merch table after every single gig.</p><p>She also shares the mindset shift every artist chasing numbers needs to hear: stop treating your music like a product. It should be a feeling you give someone. Then it becomes something people experience, not just buy.</p><p>New episodes every Monday.</p><p>un:hurd music gives every independent artist a fair chance of success. Start now: <a href="https://unhurdmusic.com" rel="ugc noopener noreferrer" target="_blank">https://unhurdmusic.com</a></p>
July 13, 2026
Culture Platform Founder & Artist | "You Can't Be An Artist In 2026 And Not Understand The Business" | IBRAHIM KAMARA
<p>Ibrahim Kamara gave Nines, Brent Faiyaz, and J Hus their first ever magazine covers. He built Guap, one of the UK's most influential creative platforms, from a camera and a student overdraft. It took six years before the business made any money. Now, 11 years in, he's going back to his first love: making music independently.</p><p>In this episode, Ibrahim breaks down the independent artist model he thinks actually works (drop music, build products and experiences around it, tour, repeat), why community depth matters more than community size, what entrepreneurship actually costs that nobody talks about, and why you can't call yourself an artist in 2026 if you don't understand publishing, PRS, and the business side of your own craft.</p><p>He also shares the line that every artist needs to hear: if you're not treating music like a business, you just want an expensive hobby.</p><p>New episodes every Monday.</p><p>un:hurd music gives every independent artist a fair chance of success. Start here: <a href="https://unhurdmusic.com">https://unhurdmusic.com</a></p>
July 6, 2026
Spice Girls & Five Manager | "Most Artists Ask Me The Wrong Question" | CHRIS HERBERT
<p>Chris Herbert put together the Spice Girls when everyone around him was telling him to make another boy band. He looked at the market, saw it was saturated, and went the other direction. He cast them like a TV show (Friends, specifically), giving each member an individual identity so the audience had someone to identify with. It became one of the biggest bets in music history.</p><p>In this episode, Chris talks about how he spotted the gap nobody else could see, what he looks for in an artist now versus the 90s (and why "I can sing, what are you going to do for me?" is the wrong question), why the UK has stopped developing artists while America still does it brilliantly, and why authenticity isn't optional anymore because the public sees through everything in a nanosecond.</p><p>If you're an independent artist trying to figure out what makes you different, Chris has one answer: find your identity first. Everything else follows.</p><p>New episodes every Monday.</p><p>un:hurd music gives every independent artist a fair chance of success. Start free for 7 days: <a href="https://unhurdmusic.com">https://unhurdmusic.com</a></p>
8 total episodes available
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Frequently asked questions
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- What is Find Your Frequency?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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