Fluid: Online Marketing with the Pros

About Fluid: Online Marketing with the Pros

Online marketing is always evolving. Paul Matthew interviews industry professionals to learn what's working today. Each episode brings insight into new trends, tactics and strategies companies are using.

Publisher

Paul Matthew

Category

business

Language

en

Explicit

No

First episode

24 Nov 2019

Latest episode

13 Apr 2020

Latest episodes

16 episodes in the feed.

1. 

   13 Apr 2020

   Innovation by Deavondre Jones

   We’re facing tough and uncertain economic times coming out of this quarantine. Many people have lost their jobs. I wanted to speak with someone who started with almost nothing and built his business from the ground up. In this episode we discuss how you can stay ahead of the game, reinvent yourself and build yourself when you have nothing left. Watch the full video on YouTube (Subscribe for more!) 👉👉 https://youtu.be/h8tYHoTfUKg Deavondre is originally from Benton Harbor, Michigan. He’s a proud graduate of GRCC and received his Bachelors from Columbia College Chicago. He runs the most consistent dance class in west Michigan and a growing marketing company. He travels around the state performing dances and giving speeches to today's youth. Want to take his online class? Learn more about Dancespire 👉👉 https://bit.ly/dancespire Paul Matthew Media helps you connect with people. We use video to share human experiences and tell breathtaking stories. Learn more about how we can help you stand out in your industry. 👉👉 http://bit.ly/PaulMatthewMedia

2. 

   6 Apr 2020

   Live Streaming with Troy Meekhof

   Amidst the confusion and uncertainty of Covid-19, many businesses are embracing live streaming as a core part of their marketing and service provision. Live Streaming can be simple to complex depending on the production quality you want to represent your business with - just like any video production. I sat down with a fellow video producer, Troy Meekhof, to discuss live streaming, video chat, and our rapidly changing business environment. This is our first remote podcast! Thank you to this episodes’ sponsor. Interested in starting your own podcast at this studio? Learn more about the Whole Picture Podcast! 👉👉 http://bit.ly/wktvpodcasts Watch the full video on YouTube (Subscribe for more!) 👉👉 https://youtu.be/RSxNbtUSRNA Troy Meekhof is a full time videographer and cinematographer, and owner of Mid-July Media, a full-service media production company. They seek to inspire through real people with real stories and help professionals grow their businesses! Troy specializes in wedding cinematography and video production for small businesses and social media, while constantly diversifying into new forms of media production and marketing tactics. Hire him for a live stream! 👉👉 bit.ly/Mid-JulyMedia Paul Matthew Media helps you connect with people. We use video to share human experiences and tell breathtaking stories. Learn more about how we can help you stand out in your industry. 👉👉 http://bit.ly/PaulMatthewMedia

3. 

   30 Mar 2020

   Facebook ads with Chandler Versluis

   In this week’s episode, I sit down with Chandler from Emberly Digital. Chandler handles Emberly Digital clients’ Facebook ad campaigns from design to execution. We talk about strategies and technical techniques he employs to get results for his clients. Thank you to this episodes’ sponsor. Interested in starting your own podcast at this studio? Learn more about the Whole Picture Podcast! 👉👉 http://bit.ly/wktvpodcasts Watch the full video on YouTube (Subscribe for more!) 👉👉 https://youtu.be/m34ZXBLAZiw Chandler Verluis is a digital marketer for Embery Digital. He recently made the switch from 9-5 to freelancer. He joined forces with his brother to help serve clients and their online marketing needs. He built his knowledge from marketing his own music band. Check out Emberly Digital 👉👉 http://bit.ly/EmberlyDigital Paul Matthew Media helps you connect with people. We use video to share human experiences and tell breathtaking stories. Learn more about how we can help you stand out in your industry. 👉👉 http://bit.ly/PaulMatthewMedia

4. 

   23 Mar 2020

   Selling to SMBs with Justin and Chris

   In this week’s episode, I sit down with the founder of Grand Rapids Tech and his lead web developer to discuss digital marketing for Small to Medium size companies, or as they say, Shmedium businesses. We cover sales, email, and web design that keep their business coming back. Thank you to this episodes’ sponsor. Interested in starting your own podcast at this studio? Learn more about the Whole Picture Podcast! 👉👉 http://bit.ly/wktvpodcasts Watch the full video on YouTube (Subscribe for more!) 👉👉 https://youtu.be/DdpM216Ue3k Justin has been the President and Owner of Grand Rapids Tech since 2010. Prior to that, he co-owned a computer repair shop, a custom computer and repair business, worked in IT departments, and other technology related positions. He now has hundreds of clients ranging from residential all the way to multi-billion dollar grossing giants. He built this business based on honesty, integrity, and hard work. He will continue to run the business this way to keep his clients secure, properly operating, and 100% satisfied. Learn more about Grand Rapids Tech 👉👉 http://bit.ly/GR-Tech Paul Matthew Media helps you connect with people. We use video to share human experiences and tell breathtaking stories. Learn more about how we can help you stand out in your industry. 👉👉 http://bit.ly/PaulMatthewMedia

5. 

   16 Mar 2020

   Google Ads with Samuel Kiste

   In this week’s episode, I talk with creative entrepreneur Samual kiste. Sam escaped the 9-5 job and built a highly profitable solo business that supports him and his family. He used Google ads and email marketing to generate 75% of his new leads. If you hate networking and waiting for referrals, you’ll want to hear his secret tactics for success. Thank you to this episodes’ sponsor. Interested in starting your own podcast at this studio? Learn more about the Whole Picture Podcast! 👉👉 http://bit.ly/wktvpodcasts Watch the full video on YouTube (Subscribe for more!) 👉👉 https://youtu.be/Ddu1RtqccyU Sam Kiste is the owner of SJK Productions, an all service Video Production company based in Grand Rapids Michigan. Creating over 100 wedding films and 500 commercial films in the past 4 years, he's passionate about helping others create their own success. He's an open book on how to start a videography business through the use of his YouTube channel. Check out his YouTube tutorials and give him a sub! 👉👉 http://bit.ly/SJKProductions Paul Matthew Media helps you connect with people. We use video to share human experiences and tell breathtaking stories. Learn more about how we can help you stand out in your industry. 👉👉 http://bit.ly/PaulMatthewMedia

6. 

   9 Mar 2020

   Building a Personal Brand with David Roden

   In this week’s episode, I sit down with David Roden. We talk about how he built his personal brand. His personal brand allows him to make a living as a life coach. He gets to follow his passion of helping people build self esteem. We dive into topics including self-publishing a book for increased credibility, leveraging emerging platforms to grow and retain a following fast, and getting verified on Facebook and Instagram. David Roden has transformed his life from suicidal obesity to health and happiness. His drive and mindset has empowered him to be a serial entrepreneur starting several companies. If you’re looking for someone who can help empower you to make radical change in your life, book a consultation with him. 👉👉 http://bit.ly/Fit_DRock Thank you to this episodes’ sponsor. Interested in starting your own podcast at this studio? Learn more about the Whole Picture Podcast! 👉👉 http://bit.ly/wktvpodcasts Watch the full video on YouTube (Subscribe for more!) 👉👉 https://youtu.be/P4Hey0FwuX0 Paul Matthew Media helps you connect with people. We use video to share human experiences and tell breathtaking stories. Learn more about how we can help you stand out in your industry. 👉👉 http://bit.ly/PaulMatthewMedia

7. 

   2 Mar 2020

   Marketing a mobile app with Larry and Noah

   In this week’s episode, I sit down with Larry and Noah from ArcSite. ArcSite is a new app rising on the app store and is close to being the top app in their market. We discuss how they have mastered digital tools to streamline their sales pipeline. We talk about email marketing and segmentation, chatbots, and content production. Thank you to this episodes’ sponsor. Interested in starting your own podcast at this studio? Learn more about the Whole Picture Podcast! 👉👉 http://bit.ly/wktvpodcasts Watch the full video on YouTube (Subscribe for more!) 👉👉 https://youtu.be/_a6gYuBm2y8 Larry Lynch is a Digital Marketing Specialist, specializing in SAAS B2B marketing. Noah is an account executive with ArcSite. ArcSite makes it easy to create professional drawings, instantly review bills of material, and generate customer proposals on the go. 👉👉 http://bit.ly/Arcsite Paul Matthew Media helps you connect with people. We use video to share human experiences and tell breathtaking stories. Learn more about how we can help you stand out in your industry. 👉👉 http://bit.ly/PaulMatthewMedia

8. 

   24 Feb 2020

   Vlogging for Business with Logan Smith

   This week I spoke with Logan Smith, otherwise known as DJ LoStax. Starting off in a small pond, he set himself apart from the competition through vlogging. His vlogs allowed clients to see his work and personality before they contacted him. He also established his expertise by talking about how he handled situations as they arose. In addition to being a powerful marketing tool, vlogging blossomed into a passive income stream. Thank you to this episodes’ sponsor. Interested in starting your own podcast at this studio? Learn more about the Whole Picture Podcast! 👉👉 http://bit.ly/wktvpodcasts Watch the full video on YouTube (Subscribe for more!) 👉👉 https://youtu.be/_iZBfrY8B3E DJ LoStax is the owner and operator of Luxx Entertainment. He saw a need for a different type of entertainment; one that collaborates with clients and planners to create a non-traditional event experience. Learn more 👉👉 http://bit.ly/Luxxent Paul Matthew Media helps you connect with people. We use video to share human experiences and tell breathtaking stories. Learn more about how we can help you stand out in your industry. 👉👉 http://bit.ly/PaulMatthewMedia

9. 

   17 Feb 2020

   Music Marketing with Edify

   People tend to think musicians breakout of nowhere but it really takes hard work and consistency to build a career as an artist. Luck is only a small part of the equation. In this week’s episode, we dive into ways musicians can use digital marketing to grow their audience. Thank you to this episodes’ sponsor. Interested in starting your own podcast at this studio? Learn more about the Whole Picture Podcast! 👉👉 http://bit.ly/wktvpodcasts Edify is a twenty eight year old music artist originally from Plymouth Michigan. His early influences include artists like Eminem, Kanye West, and Lil Wayne. Edify has opened for the Ying Yang Twins, Lecrae, and Andy Mineo. He has toured nationally twice and has released four albums on iTunes. Check out his music: 👉👉 http://bit.ly/EdifySounds Paul Matthew Media helps you connect with people. We use video to share human experiences and tell breathtaking stories. Learn more about how we can help you stand out in your industry. 👉👉 http://bit.ly/PaulMatthewMedia

10. 

    10 Feb 2020

    Video Marketing with Roy and Harley

    In this week’s episode, I talk with Roy Shaw and Harley Dean, the creators of Bigfoot Marketing, LLC. Like me, they specialize in video marketing. They combine each other’s expertise to deliver high value to their clients. We discuss the power of storytelling and building your brand through organic video marketing. Thank you to this episodes’ sponsor. Interested in starting your own podcast at this studio? Learn more about the Whole Picture Podcast! 👉👉 http://bit.ly/wktvpodcasts Bigfoot Marketing has the experience to tell your story in an unforgettable way. they’ll design video, branding, and promotional strategy to excite your customers and grow your business! Learn more: 👉👉 http://bit.ly/bigfootmarketing Paul Matthew Media helps you connect with people. We use video to share human experiences and tell breathtaking stories. Learn more about how we can help you stand out in your industry. 👉👉 http://bit.ly/PaulMatthewMedia Watch the full video on YouTube (Subscribe for more!) 👉👉 https://youtu.be/FOxFhIWXSPA

11. 

    3 Feb 2020

    Organic Reach with Dr. Kurt Lang

    In this week’s episode, I sit down with Dr. Kurt Lang, the private practice owner of Vibrant Life Chiropractic. We talk about how he started and grew his practice to the success it is today in just a few short years. What methods did he use online and offline to get his practice off the ground? Find out in this episode of Fluid Online Marketing. Dr. Kurt and Kelly are focused on helping the community of Grand Rapids achieve its greatest potential in health and wellness through the most advanced chiropractic care possible. They apply constant education, advanced techniques, technological advancement, and studious research to ongoing chiropractic care for you and your family. Schedule an assessment 👉👉 http://bit.ly/vibrantlifechiropractic Paul Matthew Media helps you connect with people. We use video to share human experiences and tell breathtaking stories. Learn more about how we can help you stand out in your industry. 👉👉 http://bit.ly/PaulMatthewMedia Thank you to this episodes’ sponsor. Interested in starting your own podcast at this studio? Learn more about the Whole Picture Podcast! 👉👉 http://bit.ly/wktvpodcasts

12. 

    27 Jan 2020

    Content Production

    In this week’s episode, Billy Gains (Will Ellermets) and I talk about producing content. From making podcasts to Facebook advertising, we explore our approaches. We also talk about successful content creators like Gary Vee and Logan Paul. Thank you to this episodes’ sponsor. Interested in starting your own podcast at this studio? Learn more about the Whole Picture Podcast! 👉👉 http://bit.ly/wktvpodcasts Watch the full video on YouTube (Subscribe for more!) 👉👉 https://youtu.be/86qWnM3xEkw In January of 2016, 21-year old Billy Gains (Will Ellermets) founded Battle of the Gains. Through interactive community sporting events, festivals, health seminars and small groups, Battle of the Gains aims to guide a global community in promoting physical mental and spiritual health so that the youth will be able to manage life’s challenges more optimistically. Learn more 👉👉 http://bit.ly/battleofthegains Paul Matthew Media helps you connect with people. We use video to share human experiences and tell breathtaking stories. Learn more about how we can help you stand out in your industry. 👉👉 http://bit.ly/PaulMatthewMedia

13. 

    20 Jan 2020

    Influencer Marketing

    In this week’s episode, I interview successful entrepreneur, Remy Lewbel, about how he used influencer marketing to grow his business. Starting off in 2017, Trend45 started with out of state trips. By 2019, his company went international. He’s continuing to grow and double down on influencer marketing. We talk about tactics he’s used to build a large online following. Thank you to this episodes’ sponsor. Interested in starting your own podcast at this studio? Learn more about the Whole Picture Podcast! 👉👉 http://bit.ly/wktvpodcasts Remy Lewbel started up a travel company designed for content creators. He connects models with photographers and videographers to collaborate and build portfolios in luxurious locations. By putting together group rates, event attendees can experience the high life. Want to go to Bali with us? 👉👉 http://bit.ly/WeAreTrend45 Paul Matthew Media helps you connect with people. We use video to share human experiences and tell breathtaking stories. Learn more about how we can help you stand out in your industry. 👉👉 http://bit.ly/PaulMatthewMedia

14. 

    13 Jan 2020

    Digital Marketing for Nonprofits

    In this week's episode we talk about how a small nonprofit with limited resources can successfully utilize digital marketing. Tom Norton, the general manager of a community media station, discusses how he leverages social media to drive engagement and raise funding. Nonprofits can succeed even with limited budgets and small teams. Thank you to this episodes’ sponsor. Interested in starting your own podcast at this studio? Learn more about the Whole Picture Podcast! 👉👉 http://bit.ly/wktvpodcasts Watch the full video on YouTube (Subscribe for more!) 👉👉 https://youtu.be/fdjIjDgebbc Tom Norton is the general manager at a community media station. He comes from a background of traditional media. Equipped with experience in both realms, he relies on the affordability of digital marketing to fund one of Michigan’s largest community media stations. Learn more 👉👉 http://bit.ly/wktvpodcasts Paul Matthew Media helps you connect with people. We use video to share human experiences and tell breathtaking stories. Learn more about how we can help you stand out in your industry. 👉👉 http://bit.ly/PaulMatthewMedia

15. 

    2 Jan 2020

    Marketing with VR, AI, and Smart technology

    In this episode, I sit down with the head video producers for Lake Michigan Credit Union. We dive into video production for a changing landscape, how LMCU tackles problems, the rise of VR, AI, and Smart technology. Ryan and Brett are senior video producers for Lake Michigan Credit Union. If you're looking for the best place for your money, check out LMCU and their 3% max checking account. LMCU is my primary checking account and business account. 👉👉 https://www.lmcu.org/ (https://www.lmcu.org/) Paul Matthew Media helps you connect with people. We do this through sharing human experiences, stories, and memories. The tool we use is video. Our core values are trust, intention, and minimalism. Want to schedule your free video marketing consultation? Fill out our discovery form. 👉👉 https://paulmatthewmedia.com/contact-us/ (https://paulmatthewmedia.com/contact-us/)

16. 

    24 Nov 2019

    Branding VS Marketing, Google Reviews, SEO and more

    Understanding the different facets of web design and how it relates to marketing your brand can be confusing. Today I speak with Cameron Versluis, a professional web designer, on how you can manage your brand online. Cameron Versluis is a web designer based out of Grand Rapids. His company builds interactive and responsive websites that will help you communicate to your audience. 👉👉 https://emberlydigital.com/ (https://emberlydigital.com/) Paul Matthew Media helps you connect with people. We do this through sharing human experiences, stories, and memories. The tool we use is video. Our core values are trust, intention, and minimalism. Want to schedule your free video marketing consultation? Fill out our discovery form. 👉👉 https://paulmatthewmedia.com/contact-us/ (https://paulmatthewmedia.com/contact-us/)

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Apple Podcasts (US)

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1 ratings

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