Unfiltered convos for fitness and health coaches building bold, profitable businesses.
Each week, we go behind the scenes with industry leaders and rising coaches to talk strategy, content, mindset, marketing, systems, and everything in between.
If you're ready to make smart moves and stop playing small, you’re in the right place!
EOFY Maxing - What we're doing in our business & what you should do in yours
Welcome back to the podcast for one final episode under the Forward Moves Podcast name. Before we officially hit pause and begin the next chapter, Ash is sharing the exact End of Financial Year checklist she's working through inside Forward Moves and with our coaching clients.From operations and systems to sales, customer retention, community, training apps, marketing and personal brand, this episode breaks down the practical tasks every coach and fitness business owner should be reviewing before June 30.If you've been meaning to clean up your systems, review your pricing, improve your customer journey, or get your business ready for growth in the next financial year, this episode is your checklist.🎧 Inside this episode:✨ Reviewing your operations, payments and business systems✨ Updating onboarding, exits and customer journeys✨ Training app audits and nutrition software updates✨ Community building and customer retention strategies✨ Sales data, DM strategy and conversion reviews✨ Marketing, personal branding and content audits✨The role AI is playing inside modern fitness businesses✨A behind the scenes update on the future of the podcastPlus, Ash shares an update on the Forward Moves Podcast revamp, what is happening next for the podcast, and the exciting direction ahead.🎧 Listen now and start preparing your business for the next financial year.https://calendly.com/stefani-forwardmoves/30min
22 May 2026
Not Goodbye… Just A Little Break
A little update from us 🤍
We’re officially putting the podcast on a short hiatus while we navigate a lot of big changes happening behind the scenes at FM right now.
Between building our own technology, internal changes, client work, content, and honestly just trying to stay on top of life… something had to give for a little bit.
The podcast deserves more than us trying to squeeze it in between everything else.
This isn’t goodbye though. We already have some incredible guests lined up and we’ll be back with better episodes, more structure, and a proper stockpile ready to go.
For now, we’re pressing pause so we can come back better than ever.
Thank you for all the support, messages, listens, shares, and love around the podcast so far. It genuinely means the world to us.
We’ll still be sharing updates across socials and YouTube in the meantime 🤍
Ash's Vlog Channel
Stay Up To Date (https://www.youtube.com/@ashleytrobertson)
Want support with your content, leads, sales, and business growth?
Visit our website (https://www.forwardmoves.com.au/)
Follow us on our socials
Forward Moves Instagram (https://www.instagram.com/forwardmoves.au/%20%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0)
Keira's Instagram (https://www.instagram.com/keiwa/)
Ash's Instagram (https://www.instagram.com/ashleytrobertson/)
14 May 2026
10 Things Coaches Should Be Doing Right Now To Get More Clients
Welcome back to another episode of the podcast.
This week Ash and Keira are diving into one of the biggest conversations happening in the coaching industry right now… why business feels quiet, why leads slow down, and what coaches should actually be doing about it.
This episode is packed with practical strategies you can implement immediately to improve your lead flow, build stronger connections online, and create content that actually converts.
From fixing your inquiry process, to improving your DMs, using AI properly, analysing your Instagram data, and building a stronger personal brand, this is a real behind the scenes conversation around what’s currently working in the industry right now.
🎧 Inside this episode:
✨ Why May feels quiet for almost every coach
✨ The mistakes coaches make when leads slow down
✨ How to improve your inquiry form and conversion process
✨ Why conversations matter more than ever in sales
✨ The content strategies currently driving growth
✨ How to use AI without losing authenticity
✨ What to look for inside your Instagram analytics
✨ Why consistency still matters more than hacks
If you’ve been feeling stuck, frustrated, or wondering why your content isn’t converting into clients, this episode will help you refocus on the things that actually move the needle.
🎧 Listen now.
Want support with your content, leads, sales, and business growth?
Forward Moves Membership FREE TRIAL
We’re opening up a free trial to our Forward Moves Group Coaching Membership this May.
Inside we’re covering what’s actually working right now in the coaching industry, including AI tools like Claude, content strategy, sales, systems, and business growth.
Sign Up Now (https://form.fillout.com/t/t6U5tD45U5us?_kx=bXIav3Zw-faAEUDOp894Jw.UG9AVU&utm_source=ig&utm_medium=social&utm_content=link_in_bio&fbclid=PAZXh0bgNhZW0CMTEAc3J0YwZhcHBfaWQMMjU2MjgxMDQwNTU4AAGn_2yG1BB_7Hho-MT65F-8oOyFNON6vJu1q2ItsNPPTINfPBVOR8wsXNxiC_Q_aem_ISdXGkjmuYhbchrhtvyAHw)
💬 Want to be part of the conversations we talked about in this episode?
Join the Forward Moves Community Group (https://www.facebook.com/groups/327543026638022)
Looking to build a business that looks as good as it runs?
Visit our website (https://www.forwardmoves.com.au/)
Follow us on our socials
Forward Moves Instagram (https://www.instagram.com/forwardmoves.au/%20%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0%E2%81%A0)
Keira's Instagram (https://www.instagram.com/keiwa/)
Ash's Instagram (https://www.instagram.com/ashleytrobertson/)
Who has been a guest on Forward Moves Podcast
Names identified in recent episode analyses. Showing up to five guests.
Steph
Dr Daniel Kirkbride
Ash Lane
Jade Spooner
Finlay Joyce-Noorlander
Podcast Authority Score: 44 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
69
Social presence
94
YouTube
0
Engagement
0
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