Founders in Full

About Founders in Full

Founders in Full explores the future of family-focused solutions—from innovative tech startups to mission-driven services and products that help parents, caregivers, and families thrive. Each episode features candid conversations with founders on what it really takes to start and scale: from customer research and product-market fit to brand positioning and marketing strategies that drive growth. Whether you’re a family-focused founder, investor, or advocate, you’ll hear real stories and practical lessons on finding your ideal customer, crafting trust-building messaging, choosing the right channels, and prioritizing time and budget when every decision counts. Hosted by Dan Ritzke—Fractional CMO and FamTech Marketing Consultant—Founders in Full shares the stories and insights of the people shaping the next generation of family-centered solutions.

Publisher

Dan Ritzke

Category

business

Language

en

Explicit

No

First episode

12 May 2025

Latest episode

12 Aug 2026

Latest episodes

32 episodes in the feed.

1. 

   12 Aug 2026

   Getting Ahead of the Teen Girl Mental Health Crisis | Ila Marchetta, U4U

   Ila Marchetta, Founder of U4U, shares the story behind building the first social wellness platform designed to support teen girls before they reach a mental health crisis. Before launching U4U, Ila spent years as an innovation and growth consultant solving big problems for companies like Microsoft and Unilever, alongside decades of hands-on work in youth empowerment as a dance teacher, girls basketball coach, and Girl Scout troop leader. But the idea for U4U goes all the way back to her ow...

2. 

   6 Jul 2026

   Why Every Busy Family Needs a Logistics Platform | Zoya Lehrer, Orgo

   Zoya Lehrer, Founder and CEO of Orgo, shares the story behind building a logistics platform designed to help busy families better manage the hidden complexity of everyday life. After spending more than 20 years leading large enterprise technology initiatives in banking, fintech, and SaaS, Zoya never imagined becoming a founder. But as the parent of three young athletes, she found herself constantly asking the same question: Why is managing family logistics so much harder than managing comple...

3. 

   19 May 2026

   Erika Warren | Inciteful Med

   Erika Warren, Co-Founder of Inciteful Med, shares the story behind building a healthcare research and self-advocacy platform designed to help patients and caregivers better understand complex medical information and make more informed decisions. Before starting Inciteful Med, Erika spent her career in education and consumer technology marketing — never expecting to become a healthcare founder. But after her co-founder used a research discovery tool he built to help uncover a missed cancer di...

Who has been a guest on Founders in Full

Names identified in recent episode analyses. Showing up to five guests.

• Chris Borek
• Lauren Cain
• Joe Weber
• Sarah Spliethoff
• Will Nitze

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

Apple Podcasts (US)

5.0 / 5

1 ratings

Spotify

5.0 / 5

1 ratings

Podcast Authority Score: 31 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

62

Social presence

0

YouTube

0

Engagement

0

Contact Founders in Full

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

Questions about Founders in Full