Welcome to Fresh Takes on Tech, a podcast from the International Fresh Produce Association. At IFPA, Our trade association represents companies from every segment of the global fresh produce and floral supply chain. We advocate, connect and guide to enhance members’ prosperity. This is a show for people interested in the intersection between technology and the produce and floral industries. Each episode we explore the problems, solutions, people and ideas that are shaping the industry.
Fresh Takes On Tech
Claim This Podcastby International Fresh Produce Association
4.2(6 reviews)
127 episodes
Updated Weekly
Accepts GuestsHas SponsorsLocation 🇺🇸
66
Podcast Authority
BetaGoodBased on show quality, social media presence, reviews, charts, and more
Quality72
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YouTube74
Engagement77
Podcast Overview
Welcome to Fresh Takes on Tech, a podcast from the International Fresh Produce Association. At IFPA, Our trade association represents companies from every segment of the global fresh produce and floral supply chain. We advocate, connect and guide to enhance members’ prosperity. This is a show for people interested in the intersection between technology and the produce and floral industries. Each episode we explore the problems, solutions, people and ideas that are shaping the industry.
Language
🇺🇲
Publishing Since
4/13/2021
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Recent Episodes
July 7, 2026
The Future of Produce: Infor and the Agentic AI Revolution
<p>In this enlightening episode of "Fresh Takes on Tech," hosted by Vonnie Estes, the discussion orbits around the transformative role of <strong>Agentic AI</strong> in the food and agriculture industries. Special guest Jared Helenic from Infor brings valuable insights into how agentic AI can redefine enterprise operations and decision-making in produce companies. As companies struggle to integrate AI into their workflows while maintaining operational stability and security, Jared delineates a balanced approach to adopting this technology strategically and efficiently.</p><p>Explore the journey of implementation and the strategic nuances of adopting agentic AI within produce companies. Discover how enterprise workflow and decision-making are poised to change dramatically with AI advancements, breaking away from generic AI's limitations. By delving into aspects like data fragmentation, the importance of holistic approaches over isolated use cases, and the future landscape of food and agriculture, this episode sheds light on why operational efficiency and governance in AI are indispensable. Stay engaged to understand how your company might seamlessly transition to leveraging agentic AI effectively.</p><h2>Key Takeaways</h2><ul><li><strong>Agentic AI versus Generative AI</strong>: Unlike generic generative AI models, Agentic AI can execute tasks autonomously and more contextually, like a private chef preparing a dish from start to finish while tailoring it to specific needs.</li><li><strong>Integration Critical for Success</strong>: For successful AI implementation, all enterprise systems need to be interconnected. Disparate systems lead to inefficiencies and increased risk of errors or "hallucinations."</li><li><strong>Holistic vs. Isolated Use Cases</strong>: Companies are encouraged to target entire business units, such as finance or operations, rather than focusing on isolated use cases for impactful AI adoption.</li><li><strong>Role-Based Access and Security</strong>: Proper governance and security are paramount. Setting up role-based access can prevent unauthorized access to sensitive information, promoting trust in AI systems.</li></ul><br/><h2>Guest Resources</h2><p><strong>Jared Helenic</strong> is an expert working at the intersection of food operations, AI, automation, and innovation strategy at Infor. Infor is one of the largest ERP companies worldwide, focusing on manufacturers, distributors, and service companies, particularly in the food and beverage sector. Jared has been instrumental in integrating AI, machine learning, and automation into operational strategies, helping businesses optimize their processes for increased profitability and efficiency.</p><h2>Show Links</h2><p>International Fresh Produce Association - <a href="https://www.freshproduce.com/" rel="noopener noreferrer" target="_blank">https://www.freshproduce.com/</a></p><p>Fresh Takes on Tech - <a href="https://www.freshproduce.com/resources/technology/takes-on-tech-podcast/" rel="noopener noreferrer" target="_blank">https://www.freshproduce.com/resources/technology/takes-on-tech-podcast/</a></p><p>Facebook - <a href="https://www.facebook.com/InternationalFreshProduceAssociation/" rel="noopener noreferrer" target="_blank">https://www.facebook.com/InternationalFreshProduceAssociation/</a></p><p>Twitter - <a href="https://twitter.com/IntFreshProduce/" rel="noopener noreferrer" target="_blank">https://twitter.com/IntFreshProduce/</a></p><p>LinkedIn - <a href="https://www.linkedin.com/company/international-fresh-produce-association/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/company/international-fresh-produce-association/</a></p><p>Instagram - <a href="https://www.instagram.com/intlfreshproduceassn/" rel="noopener noreferrer" target="_blank">https://www.instagram.com/intlfreshproduceassn/</a></p>
April 28, 2026
The Growth Revolution: Scaling Regenerative Agriculture for a Sustainable Future
<p>Dive into regenerative agriculture with host Vonnie Estes as she explores the USDA's Advancing Markets for Producers (AMP) program. Guests Nikki Cossio and Kyle Cosgrove from Measure to Improve discuss the importance of implementing sustainable practices on farms, the challenges growers face, and how AMP bridges the gap between farm practices and market recognition. This episode highlights the collaborative efforts needed across the supply chain to empower growers, enhance sustainability, and foster market demand. Listen to discover how regenerative agriculture is reshaping the future of farming and produce industry.</p><h2>Key Takeaways</h2><ul><li><strong>Proof of Concept:</strong> The AMP program aims to establish viable conservation practices that work across different farms and environments, providing growers with confidence in their sustainability investments.</li><li><strong>Supply Chain Education:</strong> There is a need for alignment and clarity among supply chain stakeholders concerning terms like "sustainable" and "regenerative," ensuring everyone speaks the same language.</li><li><strong>Risk Reduction:</strong> The program offers financial and technical support to mitigate the risks growers face when trialing new practices.</li><li><strong>Storytelling Importance:</strong> Effective communication of sustainability efforts is crucial in connecting farm practices to market value and consumer understanding.</li><li><strong>Farmer-First Approach:</strong> While centered on growers' needs, the initiative demands active participation from the entire supply chain for holistic success.</li></ul><br/><h2>Guest Resources</h2><ul><li><strong>Measure to Improve (MTI):</strong> <a href="https://www.measuretoimprovellc.com/" rel="noopener noreferrer" target="_blank">Website</a></li><li><strong>International Fresh Produce Association (IFPA):</strong> <a href="https://www.freshproduce.com/" rel="noopener noreferrer" target="_blank">Website</a></li><li><strong>USDA's Advancing Markets for Producers (AMP):</strong> <a href="https://www.usda.gov/amp" rel="noopener noreferrer" target="_blank">USDA AMP Page</a></li></ul><br/><p>Embark on this informative journey as Vonnie Estes and her guests, Nikki Cossio and Kyle Cosgrove, discuss these crucial themes in agriculture today. Listen to the full episode for deeper insights and stay tuned to Fresh Takes on Tech for more engaging discussions on the future of food and agriculture.</p><h2>Show Links</h2><p>International Fresh Produce Association - <a href="https://www.freshproduce.com/" rel="noopener noreferrer" target="_blank">https://www.freshproduce.com/</a></p><p>Fresh Takes on Tech - <a href="https://www.freshproduce.com/resources/technology/takes-on-tech-podcast/" rel="noopener noreferrer" target="_blank">https://www.freshproduce.com/resources/technology/takes-on-tech-podcast/</a></p><p>Facebook - <a href="https://www.facebook.com/InternationalFreshProduceAssociation/" rel="noopener noreferrer" target="_blank">https://www.facebook.com/InternationalFreshProduceAssociation/</a></p><p>Twitter - <a href="https://twitter.com/IntFreshProduce/" rel="noopener noreferrer" target="_blank">https://twitter.com/IntFreshProduce/</a></p><p>LinkedIn - <a href="https://www.linkedin.com/company/international-fresh-produce-association/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/company/international-fresh-produce-association/</a></p><p>Instagram - <a href="https://www.instagram.com/intlfreshproduceassn/" rel="noopener noreferrer" target="_blank">https://www.instagram.com/intlfreshproduceassn/</a></p>
April 14, 2026
Inside the AMP Initiative: Building Markets that Work for Growers
<h3>Episode Summary:</h3><p>In this episode of "Fresh Takes on Tech," host Vonnie Estes delves into the significant themes of regenerative agriculture and market opportunities for growers engaged in climate-smart practices. The episode specifically highlights the USDA's Advancing Markets for Producers (AMP) program, showcasing its attempt to forge tangible market value for sustainable farming practices. Featured guest Peter Wells from Elevated Foods shares insights into his company's role within this program, focusing on how they aggregate products from multiple growers to reach new consumer markets.</p><p>Elevated Foods is actively contributing to resolving the disconnect between sustainable agricultural practices and market incentives by developing commercial supply chains linking growers with consumers and buyers. The discussion centers on the innovative approaches that Elevated Foods is pursuing, such as nutrient density testing, and the emphasis on local and regional food systems. Wells discusses the challenges and successes encountered, particularly with data collection and market engagement, providing listeners with a detailed view of the company's strategic initiatives.</p><h2>Key Takeaways</h2><ul><li>The USDA's AMP program aims to connect climate-smart agricultural practices with real market value for growers by fostering collaborations among producers, buyers, and supply chain partners.</li><li>Elevated Foods focuses on aggregating produce from multiple growers to enter new markets, relying on storytelling and local food systems to differentiate their products.</li><li>Nutrient density testing is an innovative approach being utilized by Elevated Foods to highlight the quality and health benefits of sustainably grown produce.</li><li>The challenges of data collection have been alleviated somewhat by recent changes to the program, enabling more efficient engagement with growers.</li><li>There is significant interest from growers in adopting sustainability practices, and buyers are intrigued by the potential for differentiation through these practices in the marketplace.</li></ul><br/><h2>Guest Resources</h2><ul><li><a href="https://www.elevatedfoods.com" rel="noopener noreferrer" target="_blank">Elevated Foods</a></li><li><a href="https://www.freshproduce.com" rel="noopener noreferrer" target="_blank">International Fresh Produce Association (IFPA)</a></li></ul><br/><p>For those intrigued by the interplay between sustainable agriculture and market forces, this episode offers a deep dive into the solutions and opportunities being explored. Listen to the full episode to gain further insights and stay tuned for more discussions that push the boundaries of innovation in the food and agricultural sectors.</p><h2>Show Links</h2><p>International Fresh Produce Association - <a href="https://www.freshproduce.com/" rel="noopener noreferrer" target="_blank">https://www.freshproduce.com/</a></p><p>Fresh Takes on Tech - <a href="https://www.freshproduce.com/resources/technology/takes-on-tech-podcast/" rel="noopener noreferrer" target="_blank">https://www.freshproduce.com/resources/technology/takes-on-tech-podcast/</a></p><p>Facebook - <a href="https://www.facebook.com/InternationalFreshProduceAssociation/" rel="noopener noreferrer" target="_blank">https://www.facebook.com/InternationalFreshProduceAssociation/</a></p><p>Twitter - <a href="https://twitter.com/IntFreshProduce/" rel="noopener noreferrer" target="_blank">https://twitter.com/IntFreshProduce/</a></p><p>LinkedIn - <a href="https://www.linkedin.com/company/international-fresh-produce-association/" rel="noopener noreferrer" target="_blank">https://www.linkedin.com/company/international-fresh-produce-association/</a></p><p>Instagram - <a href="https://www.instagram.com/intlfreshproduceassn/" rel="noopener noreferrer" target="_blank">https://www.instagram.com/intlfreshproduceassn/</a></p>
127 total episodes available
Recent guests on Fresh Takes On Tech
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Rachel Blake
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Maddie Rennardson
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Anthony Howcroft
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Patrick Vizzone
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Elliott Grant
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Karen Carr
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Mollie Van Lieu
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Paul Lewis
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Dr Linda Lee
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Wendalyn Jones
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Rebeckah F Adcock
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