Welcome to Full Time Creator, the go-to podcast for content creators ready to turn their passion into a thriving career. Hosted by Matt Hughes, the King of Video, creator of the @MattFullTime channel, this podcast is your backstage pass to the world of full-time creators. In each episode, Matt sits down with top creators, influencers, and entrepreneurs to dig into the strategies, mindset, and behind-the-scenes secrets that helped them build their platforms, grow their audience, and—most importantly—get paid for doing what they love.
If you're tired of treating your content as a side hustle and want to take the leap to full-time creator status, this podcast is for you. From monetization hacks and brand deal insights to audience-building tips and going viral, we’ll cover it all. But this isn’t just about success stories—it’s about the journey. Each guest shares the highs and lows, the breakthroughs and setbacks, so you can learn from their experiences and apply their lessons to your own path.
Hosted on the MattFullTime YouTube channel, where Matt is documenting his own transformation from content creator to full-time pro, Full Time Creator offers a unique blend of real-life advice and inspiration. Tune in, learn the ropes, and take control of your creator journey. It’s time to stop dreaming and start creating—full time.
What To Do When Your Channel (Or Social Media) Gets Banned With Austin Armstrong
Austin Armstrong takes us through his journey of navigating the ups and downs of content creation. From facing platform bans to mastering the art of keeping his audience engaged, Austin shares the strategies that helped him stay resilient and connect with his followers on a deeper level. Expect some surprising insights into building a loyal community.
Have you ever had a setback that made you rethink your approach?
Links
Austin Armstrong (https://stan.store/socialtypro)
Syllaby.io (https://syllaby.io/)
YouTube For Business (http://vidreb.co/podytfb)
YouTube Accelerator (https://vidreb.co/podaccelerator)
7 Nov 2024
How To Be Ridiculously Visible—And Reaching 66K Followers with Maddy Alexander-Grout
Join us as we talk with Maddy Alexander-Grout, a creator who’s made an impact with her authentic approach. In this conversation, we touch on important topics like finding an audience, the role of vulnerability in content, and the process of establishing multiple income streams. Maddy shares some valuable lessons that will resonate with anyone looking to build a long-term career in content creation.
What part of your content creation journey has been the toughest? Whether it’s finding your niche, staying authentic, or building income, share your experience with us!
Links
Maddy Alexander-Grout (https://maddyalexandergrout.com/)
TubeFest (https://vidreb.co/podtfest)
YouTube For Business (http://vidreb.co/podytfb)
YouTube Accelerator (https://vidreb.co/podaccelerator)
17 Oct 2024
Sales Strategies and LinkedIn Insights with Richard Moore
In this episode of the Full Time Creator podcast, Matt Hughes and Richard Moore explore effective strategies for utilizing LinkedIn to transition into a full-time creator role. They emphasize genuine human interactions over direct sales pitches to convert connections into customers. The discussion highlights the importance of patience, managing desperation, and learning from rejection. Personal experiences underline the value of long-term follow-ups and considering the perspective of the other party. The speakers advocate for maintaining authenticity and human connections, especially in the age of AI and automation, to effectively sell high-ticket products. The episode concludes with actionable advice for building meaningful engagements and staying resilient during the sales process.
00:00 Welcome to the Full Time Creator Podcast
00:23 Introducing Richard Moore
01:32 The Human Approach to LinkedIn Sales
02:42 Managing Desperation in Sales
03:24 Engaging with Potential Customers
04:35 Dealing with Rejection in Sales
05:22 Turning Rejection into Feedback
06:01 Handling Rejection in Sales
06:38 Dealing with Delayed Responses
07:35 The Importance of Human Interaction in Sales
08:52 Final Thoughts and Farewell
17 Oct 2024
Phil Ossai's Journey: Turning Passion into a Personal Brand
In this episode of Full Time Creator, Matt interviews Phil Ossai at Greenhouse about his extensive journey in personal branding. Phil recounts his initial steps in content creation in 2011 with video games, navigating the Instagram and TikTok influencer waves, and finding notable success on LinkedIn in 2021. The dialogue underlines the critical nature of understanding different platform nuances and persisting through content creation challenges. They explore the influence of high-profile creators like KSI and share actionable content strategies. Highlighting real-life successes, the discussion delves into the significance of authenticity on LinkedIn, overcoming imposter syndrome, and the rewards of building credibility and trust. Educational, entertaining, and motivational content are emphasized as keystones in personal branding that can lead to substantial financial gains. Finally, they discuss focusing on mastering one platform before branching out to others to avoid burnout. Listeners are encouraged to subscribe and stay tuned for more insightful episodes.
00:00 Introduction and Guest Introduction
00:49 Phil's Journey to Personal Branding
01:38 Early Content Creation Struggles
04:23 Lessons from Failed Attempts
06:46 Mastering LinkedIn
09:05 Overcoming Age Stereotypes
09:22 The Birth of a Personal Branding Expert
10:53 Finding the Right Clients
11:28 Success Stories and Notable Clients
12:37 The Power of Personal Branding
15:52 Monetizing Your Personal Brand
16:46 Diversification and Scaling
18:33 Final Thoughts and Farewell
17 Oct 2024
From Reels to Real Success: Camilla Richardson’s Journey
In this episode of the Full Time Creator podcast, Camilla Richardson, an Instagram trainer known as Pink Storm Social, shares her journey and strategies for growing her Instagram following to over 64,000 organically. Recorded live from the Greenhouse marketing event in Jersey, Camilla discusses the importance of consistent posting, targeting specific audience niches, and utilizing Reels. She delves into building community and authenticity in marketing, explores the risks of dependency on a single platform, and highlights Instagram’s shift towards prioritizing short-form video content. The episode concludes with ways to connect with Camilla via Instagram and email newsletters for ongoing content tips and updates. Tune in for actionable insights and inspiration to enhance your social media presence.
00:00 Introduction to the Event and Guest
00:26 Highlights from the Greenhouse Event
00:59 Camilla's Instagram Journey
02:14 Key Instagram Strategies
03:27 Overcoming Growth Challenges
05:06 Encouraging YouTube Viewership
05:28 Brand Deals and Authenticity
05:50 Opportunities from Instagram
06:23 Advice for Struggling Creators
07:24 Future Plans and Memberships
08:15 Instagram's Evolving Features
09:15 Connecting with Camilla
09:39 Final Thoughts and Gratitude
17 Oct 2024
Mastering the Creator Economy: Strategies, Financial Planning, and Building Sustainable Brands
In this first episode of the Full Time Creator Podcast, I’m Matt Hughes, the King of Video, and I'm chatting with Desiree Martinez, a creator economy expert. We break down what the creator economy is and how it changed during the COVID-19 pandemic. If you’re thinking about becoming a creator, Desiree gives you easy steps to get started and talks about why having a plan is super important. We also dive into the money side of going from part-time to full-time creator, sharing tips to help you succeed on your journey. Tune in for some real advice and inspiration!
What challenges are you facing as you consider stepping into the creator economy? Let us know!
14 Oct 2024
Introduction to the Full Time Creator Podcast
Introducing the Full Time Creative Podcast: Connecting Creators and Business Owners
In the inaugural episode of the Full Time Creative Podcast, host Matt Hughes outlines the vision and purpose of the show. Abandoning traditional podcast intros, Matt explains the focus on interviews with two main groups: creators and business owners. The aim is to facilitate collaboration between these groups, helping creators leverage their skills and business owners innovate through creative processes. The episode also introduces additional resources like the Creator Meetup community, both online and in-person, and the TubeFest video marketing conference. Matt emphasizes the importance of strategic content creation for monetization and invites listeners to engage with the podcast community.
00:00 Welcome to the Full Time Creative Podcast
00:13 The Vision for the Podcast
01:04 Creators and Business Owners: Bridging the Gap
03:34 Opportunities for Engagement
03:44 Join the Creator Meetup Community
04:25 Attend In-Person Events
04:48 Introducing TubeFest
06:00 Subscribe and Stay Connected
06:24 Conclusion and First Interview Teaser
TubeFest
https://tubefest.co.uk (https://tubefest.co.uk)
The Creator Meetup
https://thecreatormeetup.com (https://thecreatormeetup.com)
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