About Fundraising Illuminated - a Podcast by The Solas Group
Fundraising Illuminated is a podcast for development officers and fundraising professionals. We explore topics related to the business of fundraising: how to raise more money, manage a fundraising team, and serve more people. Join us for engaging conversations with thought leaders who are challenging our thinking on fundraising best practices. This podcast is produced by The Solas Group, the leader in fundraising analytics.
Hiring and Keeping Talented Fundraisers with Erin Hall-Westfall
Experienced and effective development officers have always been a scarce resource, but never more so than today. In a profession where there has always been a shortage of workers, The Great Resignation looms large over universities and other organizations competing for talent. In this episode, we sit down with Erin Hall-Westfall, Director of Talent Management at the University of Cambridge, to discuss how to hire, coach, retain, and reward the fundraising professionals you need on your...
8 Nov 2021
Episode 6 - Developing Data Literacy in Advancement: a Conversation with Jim Zellinger
In this episode, we talk with Jim Zellinger from the West Point Association of Graduates about his advice for "meeting users where they are" and helping them increase their comfort with technology and BI tools. By putting his users' preferences and needs at the center of his thoughts, Jim has successfully increased buy-in and dashboard adoption among his colleagues. The end result is a more informed fundraising team, fewer bottlenecks, and greater data literacy throughout the office. Because ...
30 Aug 2021
Episode 5 - Prospect Development in the Information Age: a Conversation with Richard Horne
As information proliferates and more and more resources become available to prospect development teams, how does that change the fundamental nature of the researcher's role? In this episode, Richard Horne, Director of Prospect Development at Beth Israel Deaconess Medical Center, discusses how he has worked with his team to shift from an "information aggregation" model to one in which information is distilled and analyzed so only the most important and relevant data are presented.
10 Jun 2021
Truth and Consequences: How the University of Nebraska Foundation is Adapting to Tableau -- a conversation with Ben Storck
In this episode, we talk with Ben Storck, assistant vice president of advancement services at the University of Nebraska Foundation. During Ben's time there, UNF has converted to a new CRM and adopted Tableau as its analytics platform, moving the Foundation from a culture of ad hoc reporting to on-demand analytics and data exploration. Ben describes the impact that transformation has had not only on the Foundation's capacity for fundraising analysis but also on its work culture.
26 May 2021
Episode 3 - Is Unrestricted Giving Going Away?
In this episode, we talk with Howard Heevner, Executive Director of Annual Programs at the University of California at Berkeley. We'll ask Howard about the future of unrestricted giving in an era where more and more donors want to target their giving to micro-funding projects.
4 May 2021
Episode 2 - Can you really raise more money by reducing the size of your portfolio?
Our second episode features another conversation with David Lively, Senior Vice President for Alumni Relations and Development at Northwestern University. David is well known for his book Managing Major Gift Fundraisers: A Contrarian’s Guide. In this episode, we explore one of the central arguments in David's book: major gift officers raise more money if they are assigned to fewer prospects. We ask David to explain this counterintuitive theory and tell us how he disco...
14 Apr 2021
Episode 1 - How Major Gift Metrics and Fundraiser Tenure Impact Your Fundraising Results
In this first episode ever of Fundraising Illuminated, we’ve got a terrific guest: David Lively, who is currently the Senior Vice President for Alumni Relations and Development at Northwestern University. David is well known for his book Managing Major Gift Fundraisers: A Contrarian’s Guide. In the book, David demonstrates his method for managing major gift officers and evaluating their performance on key metrics, and we talk to him in this episode about the metrics he uses....
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