Funnel This
Claim This Podcastby Sally Baker
Podcast Authority
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Podcast Overview
<p><b>Funnel This delivers real-world strategies to help fintech marketers and founders drive growth.<br></b><br></p><p>Hosted by Sally Baker, founder of fintech marketing agency Wondrous, each monthly episode features candid conversations with experts from across the tech and fintech space.<br><br></p><p>The goal? To arm you with actionable tips to fill your pipeline, build your brand, and generate demand that converts.</p>
Language
🇺🇲
Publishing Since
6/25/2025
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Recent Episodes
March 17, 2026
Making Fintech Partnerships Actually Work
In this episode of Funnel This, I’m joined by Olivia Minnock, Head of Commercial & Partnerships at mmob, to talk about what partnerships really look like inside a fintech startup — and how life changes when there’s no dedicated marketing team. Olivia shares her journey from editorial and community roles into commercial leadership, and how those early skills in translating complex topics into plain language now shape everything from enterprise sales to product feedback. We explore the re...
March 10, 2026
Creative Marketing in Regulated Industries
Marketing in financial services isn’t about playing it safe. It’s about thinking big — and then intelligently working within the guardrails. In this episode of Funnel This, I’m joined by Toni Gregory, Brand and Content Lead at OpenPayd, to explore what marketing really looks like inside regulated industries. Toni shares her experience from fintech brands including GoCardless and OpenPayd, and explains why compliance isn’t a blocker to creativity — and why seeing it that way can hold markete...
December 17, 2025
Payments: What Marketers Need to Know
In this episode, fintech growth strategist Nikolay Sabev joins Sally Baker to explore how payments are evolving, from invisible transactions to AI-driven fraud prevention, and what it all means for fintech marketers. Nick shares global insights from his work across embedded finance, cross-border payments, and digital currencies, and explains why the winners in this space will be those who combine speed, security, and simplicity with clear, trustworthy communication. In this episode: The rise ...
16 total episodes available
Recent guests on Funnel This
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Shameer Sachdev
Guest
Mark Cousins
Guest
Mark Binnersley
Guest
Stephanie Dunn
Guest
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Frequently asked questions
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- What is Funnel This?
<p><b>Funnel This delivers real-world strategies to help fintech marketers and founders drive growth.<br></b><br></p><p>Hosted by Sally Baker, founder of fintech marketing agency Wondrous, each monthly episode features candid conversations with experts from across the tech and fintech space.<br><br></p><p>The goal? To arm you with actionable tips to fill your pipeline, build your brand, and generate demand that converts.</p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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