Today's fast-growing software companies have 3 superpowers that make them unique: Product, Community, and Growth.
They harness the power of product-led growth and community to design products that empower end-users to build their own solutions (with no-code).
Generation Builders podcast is here to tell the next generation customer-built growth stories about Gen "Builders" by featuring conversations with the most talented folks in product, growth, and community, who helped build the best software companies of today like Miro, Mixpanel, Reforge, Airtable, Canva.Softr is where Lego meets No-Code, empowering anyone to create custom software, powered by their data.
Building Software Empires: Unveiling Secrets to Success | Scott Belsky ( Chief Strategy Officer of Adobe)
Join us as we delve into the world of successful software companies and uncover their superpowers and valuable lessons. In this episode, Mariam talks with Scott Belsky, an industry icon and expert in product development. Scott is one of the most talented and beloved figures in the tech industry and an incredible product person. He is an entrepreneur, author, investor, and Chief Product Officer (now Chief Strategy Officer) of Adobe, formerly founded Behance in 2006 and served as CEO unti...
23 May 2023
Less Complexity and Better Experiences: Empowering With No Code | Zoelle Egner (Head of Marketing & Growth at Block Party)
Join us in the 9th episode of the Generation Builders podcast as we dive into the world of software with our special guest, Zoelle. Discover Zoelle's inspiring journey from her initial resistance to the term 'no code' to becoming an expert in growth and marketing. With her experience at Airtable and her involvement with Vaccinate CA, Zoelle shares valuable insights on the power of control and ease of use in software. Zoelle is one of the top experts when it comes to growth! She is most know...
4 May 2023
A Serial Founder's Journey: From Trello's Marketing Lead to 5x Founder | Stella Garber (Co-Founder and CEO of Hoop)
In the 8th episode of the Generation Builders podcast, we sat down with Stella Garber, co-founder and CEO of Hoop, a software company that helps teams make better decisions without meetings. Stella shares her experience as the first marketing hire at Trello and how she helped grow the company from its early days to its acquisition by Atlassian. She also discusses the importance of integrated marketing campaigns and collaboration between teams for success. Tune in to learn more about St...
11 Apr 2023
From Selling to Facebook to Growing a New Business: A Founder's Journey | Koen Bok (Founder and CEO of Framer)
Join us as we explore Koen's journey, from building Sofa to its exciting acquisition by Facebook, to his latest venture, Framer. Discover the challenges and opportunities of creating a platform that empowers people to build professional websites without code. You'll learn from Koen's experience and insights into the world of software companies, and find out how the next generation will use and build software without needing to know how to code. Koen is the Founder and CEO of Framer, a platfo...
20 Mar 2023
Building Tribe: The Power of Talent Networks | Jaclyn Rice Nelson (Co-founder and CEO of Tribe AI)
Join us on this episode as we chat with Jaclyn Rice Nelson, co-founder and CEO of Tribe, a community connecting top engineers and data leaders to solve real-world problems using AI. Dive into Jaclyn's journey from her time at Google and Capital G to her passion for unlocking the power of talent networks. Discover how Tribe has grown into a thriving, organic community that fosters meaningful connections through shared interests and expertise. Learn how Jaclyn built a successful business with m...
27 Feb 2023
The Partnership Playbook: Strategies for Product-led Growth | Cristina Cordova (Partner at First Round Capital)
Partnerships are one of the most incredible flywheels to develop and where your Product meets the ecosystem it lives in. In this episode, Cristina Cordova will share her experience with us on how to start the conversation about partnerships internally, evaluate their potential return and how to get this flywheel spinning and accelerate your company's growth. Cristina is a partner at First Round Capital and the former Head of Platform & Partnerships at Notion and Stripe. She started and s...
7 Feb 2023
Product-Led Growth: Strategies and Insights from Wes Bush
Wes Bush is the Founder of Product-Led and the driving force behind the company's success. He wrote a book on Product-Led Growth titled 'Product-Led Growth: How to Build a Product That Sells Itself', hosted a Summit, and runs courses and a podcast devoted to the topic of product-led growth. Prior to his work with Product-Led, Wes was the leader of demand generation at Vidyard, where his efforts quickly led to over 100,000 users nearly overnight! His knowledge and expertise have made hi...
13 Jan 2023
What is Customer-led growth | Holly Chen ( Founder and CMO of ExponentialX)
Holly is the Founder and CMO of ExponentialX, a Growth and Marketing Advisory Collective. She is one of the top experts when it comes to product-led growth, and has led marketing in the early days at Google, Slack, and advised companies like Miro, Loom, ServiceNow. In this episode, we’ll explore the following topics around product-led, community-led growth and the future of no-code: 1. What exactly is “product-led growth,” and how can you apply it at every stage of growth? 2. Why is P...
14 Nov 2022
Organic Marketing for Product-led Startups | Kevin Indig (Growth & SEO Advisor)
Many companies fall into the trap of paid advertising at all costs, without realizing how unsustainable that can be. How can startups use the power of SEO and organic marketing to scale their distribution and when is the right time to start? This is what we asked Kevin Indig, that led SEO at amazing companies like Shopify, Atlassian, and G2.
14 Nov 2022
What is Product-Led Growth and How to Leverage it | Brian Balfour (CEO at Reforge)
Brian is the Founder and CEO of Reforge, former VP of Growth at Hubspot, and he is one of the most prolific minds in the product-led growth era, he has built, scaled, and taught Product and Growth since the early 2000s. In this episode we’ll explore different topics around Product-Led and Community-Led Growth: What exactly is “product-led growth,” and how can you apply it at every stage of Growth? Why is PLG the most successful way to acquire customers?How to build a product-led motion p...
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