Welcome to Get a Handle On It—the podcast where motherhood, influencing, and entrepreneurship collide. I’m your host, Lydia Jean: a mompreneur, content creator, and founder of It Girl Agency, where we’ve helped hundreds of creators secure six-figure brand deals and build thriving careers.
Each week, I bring you candid conversations, actionable tips, and real stories from moms who are balancing mom life and building their brands. Together, we’ll navigate the messy, rewarding world of influencer life because balancing it all is tough, but you don’t have to do it alone. So, grab your oat milk latte and AirPods, and listen in each week as we work to Get a Handle On It together!
Host Kelley Heyer explores the behind-the-scenes aspects of content creator management, revealing when creators are ready and what to look for in an agency.
19 May 2025
07: Can’t Post, Too Sad
For the girlies who are creatively cooked - this one’s for you. If the thought of making another reel makes you want to vomit, or you’ve been staring at your phone thinking “I literally can’t post, I’m too tired,” welcome. You’re not lazy, you’re not unmotivated… you’re probably just burnt out. And yes, it happens to everyone – myself included. In this Episode, I’m getting real about: How to tell if it’s burnout or just fear/resistanceWhy taking a break will not break your account...
5 May 2025
06: The Overachiever’s Guide to Doing Less with Ashley Henson
What happens when the girl who does it all decides to slow down? Her brain screams “Wait, this feels wrong!” Take it from Ashley Henson. She’s been there, but she’s glad she pushed through. Ashley is a former HR exec, full-time mom of five(yes, triplets included), and content creator who managed to build a platform and become a full-time influencer just by showing up and being herself. In this Episode, she’s opening up about how hard it was to untangle her identity (and self-worth...
21 Apr 2025
05. Influencer Myths and Other Lies the Internet Told Us
Let’s bust some myths, shall we? After 10+ years in the influencer game, I’ve heard it all. Things like: “You have to post 24/7.” “You can’t grow unless you’re everywhere at once.” And honestly? That advice is exhausting. Especially for mom creators trying to juggle it all. Here’s what I wish more motherhood influencers knew: You don’t have to do everything. You just have to do more of what actually matters. That’s why in this episode, I’m breaking down: Why more content ≠ more growth...
7 Apr 2025
04. Can You Be a Mom Influencer Without Posting Your Kids? Emily Vondy Says Yes
This week, I’m chatting with my girl Emily Vondy, and we’re getting into the messy, honest, sometimes hilarious reality of being a mom on the internet (without relying on your kids for content). Emily’s built an audience of over a million by being wildly relatable and hilarious, but she’s also chosen to stop showing her kids’ faces online. We talk about what led to that decision, how it’s impacted her brand, and how to stay true to yourself (and your values) even when it’s hard. If you’...
17 Mar 2025
03. The Eve-olution: Getting to Know Our Head of Talent, Eve Hlavatovic
Tired of fighting to secure brand deals (and to get paid GOOD money for the work you put in)? Say less. Today, I’m bringing in our resident Queen of Negotiation here at ItGirl Agency, Eve, on the show to break down: How to stand on business with brands: Why lowball offers from brands don’t fly at IGAEve’s secret to badass negotiation (and why she never backs down) How Eve knew she was meant to work in influencer managementWhat it’s really like to be a content creator, and how...
17 Mar 2025
02. The Mom Friend Era: Building Your Village with Brielle Cherie
It’s easy to feel like the only one struggling. Social media makes it seem like everyone has their perfect mom group chat, their family down the street, their village locked in. But the reality? So many of us are still out here trying to find our people. That’s why I’m sitting down with my friend Brielle Cherie, who went from being a young mom with no village to building a rock-solid support system from the ground up. We’re talking about the courage it takes to put yourself out there, the rea...
17 Mar 2025
01. Handle With Care: Balancing Motherhood, Business, and 6-Figure Brand Deals
Get a Handle On It is HERE! In this first episode, I’m your host, Lydia Jean, and I’m spilling the tea on why I started this podcast, what to expect, and my journey as a mompreneur and founder of It Girl Agency. We’re talking: Building community in a gatekeep-y industryJuggling motherhood, business, and influencingThe struggles, wins, and behind-the-scenes of securing and managing 6-figure brand deals and helping our roster of creatives thrive I’m also answering your burning Qs—lik...
12 Feb 2025
00. Welcome to Get a Handle On It!
Welcome to Get a Handle On It—the podcast where motherhood, influencing, and entrepreneurship collide. I’m your host, Lydia Jean: a mompreneur, content creator, and founder of It Girl Agency, where we’ve helped hundreds of creators secure six-figure brand deals and build thriving careers. Each week, I bring you candid conversations, actionable tips, and real stories from moms who are balancing mom life and building their brands. Together, we’ll navigate the messy, rewarding world of influence...
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
5.0 / 5
2 ratings
Spotify
5.0 / 5
3 ratings
Podcast Authority Score: 36 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
59
Social presence
0
YouTube
0
Engagement
32
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