Get Up and Scale is a dynamic podcast for entrepreneurs eager to elevate their small businesses. Hosts Justin Buzz and Kai Kai Kaapro, seasoned veterans in the tour and activity industry, share invaluable insights on growing and scaling operations. From transforming a local venture into a franchise to leveraging technology, this podcast offers a goldmine of strategies and real-life experiences. Tune in for engaging discussions, expert advice, and the inspiration to take your business to the next level. #Entrepreneurship #BusinessGrowth #ScalingSuccess
Ep. 30 What Do Women Want? Marketing Experiences That Actually Convert (with The Batch App)
What makes women say yes to one experience and scroll past another?
In this episode of Get Up And Scale, we're joined by Madison and Shauna from The Batch App, a leading marketplace for bachelorette parties and group experiences, to unpack how women discover, evaluate, and book experiences—and what operators can do to stand out.
From the rise of at-home hibachi and drag brunches to the importance of video, social proof, and emotional language, this conversation is packed with real examples and conversion-driving insights. We explore why women plan trips around "hero experiences," how small wording changes can dramatically impact bookings, and why personality-driven, interactive entertainment is dominating the group travel space.
If you market to women, sell group experiences, or want to improve your conversion rates, this episode delivers practical, immediately applicable takeaways.
Topics include:
Experience design for female buyers
Content and imagery that actually convert
Social proof and pricing psychology
Emerging trends in group travel and entertainment
How platforms like Batch "Batch-ify" listings to increase bookings
Learn what women want—and how to build experiences they can't stop talking about.
👉 Learn more about Batch at letsbatch.com
17 Jun 2025
Ep. 29 TourScale 2x, AI vs. SEO, and GaryVee’s Painful Truth for Franchisees
Hosts Kai and Justin discuss TourScale's acquisition of Cruisin' Tikis, AI's impact on the tour industry, and Gary Vee's business alignment philosophy, revealing strategies for growth and adaptation.
20 May 2025
Ep. 28 From Missed Calls to Booked Tours: Dustin Miller on Scaling Smart w/ Conversion Assist
In this insightful episode, hosts Justin Buzzi, Kai Kaapro, and Brett Ridenour sit down with Dustin Miller to explore how his platform Conversion Assist is helping tour operators turn missed opportunities into booked tours using cutting-edge automation and CRM systems.
You’ll hear how smart businesses are recovering lost revenue by automatically texting missed calls, customizing email flows for repeat guests, and engaging customers with real-time messaging. Plus, get a behind-the-scenes look at AI call routing, voice bots, and how to optimize your post-tour journey for maximum reviews and retention.
If you're running a busy tour company, this episode will show you how to work smarter—not harder.
🎯 Visit https://conversionassist.me (https://conversionassist.me) to learn more.
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
2,103
Score snapshot 15 Sept 2025
Apple Podcasts (US)
5.0 / 5
1 ratings
Spotify
5.0 / 5
12 ratings
Podcast Authority Score: 57 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
67
Social presence
0
YouTube
68
Engagement
51
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