Weekly podcast featuring the CEO of Playbook for Results, Caesar Kavadoy, a leading consultant to Fortune 1000 Executives, entrepreneurs and small-business owners across the globe. Join Caesar and his invited guests as they discuss best-in-class approaches to creating value in the marketplace. Hosted by Edward Preston, the VP of Revenue Creation at Playbook for Results.
Getting A GRIP on Growing YOUR Business: Author v. Editor
The greatest servant leaders of all-time according to stats, facts and history are those who know and own their role. They recognize that in order to both impact the lives and protect the livelihoods of the people who sacrifice daily to help them grow their business, they must be the authors (and not editors) of a principle-driven strategy. Join us as we welcome our special guest Ken Smith, CEO of PeakView, as we discuss the importance of working both in and on your business. This relevant insight from the top will be sure to impact how you set the stage for your performers to get to the top of their game.
20 Aug 2020
Getting A GRIP on Growing YOUR Business: Sales Coaching v. Sales Training
Most if not all salespeople at some point in their careers have been exposed to sales training that falls far short of what the best-in-class have done throughout history to get to the top of their game. Join us as we welcome our special guest, Susan Hartley, former EVP of Sales for Centurylink, who we partnered with to create seven straight years of sustained double-digit compound annual growth for her national organization. Hear and listen to this first-hand account of what it takes to go from a culture of mediocrity to a culture of coaching high performers.
6 Aug 2020
Getting A GRIP on Growing YOUR Business: Best-in-Class v Best Practices
Not all "Bests" are created equal. What was "best" last year, or what has remained a "best practice" for decades or even centuries (i.e., the broadsheet used in media), today may have become an outdated practice that doesn't even approach the level of average, let alone "best-in-class". Join us for a spirited conversation on the importance of challenging the status quo as we work to objectively define the difference between best-in-class v. best practices.
23 Jul 2020
Getting a GRIP on Growing YOUR Business: Salesperson v. Sales Professional
1 in 10 people are in a sales related role in the U.S., according to the Bureau of Labor and Statistics... in this episode we discuss the traits that define those rare individuals who have successful careers (Sales Professionals) v. those who try sales for a couple of seasons (Salespeople).
9 Jul 2020
Getting A GRIP on Growing YOUR Business: Maverick v. Iceman
Whether you're a CEO, entrepreneur, small business owner or a sales leader responsible for growing sales, choosing the right personality to attract customers is a key ingredient to building profitable revenue. Listen in on the decades old debate... is it better to have Mavericks or Icemen when it comes to building a sales team?
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