Businesses thrive by knowing customer insights, because today’s insights are tomorrow's facts. At iResearch we live and breathe insights. And despite searching high and low, we were unable to find a customer insights podcast that answers one of the most important questions in business: why do customers do what they do? So we launched one.
Getting to Aha! with Darshan Mehta
Claim This Podcastby iResearch
5.0(9 reviews)
215 episodes
Updated Daily
Accepts GuestsHas Sponsors
75
Podcast Authority
BetaGoodBased on show quality, social media presence, reviews, charts, and more
Quality86
Social0
YouTube93
Engagement68
Podcast Overview
Businesses thrive by knowing customer insights, because today’s insights are tomorrow's facts. At iResearch we live and breathe insights. And despite searching high and low, we were unable to find a customer insights podcast that answers one of the most important questions in business: why do customers do what they do? So we launched one.
Language
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Publishing Since
1/25/2022
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75
Podcast Authority
BetaGoodBased on show quality, social media presence, reviews, charts, and more
Quality86
Social0
YouTube93
Engagement68
9
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excellent
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Every 8 days
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Recent Episodes
July 10, 2026
[Greatest Hits] Why Storytelling Beats Strategy in Education Marketing with Joseph Lapin
In this Greatest Hits episode of Getting to Aha!, host Darshan Mehta sits down with Joseph Lapin, founder of Campbell Learn, to explore how storytelling, especially the hero’s journey, can transform higher education marketing. Lapin reveals why 95% of decisions are made subconsciously and how tapping into emotional narratives can boost enrollment, engagement, and brand recall.
July 3, 2026
The Human Advantage: Why Relationships Still Win in an AI World with Carl Lenocker
In this episode of Getting to Aha!, host Darshan Mehta sits down with Carl Lenocker, bestselling author and senior customer success executive, to explore why genuine human connection remains one of the greatest advantages in an AI-driven world. Carl shares lessons from decades of experience building enterprise relationships, revealing how trust, active listening, and intentional engagement can strengthen customer loyalty, drive business growth, and create deeper personal fulfillment. The conversation explores how to identify relationship risks, build meaningful connections, and develop strategies that go beyond technology. Discover why the future belongs to those who can create authentic human experiences.
June 26, 2026
[Greatest Hits] TikTok to Town Hall: Jeff Harmon on Reinventing University Marketing
On this Greatest Hits episode of Getting to Aha!, host Darshan Mehta talks with Jeff Harmon, Chief Marketing and Communications Officer at Southern Illinois University Carbondale, about the transformation of higher education marketing. Jeff unpacks how universities can effectively use platforms like TikTok, apply data-driven messaging, and integrate both traditional and digital strategies to reach Gen Z. He shares frameworks for authentic storytelling, building enrollment pipelines, and engaging local communities. Listeners will gain actionable insights into balancing innovation with institutional integrity, crafting relatable narratives, and staying competitive in a rapidly evolving academic landscape. A must-listen for anyone in education marketing today.
215 total episodes available
Recent guests on Getting to Aha! with Darshan Mehta
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Jeff Harmon
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Heath Tredell
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Don Polite
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Dustin Elliott
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Ken Kring
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Matt Swieca
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Neil Twa
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Kalil Vicioso
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Frequently asked questions
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- What is Getting to Aha! with Darshan Mehta?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 10 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
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Information about guest appearances is not available.
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