Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow
Hosted by Stephanie Smith and Stephanie · Stephanie Smith | Financial Strategist & Zoho Finance Partner
- 70
- Episodes
- 16
- Transcribed
- Daily
- Cadence
- 2024
- First episode
About Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow
Getting to the Bottom Line is the podcast for business owners who are done guessing at their numbers. Each episode covers the topics that actually move the needle: cash flow, bookkeeping, revenue, profit margins, budgeting, financial clarity, and making smarter decisions with the money your business generates. Whether you use QuickBooks Online or Zoho Books, whether you do your own bookkeeping or work with a team, this podcast meets you where you are. Stephanie Smith and her husband, Kris, are bookkeepers and outsourced CFOs running New Light Financial Solutions together as a team. Together, they help small business owners get their books in order, understand what their numbers are telling them, and build a path toward the goals that actually matter. Stephanie & Kris are QuickBooks Online ProAdvisors and Zoho Finance Partners. They work with business owners across the country on everything from DIY bookkeeping support to done-for-you monthly bookkeeping and full CFO advisory services. If you're a business owner who's tired of feeling behind on your finances, not sure if your business is actually profitable, or just looking for someone who can explain this stuff in plain English, this is your podcast. Subscribe so you never miss an episode, and join the Financial Navigator newsletter at newlightfs.com/newsletter for monthly insights delivered straight to your inbox. Q: How do I understand my business cash flow? A: Getting to the Bottom Line covers cash flow basics, common mistakes, and practical strategies for keeping more money in your business. Q: What is the difference between bookkeeping and CFO services? A: Bookkeeping keeps your records accurate. CFO advisory helps you use those records to make better decisions and grow. Stephanie explains both in plain English on the show. Q: What's the difference between revenue and profit? A: Revenue is what comes in. Profit is what's left after expenses. Getting to the Bottom Line breaks down concepts like this in every episode so they actually make sense. Q: How do I use Zoho Books for my small business? A: Stephanie is a Zoho Finance Partner and covers Zoho Books tutorials, tips, and walkthroughs across her YouTube channel.
- Publisher
- Stephanie Smith | Financial Strategist & Zoho Finance Partner
- Category
- business
- Language
- en
- Explicit
- No
- First episode
- 13 May 2024
- Latest episode
- 9 Oct 2026
Latest episodes
16 of 70 episodes have a transcript.
9 Oct 2026
What It Really Takes to Make Your Marketing Pay Off with Tashana Thompson
2 Oct 2026
Cash Flow Confessions: "Our Slow Season Lasted Half the Year" with Steve Barton
26 Sept 2026
What's Driving Your Profit... and What's Draining It? with Stephanie Smith
Inside a recent episode
Before You Spend a Dollar on Ads, Run the Numbers with Jeremy Yang
Published 11 Sept 2026 · Transcript excerpt
[…] So do you then base, you know, from what we do and how we help our clients? I would want to know what's the return on the investment, right? You're going to put money into it. What's the kind of money that you're going to get out of it? Do you, Compare that to the original calculator that you helped provide that quote with, or how do you track things? 100%. So what the calculator actually calculates. So one of the biggest mistakes I would say, if you have clients or listeners who are in small, medium-sized businesses, right? One of the things that you got to look at is the proportion of fees that you pay to the person who's managing it, the proportion that's actually left to spend on ads, right? […]
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See plansWho has been a guest on Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow
Names identified in recent episode analyses. Showing up to five guests.
- Tashana Thompson
- Steve Barton
- Jullion Cooper
- Jeremy Yang
- Derek Fredrickson
Podcast Authority Score: 13 / 100
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- Social presence
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Questions about Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow
Who hosts Getting to the Bottom Line: Conversations to help business owners maximize revenue, profit, and cash flow?
Stephanie Smith and Stephanie host the show. Published by Stephanie Smith | Financial Strategist & Zoho Finance Partner.
How often do new episodes come out?
The show publishes daily, based on its RSS feed.
Where can I read transcripts?
16 of 70 episodes have a transcript on Pod Engine. Full transcripts are available with a Pod Engine plan.
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