Giants Helping Giants

About Giants Helping Giants

Giants Helping Giants is a podcast for home service business owners who want to grow smarter, attract better customers, and build stronger companies. Hosted by Lois Wyant, each episode features conversations with entrepreneurs, coaches, and industry experts who help local businesses succeed. The show focuses on practical strategies that HVAC companies, plumbers, electricians, pest control businesses, roofers, solar installers, and other service professionals can use to generate more leads, improve their marketing, and scale their operations. Running a home service business is demanding. Owners are often balancing service calls, managing employees, handling customer expectations, and trying to keep their marketing working at the same time. Giants Helping Giants brings together experienced voices who share proven ideas, systems, and insights that can help contractors grow their businesses with more clarity and less chaos. Episodes explore topics such as contractor marketing strategies, lead generation for service companies, local SEO, automation tools, business systems, customer experience, and leadership for growing teams. The mission of the podcast is simple. Connect local business owners with the people, programs, and strategies that can help them build something bigger. If you run or work in a home service business and want practical ideas that actually work in the real world, this podcast is for you. Learn more at GiantsHelpingGiants.com.

Publisher

Lois Wyant

Category

business · business · business

Language

en

Explicit

No

First episode

11 Mar 2026

Latest episode

7 Oct 2026

Latest episodes

37 episodes in the feed.

1. 

   7 Oct 2026

   Your Back Office Could Be Costing You Customers | Lisa Kempton

   What if one of the most valuable people in your business isn't your salesperson or technician—but the person answering your phone? In this episode of Giants Helping Giants, Lois Wyant talks with Lisa Kempton, founder of Booked and Staffed, about how local and home-service businesses can transform their back office into a system that creates better customer experiences, more revenue, and greater freedom for the owner. Lisa explains why your receptionist shouldn't simply be answering calls. That person can become a Customer Service Representative (CSR) who helps guide customers through your sales process, follows up on reviews and invoices, creates stronger relationships, and turns happy customers into lifelong advocates. But for your team to succeed, they need to know exactly what to do. That's where Standard Operating Procedures (SOPs) become so important. Lisa explains how getting the knowledge out of the owner's head and into documented systems reduces mistakes, makes training easier, gives employees more confidence, and stops every question from coming back to the business owner. In this episode, you'll learn: • Why your CSR may be one of your highest-ROI employees • How the person answering your phone influences sales • Why every growing business needs documented SOPs • How systems reduce employee decision fatigue • Why SOPs should be living documents that evolve with your company • What business owners should automate, eliminate, and delegate • How delegation gives owners time to work ON the business • Why every home-service call needs to be answered • Live receptionist vs. AI receptionist—the pros and cons • Why AI can be especially valuable after hours • The important difference between AI and automation • How AI and automation can work together • How to identify bottlenecks that are keeping your business from growing Lisa also makes an important point for HVAC, plumbing, roofing, and other home-service companies: When a customer has an urgent problem, they're probably not going to wait for you to return their voicemail. Someone—or something—needs to answer. The goal isn't simply adding more technology. It's creating systems that allow your employees to know what to do, customers to receive a consistent experience, and owners to finally stop putting out fires all day. https://www.facebook.com/bookedandstaffed https://www.instagram.com/bookedandstaffed https://bookedandstaffed.com/ info@bookedandstaffed.com 00:00 How Your Back Office Helps Grow Your Business 00:24 Meet Lisa Kempton 00:48 What Is Booked and Staffed? 01:28 Why Your Receptionist May Be Your Best ROI Hire 02:42 Turning Your CSR Into a Customer Growth Engine 03:18 Getting Business Knowledge Out of Your Head 03:35 Why Every Business Needs SOPs 04:52 Making Employee Training Easier 05:38 Why Employees Need Clear Expectations 06:08 Reducing Employee Decision Fatigue 07:06 Why SOPs Should Be Living Documents 07:41 What to Do After Creating Your SOPs 07:49 Automate, Eliminate and Delegate 08:14 What Is Your Time Really Worth? 08:40 Working ON Your Business Instead of IN It 09:03 Turning Your "Should Do" List Into Action 09:35 Why Time Blocking Matters 10:06 Question Everything in Your Business 10:41 AI Receptionist vs. Live Receptionist 11:39 Why Answering the Phone Matters 12:53 Your Receptionist Should Be Part of Your Sales Team 13:35 Using AI to Answer Calls After Hours 14:23 AI vs. Automation: What's the Difference? 15:04 How Missed-Call Text-Back Automation Works 15:35 Combining AI and Automation 16:09 What Lisa's Business Audit Looks Like 16:30 Finding Gaps and Bottlenecks in Your Business 17:06 Why This Is an Amazing Time to Own a Business 17:37 Why AI Can't Replace Local Service Businesses If your business still depends on information stored inside your head, this episode is for you. 🎥 Watch the full episode: https://youtu.be/u1zwcZF19r4 (https://youtu.be/u1zwcZF19r4) #BusinessSystems #HomeServiceBusiness #SmallBusiness #SOP #BusinessAutomation #AIForBusiness #CustomerService #BusinessGrowth #Delegation #GiantsHelpingGiants #LoisWyant #LisaKempton

2. 

   30 Sept 2026

   Your Customer Is the Hero: The New Way to Market, Sell & Grow | Ed Jarecki

   What if one of the biggest mistakes in your marketing is making your business the hero of the story? In this episode of Giants Helping Giants, Lois Wyant sits down with business consultant, coach, and advisor Ed Jarecki to talk about what small and midsize business owners need to do differently as marketing, sales, technology, and AI continue to change. Ed brings experience from both corporate leadership and owning multiple businesses. His philosophy today is simple: Your customer is the hero. Your business is the trusted guide. Instead of constantly talking about your company, your services, and what makes you great, Ed explains why successful marketing starts by understanding what your customer wants, what they're struggling with, and the transformation they're trying to achieve. Lois and Ed also explore how AI is changing business and the workforce. Rather than fearing what's coming, Ed encourages business owners to learn how to use AI as a tool to become more productive, improve quality, and prepare their businesses for what's next. You'll also discover why relationship marketing is becoming increasingly important, how to build a network of trusted referral partners, and why most prospective customers aren't ready to buy the first time they encounter your business. In this episode: • Why your customer should always be the hero of your marketing • How to position your business as the trusted guide • Why understanding customer pain points changes your sales conversations • How AI is changing jobs and small businesses • Why business owners should use AI instead of ignoring it • How to avoid "shiny object syndrome" with new technology • Why marketing today is about building trust • How relationship marketing creates better sales opportunities • Why most prospects aren't ready to buy immediately • How to build a trusted referral partner network • Why your ideal customer profile should guide your partnerships • How rolling business plans help you adapt to rapid change • Why every business owner needs to keep learning Ed's closing advice is especially important: Stay ahead. Stay focused. Understand your passion. And learn how new technology can enable you and your business. The future isn't the end of small business. It's another opportunity to learn, adapt, and grow. https://jareckibcc.com/ega-master-class-223840 https://storage.googleapis.com/msgsndr/RmcdhH9r81q75QJJmkR9/media/68921335f4d4f5a8c4c99618.pdf Jarecki@valicor.us 00:00 Make Your Customer the Hero 00:26 Meet Ed Jarecki 00:52 Ed's Corporate & Entrepreneurial Background 02:23 Surviving Recessions, COVID & Business Change 03:03 Helping Overwhelmed Business Owners Move Forward 03:59 Your Customer Is the Hero—You're the Guide 04:53 Finding What Your Customer Really Wants 06:12 Will AI Replace Your Job or Business? 07:41 Humans and AI Working Together 08:02 How to Use AI as a Business Tool 09:42 Why Everyone Needs to Keep Learning 10:31 Preparing Your Business for What's Next 10:52 Avoid Shiny Object Syndrome 11:24 What Working With a Business Advisor Looks Like 12:28 Common Gaps Holding Business Owners Back 13:15 Why Your Business Needs a Marketing & Brand Plan 14:15 Marketing Today Is About Building Trust 14:31 Relationship Marketing vs. Traditional Selling 15:22 Why Most Prospects Aren't Ready to Buy Yet 16:04 Why Your Business Plan Should Keep Evolving 16:55 Building a Trusted Referral Partner Network 19:24 How Do You Become Someone's Referral Partner? 20:38 Using Your Ideal Customer to Build Strategic Partnerships 22:20 Ed's Two Most Important Lessons 22:25 Your Customer Is Always the Hero 22:55 AI Is Here—Learn How to Use It 24:18 Why Businesses Should Build Communities 25:04 The Future Is a Chance to Learn and Grow 🎥 Watch the full episode: https://youtu.be/zLd8Mv1GYqg (https://youtu.be/zLd8Mv1GYqg) #SmallBusiness #BusinessGrowth #MarketingStrategy #AIForBusiness #RelationshipMarketing #SalesStrategy #CustomerExperience #Entrepreneurship #BusinessStrategy #GiantsHelpingGiants #LoisWyant #EdJarecki

3. 

   23 Sept 2026

   Stop Cold Calling: How to Build, Grow & Sell a Successful Business | Danny Creed

   Why do so many businesses fail within their first five years—and what separates the entrepreneurs who survive from those who build businesses that truly grow? In this episode of Giants Helping Giants, Lois Wyant sits down with master business coach Danny Creed, an entrepreneur with experience launching 17 businesses and thousands of hours coaching business owners and executives around the world. Danny shares hard-earned lessons about what it really takes to build a successful business, from your first few years as an entrepreneur to deciding what you want your company to ultimately become. One of his biggest lessons? You have to learn how to sell—but selling doesn't have to mean cold calling or pitching strangers. Danny explains why listening may be the most important sales skill you can develop and introduces his Champions Network approach: building relationships with people who know, like, and trust you and are willing to introduce you to others who could benefit from what you do. He says 100% of his new coaching clients over the past 18 years have come through referrals—not cold calls. In this episode, you'll learn: • What entrepreneurs need to understand before starting a business • Why having a real business plan still matters • Why every business owner needs to learn how to sell • How listening can completely change the sales conversation • Why the traditional elevator pitch is outdated • The difference between a survival mindset and a possibility mindset • What changes after you've been in business for five years • Why you should know your exit strategy—even if you aren't planning to sell • How to build a referral network instead of relying on cold calls • Why understanding your customer's needs should come before selling • How identifying your true ideal customer can dramatically change your marketing • Why passion, vision, and commitment matter at every stage of business Danny also shares a powerful question for established business owners: Are you thinking like the business you are today—or the business you want to become? 00:00 What Every Business Owner Needs to Know 00:29 Meet Master Business Coach Danny Creed 00:56 Danny's Journey Through 17 Startups 03:11 Why So Many New Businesses Fail 04:29 What You Need Before Starting a Business 05:17 Why Every Entrepreneur Needs a Business Plan 07:55 Every Business Owner Must Learn to Sell 09:01 Why Listening Is Your Most Powerful Sales Skill 11:20 Why the Elevator Pitch Is Dead 11:46 How to Explain What You Do in 10 Seconds 13:29 Creating the Right Perception of Your Business 14:13 Why You Must Believe in Yourself and Your Vision 15:07 What Changes After Five Years in Business 16:41 Survival Mindset vs. Possibility Mindset 18:29 Why You Need an Exit Strategy 19:28 Creating a Vision for Your Company's Future 21:07 Do You Know What Your Business Is Worth? 23:21 Why You Can't Run a Business Without a Destination 24:39 The Three Roles Every Business Needs 26:10 The Five-Year Founder's Trap 26:28 Why Champions Never Make Cold Calls 28:19 Are You Spending Enough Time Selling? 30:18 How Danny Built the Champions Network 32:06 Turn Conversations Into Collaborations 32:43 How Danny Gets 100% of His Clients Through Referrals 35:36 The Hidden Power of Your Existing Network 37:56 Why Danny Hasn't Cold Called in 19 Years 39:24 Stop Selling Packages—Start Selling Hope 40:30 Understand Your Customer's Needs First 43:49 Why Customers Want a Trusted Advisor 46:10 Why Traditional Networking Often Doesn't Work 46:37 A $200,000 Marketing Mistake 47:27 How Finding the Real Ideal Customer Grew a Business 50% 49:17 Danny's Final Advice for Business Owners 51:28 Giants Help Other Giants Grow 52:04 What Goal Setting Can Teach Us About Second Chances 53:42 Danny's No-Sales Business Conversation If you're building a business, trying to scale one, or wondering what your next stage of growth should look like, get your notepad ready. This conversation is packed with practical business lessons. 🎥 Watch the full episode: https://youtu.be/TTYY-P-6ghk (https://youtu.be/TTYY-P-6ghk) #BusinessGrowth #Entrepreneurship #Sales #SmallBusiness #BusinessCoach #ColdCalling #ReferralMarketing #BusinessStrategy #Networking #GiantsHelpingGiants #LoisWyant #DannyCreed

Contact Giants Helping Giants

Guest appearances

Books guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.