Go Gold with Katie Cannon
Claim This Podcastby Katie Cannon
Podcast Overview
<p>5X British Champion turned 7-figure entrepreneur Katie Cannon (and mum of 3) has been in business for over 20 years and has a wealth of experience in the Leisure, Sport, and Children's Activity Industries. </p><br><p>Katie's mission is to help you turn your skills and passion into a business and then give you the skills to become a CEO, ensuring your business can thrive WITH and WITHOUT YOU.</p><br><p>Tune in to hear foundational business strategies, real-life examples, the good and bad in business, and how you can build business and life together.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>
Language
🇺🇲
Publishing Since
1/8/2024
1 verified contact email on file for Go Gold with Katie Cannon
Pitch yourself as a guest, propose sponsorships, or reach out directly to the host.
Recent Episodes
July 27, 2026
3 Pricing Mistakes That Cost You Profit
<p>Are you pricing your classes based on what you need or what you're afraid people will pay?</p><br><p>In this episode of <strong>Go Gold with Katie</strong>, Katie shares the three biggest pricing mistakes she sees children's activity and sports business owners make. From undercharging and fear-based pricing to emotional discounts and missing pricing structures, she explains why getting your pricing right is about far more than increasing revenue—it's about building a business that's sustainable, profitable and able to deliver an exceptional experience for your customers.</p><br><p><strong>What You'll Learn</strong></p><p><br></p><ul><li>Why undercharging hurts both your business and your customers.</li><li>How to decide what you <strong>need</strong> to charge instead of copying competitors.</li><li>The difference between strategic promotions and emotional discounting.</li><li>Why pricing should be built around your business model, not someone else's.</li><li>How pricing confidence helps you build a stronger, more profitable business.</li></ul><p><br></p><p><strong>Episode Summary</strong></p><p>Many entrepreneurs start by looking at what everyone else is charging, worrying they're too expensive or feeling guilty about increasing prices. Katie explains why this fear-based approach often leads to undercharging, making it harder to recruit great staff, invest in your business and deliver the level of service your families deserve.</p><br><p>Throughout the episode, Katie breaks down the three pricing mistakes she sees most often. The first is <strong>undercharging</strong>, driven by fear rather than facts. The second is having <strong>no clear pricing structure</strong>, with no journey for customers to move between programmes, camps, parties or premium services. The third is <strong>emotional pricing</strong>, where discounts are offered reactively instead of being part of a planned marketing strategy.</p><br><p>Katie also shares practical examples from her own businesses, including how she evaluates new venues by calculating what the business would need to charge before committing. Rather than asking, "What should I charge?" she encourages business owners to ask a much more important question: <strong>"What do I need to charge to build the business I want?"</strong></p><br><p>If you've ever questioned your pricing, worried about increasing fees or found yourself comparing your prices to competitors, this episode will help you build the confidence to price your business with purpose.</p><br><p>At Gold Medal Business, we help children's activity and sports business owners increase enrolments, strengthen their teams and improve profitability. If you need support with this, email our team at <strong>info@goldmedalbusiness.com </strong>or WhatsApp Katie directly - +44 7806 631731.</p><br><p>⭐ If you found this episode helpful, please leave a review and share it with another business owner in the children's activity industry.</p><br><p>Stay Connected With Gold Medal Business and Katie Cannon:</p><p><a href="https://www.instagram.com/goldmedalbusiness/" rel="noopener noreferrer" target="_blank">Instagram</a> |<a href="https://www.facebook.com/gogoldwithkatiecannon" rel="noopener noreferrer" target="_blank"> Facebook</a> |<a href="https://www.facebook.com/groups/goldmedalbusiness/" rel="noopener noreferrer" target="_blank"> Facebook Group</a> |<a href="https://www.linkedin.com/in/gogoldwithkatiecannon/" rel="noopener noreferrer" target="_blank"> LinkedIn</a> |<a href="https://www.youtube.com/@GoGoldWithKatieCannon" rel="noopener noreferrer" target="_blank">Youtube</a></p><p>Website: <a href="https://www.goldmedalbusiness.com/" rel="noopener noreferrer" target="_blank">https://www.goldmedalbusiness.com/</a></p><p>Intro and Outro Background Music</p><p>Main Street by AudioCoffee |<a href="https://www.audiocoffee.net/" rel="noopener noreferrer" target="_blank"> https://www.audiocoffee.net/</a></p><p>Music promoted by<a href="https://www.chosic.com/free-music/all/" rel="noopener noreferrer" target="_blank"> https://www.chosic.com/free-music/all/</a></p><p>Creative Commons CC BY-SA 3.0</p><p><a href="https://creativecommons.org/licenses/by-sa/3.0/" rel="noopener noreferrer" target="_blank">https://creativecommons.org/licenses/by-sa/3.0/</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>
July 20, 2026
Build a Children's Activity Business That Gives You Freedom
<p>Why did you become a children's activity/sports entrepreneur in the first place?</p><br><p>When business gets busy, it's easy to lose sight of the reason you started. In this episode of <strong>Go Gold with Katie</strong>, Katie shares one of the biggest lessons from nearly two decades of entrepreneurship: <strong>don't just build a successful business; build one that gives you the freedom to live the life you want.</strong> From raising three children while running multiple businesses to designing a business around her priorities, Katie explains why having a clear vision will carry you through every challenge.</p><br><p><strong>What You'll Learn</strong></p><p><br></p><ul><li>Why your vision matters more than your current circumstances.</li><li>How to design your business around the life you want—not the other way around.</li><li>The question every entrepreneur should ask before making their next business decision.</li><li>Why your "why" will help you through the hardest days in business.</li><li>How to create more freedom, flexibility and choice as your business grows.</li></ul><p><br></p><p><strong>Episode Summary</strong></p><p>In this episode, Katie reflects on nearly 20 years of entrepreneurship and shares why the greatest reward hasn't been the businesses she's built; it's the freedom those businesses have created. From being present for family milestones to having the flexibility to make decisions without asking permission, Katie explains why freedom has become her true measure of success.</p><br><p>Throughout the episode, Katie encourages children's activity and sports business owners to step back and ask themselves an important question: <strong>What am I actually building?</strong> Whether your goal is more family time, financial security, travel, or simply working fewer hours, your business should be intentionally designed around that vision.</p><br><p>Katie also explores why every entrepreneur needs a compelling reason to keep going. Business will always bring challenges, setbacks and moments of doubt, but having a clear vision gives those difficult moments purpose. Rather than chasing someone else's version of success, Katie encourages you to define success on your own terms and make decisions that move you closer to that life.</p><br><p>If you've been caught in the day-to-day of running your business, this episode will help you reconnect with your purpose and remind you why you started in the first place.</p><br><p><strong>Ready to build a business that gives you more freedom? </strong>Email <strong>info@goldmedalbusiness.com. </strong>Gold Medal Business helps children's activity and sports business owners grow profitable businesses, build stronger teams and create more time for what matters most. </p><br><p>⭐ If you enjoyed this episode, please leave a review and share it with another children's activity or sports business owner.</p><br><p>Stay Connected With Gold Medal Business and Katie Cannon:</p><p><a href="https://www.instagram.com/goldmedalbusiness/" rel="noopener noreferrer" target="_blank">Instagram</a> |<a href="https://www.facebook.com/gogoldwithkatiecannon" rel="noopener noreferrer" target="_blank"> Facebook</a> |<a href="https://www.facebook.com/groups/goldmedalbusiness/" rel="noopener noreferrer" target="_blank"> Facebook Group</a> |<a href="https://www.linkedin.com/in/gogoldwithkatiecannon/" rel="noopener noreferrer" target="_blank"> LinkedIn</a> |<a href="https://www.youtube.com/@GoGoldWithKatieCannon" rel="noopener noreferrer" target="_blank">Youtube</a></p><p>Website: <a href="https://www.goldmedalbusiness.com/" rel="noopener noreferrer" target="_blank">https://www.goldmedalbusiness.com/</a></p><p>Intro and Outro Background Music</p><p>Main Street by AudioCoffee |<a href="https://www.audiocoffee.net/" rel="noopener noreferrer" target="_blank"> https://www.audiocoffee.net/</a></p><p>Music promoted by<a href="https://www.chosic.com/free-music/all/" rel="noopener noreferrer" target="_blank"> https://www.chosic.com/free-music/all/</a></p><p>Creative Commons CC BY-SA 3.0</p><p><a href="https://creativecommons.org/licenses/by-sa/3.0/" rel="noopener noreferrer" target="_blank">https://creativecommons.org/licenses/by-sa/3.0/</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>
July 13, 2026
The Children's Activity Business Model That Cost Me My Freedom
<p>What if the business you're building isn't the business you actually want?</p><br><p>In this episode of <strong>Go Gold with Katie</strong>, Katie shares one of the biggest mindset shifts she's had in 20 years of business: <strong>before you build your dream business, you need to understand the cost of it.</strong> From managing over 100 schools and 50+ staff to redesigning her business around freedom, family and profitability, Katie explains why bigger isn't always better and why your vision should be based on the life you want, not what everyone else is doing.</p><br><p><strong>What You'll Learn</strong></p><p><br></p><ul><li>Why turnover doesn't always equal a better business.</li><li>How to work out the real cost of your business model before you scale.</li><li>Why comparing yourself to other business owners leads to the wrong decisions.</li><li>How to build your business around your life—not your life around your business.</li><li>The questions every children's activity and sports entrepreneur should ask before growing.</li></ul><p><br></p><p><strong>Episode Summary</strong></p><p>Looking back at her own journey, Katie shares how she built a thriving schools programme delivering gymnastics in more than 100 primary schools. While the business generated strong cash flow, it also came with huge operational demands, dozens of staff to manage and a lifestyle that no longer aligned with what she wanted. That experience completely changed the way she thinks about growth.</p><br><p>Katie encourages every business owner to stop asking, "How big can I build this?" and instead ask, "What do I actually want my business to give me?" Whether that's more time with your family, more freedom, stronger profit margins or a simpler operation, your business model should support your vision—not someone else's.</p><br><p>Throughout the episode, Katie also shares why comparison can quietly pull you away from your own goals. Every entrepreneur has different ambitions, family commitments and definitions of success. Rather than copying what others are doing, she explains how getting crystal clear on your own vision will help you make better decisions, avoid unnecessary complexity and build a business you're genuinely proud of.</p><br><p>If you've ever felt torn between growing your business and creating the lifestyle you want, this episode will help you step back, refocus and build with the end in mind.</p><br><p><strong>Ready to build a business that gives you more freedom?</strong></p><p>Explore Gold Medal Business and discover how we help children's activity and sports business owners grow profitable, sustainable businesses.</p><p>🌐 Visit <a href="https://www.goldmedalbusiness.com/" rel="noopener noreferrer" target="_blank"><strong>goldmedalbusiness.com</strong></a></p><p>📧 Email <strong>info@goldmedalbusiness.com</strong></p><p>🎙️ Follow <strong>Go Gold with Katie</strong> so you never miss a weekly training episode.</p><p>⭐ If you enjoyed this episode, we'd love it if you left a review and shared it with another children's activity business owner.</p><br><p>Stay Connected With Gold Medal Business and Katie Cannon:</p><p><a href="https://www.instagram.com/goldmedalbusiness/" rel="noopener noreferrer" target="_blank">Instagram</a> |<a href="https://www.facebook.com/gogoldwithkatiecannon" rel="noopener noreferrer" target="_blank"> Facebook</a> |<a href="https://www.facebook.com/groups/goldmedalbusiness/" rel="noopener noreferrer" target="_blank"> Facebook Group</a> |<a href="https://www.linkedin.com/in/gogoldwithkatiecannon/" rel="noopener noreferrer" target="_blank"> LinkedIn</a> |<a href="https://www.youtube.com/@GoGoldWithKatieCannon" rel="noopener noreferrer" target="_blank">Youtube</a></p><p>Website: <a href="https://www.goldmedalbusiness.com/" rel="noopener noreferrer" target="_blank">https://www.goldmedalbusiness.com/</a></p><p>Intro and Outro Background Music</p><p>Main Street by AudioCoffee |<a href="https://www.audiocoffee.net/" rel="noopener noreferrer" target="_blank"> https://www.audiocoffee.net/</a></p><p>Music promoted by<a href="https://www.chosic.com/free-music/all/" rel="noopener noreferrer" target="_blank"> https://www.chosic.com/free-music/all/</a></p><p>Creative Commons CC BY-SA 3.0</p><p><a href="https://creativecommons.org/licenses/by-sa/3.0/" rel="noopener noreferrer" target="_blank">https://creativecommons.org/licenses/by-sa/3.0/</a></p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p>
111 total episodes available
Deep-dive analytics for Go Gold with Katie Cannon
Frequently asked questions
Have a different question and can't find the answer you're looking for? Reach out to our support team by sending us an email and we'll get back to you as soon as we can.
- What is Go Gold with Katie Cannon?
<p>5X British Champion turned 7-figure entrepreneur Katie Cannon (and mum of 3) has been in business for over 20 years and has a wealth of experience in the Leisure, Sport, and Children's Activity Industries. </p><br><p>Katie's mission is to help you turn your skills and passion into a business and then give you the skills to become a CEO, ensuring your business can thrive WITH and WITHOUT YOU.</p><br><p>Tune in to hear foundational business strategies, real-life examples, the good and bad in business, and how you can build business and life together.</p><hr><p style='color:grey; font-size:0.75em;'> Hosted on Acast. See <a style='color:grey;' target='_blank' rel='noopener noreferrer' href='https://acast.com/privacy'>acast.com/privacy</a> for more information.</p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
No, this podcast does not typically feature guests.
Legal Disclaimer
Pod Engine is not affiliated with, endorsed by, or officially connected with any of the podcasts displayed on this platform. We operate independently as a podcast discovery and analytics service.
All podcast artwork, thumbnails, and content displayed on this page are the property of their respective owners and are protected by applicable copyright laws. This includes, but is not limited to, podcast cover art, episode artwork, show descriptions, episode titles, transcripts, audio snippets, and any other content originating from the podcast creators or their licensors.
We display this content under fair use principles and/or implied license for the purpose of podcast discovery, information, and commentary. We make no claim of ownership over any podcast content, artwork, or related materials shown on this platform. All trademarks, service marks, and trade names are the property of their respective owners.
While we strive to ensure all content usage is properly authorized, if you are a rights holder and believe your content is being used inappropriately or without proper authorization, please contact us immediately at hey@podengine.ai for prompt review and appropriate action, which may include content removal or proper attribution.
By accessing and using this platform, you acknowledge and agree to respect all applicable copyright laws and intellectual property rights of content owners. Any unauthorized reproduction, distribution, or commercial use of the content displayed on this platform is strictly prohibited.