Go the Distance brings you top contractors, disruptors, and investors redefining home services. Stay ahead with cutting-edge insights on business strategy and technology built to fuel your growth. Hosted by entrepreneurs and investors Nick Durbano and Ethan Song, Go the Distance is where the future of the trades takes shape.
How to Build and Sell a Home Service Business to Private Equity
Bob from CertainPath elucidates how home service businesses like HVAC and plumbing can scale through operational systems and leadership development, particularly when considering private equity, in an interview with Nick Durbano and Ethan Song.
24 Apr 2025
Tapping into the $80 Billion Restoration Boom
Vlad, founder of Restoration Inbound, shares how he went from starting his first business at 17 to building Logic Inbound and moving into the restoration industry. He breaks down the unique dynamics of the restoration industry, why he chose the sector, and how marketing and AI are shaping its future.
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Connect with Vlad and Restoration Inbound
Vlad Mkrtumyan: https://www.linkedin.com/in/vladimir-mkrtumyan/ (https://www.linkedin.com/in/vladimir-mkrtumyan/)
Restoration Inbound website: https://restorationinbound.com/ (https://restorationinbound.com/)
Restoration Inbound LinkedIn: https://www.linkedin.com/company/restoration-inbound/ (https://www.linkedin.com/company/restoration-inbound/)
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Show Notes:
01:26 Founding Logic Inbound
02:01 Why Focus on Restoration?
04:38 Challenges in the Restoration Industry
08:41 Restoration Industry Overview
16:05 Competitive Landscape and Business Advice
19:29 The Importance of Google Reviews
21:35 Local Service Ads and Their Impact
23:14 The Value of Small Details in Home Services
25:53 Challenges and Solutions in Managing a Restoration Business
28:02 Franchising in the Restoration Industry
35:19 The Role of AI in Home Services
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Go the Distance brings you top contractors, disruptors, and investors redefining home services. Stay ahead with cutting-edge insights on business strategy and technology built to fuel your growth. Hosted by entrepreneurs and investors Nick Durbano and Ethan Song, Go the Distance is where the future of the trades takes shape.
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Powered by Distance. Distance is a sales automation software that provides powerful tools and AI agents like Miles to help you grow faster while cutting costs. We’re built to help business owners scale efficiently while gaining more freedom and control over their success.
https://distance.so/
24 Mar 2025
Building the Next Big Thing in Landscaping
Michael Bellows, co-founder of Go Materials, discusses the supply chain challenges in landscape construction and how his background at PepsiCo shaped his company. He explains the solutions Go Materials offers and shares insights into the future of the industry, focusing on how technology is improving a fragmented sector.
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Connect with Go Materials
Website: https://www.gomaterials.com/ (https://www.gomaterials.com/)
LinkedIn: https://www.linkedin.com/company/gomaterials/ (https://www.linkedin.com/company/gomaterials/?originalSubdomain=ca)
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Show Notes:
00:35 Michael's journey at PepsiCo
04:42 Founding Go Materials
07:56 Understanding the landscape construction market
12:14 Challenges and innovations in procurement
21:34 Early days and expansion strategies
30:05 Future vision and industry insights
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Go the Distance brings you top contractors, disruptors, and investors redefining home services. Stay ahead with cutting-edge insights on business strategy and technology built to fuel your growth. Hosted by entrepreneurs and investors Nick Durbano and Ethan Song, Go the Distance is where the future of the trades takes shape.
—------------------------------
Powered by Distance.
Distance is a sales automation software that provides powerful tools and AI agents like Miles to help you grow faster while cutting costs. We’re built to help business owners scale efficiently while gaining more freedom and control over their success.
https://distance.so/
21 Mar 2025
SEO vs. ChatGPT: The Future of Home Service Lead Generation
Ethan and Nick are joined by James Ladd, an SEO expert and co-founder of Placeholder, to discuss how businesses can leverage SEO for growth. They cover practical strategies for local markets, the growing role of AI tools, and common mistakes to avoid. The conversation also explores integrating SEO with content creation and staying ahead in a competitive market. Finally, the discussion explores growth strategies for thriving in an AI-driven future.
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Connect with Placeholder SEO
Website: https://placeholderseo.com/ (https://placeholderseo.com/)
LinkedIn: https://www.linkedin.com/company/placeholder-seo/ (https://www.linkedin.com/company/placeholder-seo/)
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Show Notes:
00:22 James Ladd’s journey into SEO
02:54 Understanding SEO and its impact
04:40 Foundational SEO strategies for local businesses
09:01 Advanced SEO tactics and AI integration
15:46 The future of SEO and AI
26:33 Practical advice for business owners
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Go the Distance brings you top contractors, disruptors, and investors redefining home services. Stay ahead with cutting-edge insights on business strategy and technology built to fuel your growth. Hosted by entrepreneurs and investors Nick Durbano and Ethan Song, Go the Distance is where the future of the trades takes shape.
—------------------------------
Powered by Distance
Distance is a sales automation software that provides powerful tools and AI agents like Miles to help you grow faster while cutting costs. We’re built to help business owners scale efficiently while gaining more freedom and control over their success.
https://distance.so/
21 Mar 2025
Are Facebook ads dead?
Nick and Ethan break down the effectiveness of Facebook ads for home service businesses. Drawing from their experience in scaling businesses and consumer retail, they share insights on building high-performing ad campaigns, customer engagement, and creating standout branding. This first episode also teases upcoming insights from industry experts.
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Show Notes:
00:00 Introduction to Go the Distance
02:03 Why start a podcast?
03:42 The importance of Facebook ads for home services
05:33 Common mistakes in Facebook ads
06:19 Strategies for successful Facebook ads
11:17 Working with agencies
14:39 Creative content and branding
18:24 Converting leads into customers
20:03 Practical steps for HVAC business growth
25:27 Final thoughts and takeaways
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Go the Distance brings you top contractors, disruptors, and investors redefining home services. Stay ahead with cutting-edge insights on business strategy and technology built to fuel your growth. Hosted by entrepreneurs and investors Nick Durbano and Ethan Song, Go the Distance is where the future of the trades takes shape.
---------------------------------
Powered by Distance.
Distance is a sales automation software that provides powerful tools and AI agents like Miles to help you grow faster while cutting costs. We’re built to help business owners scale efficiently while gaining more freedom and control over their success.
https://distance.so/
Podcast Authority Score: 18 / 100
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