
Good Marketing, Good Business
Claim This Podcastby Shannon Stone
Podcast Authority
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Podcast Overview
<p>Have you noticed so much business and marketing content out there is so abstract and airy fairy - what they’re saying sounds good, but what do you actually need to DO?</p><p><br></p><p>That’s where the Good Marketing, Good Business podcast comes in, this is where I share practical strategies to help you grow your service based business. Everything from exactly where to find more clients through to how to follow up properly without pestering. </p><p><br></p><p>Your host, Shannon Stone is an award-winning business and marketing consultant and for the last 10+ years she’s been diving in deep with small business owners, helping them to make more sales and get more done in less time.</p><p><br></p><p>The Good Marketing, Good Business podcast is here to make your life and business a whole lot easier as long as you’re ready to put in the work - if you’re a good-hearted business owner who wants to grow, this is the podcast you'll want to call home.</p>
Language
🇺🇲
Publishing Since
7/31/2023
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Recent Episodes

May 24, 2026
095: Sales Right Under Your Nose
"More leads? Yes please. But first - are you losing the ones you already have?" For an established business like yours where you’ve already worked with hundreds of clients, there are so many levers available to you right now. In this episode I'm walking you through seven real situations where sales are slipping through the cracks of service-based businesses - and what to do about each one. By listening [and taking notes], you’ll learn: The micro-moments happening right now in your...

May 10, 2026
094: Your Business Doesn’t Need a Pivot, It Needs Your Attention
“Selling courses would be so much easier”, so we all think. Whether it’s courses or some other way of doing business, don’t be swayed by what may look easier to do. Every business faces its difficult moments, but that’s not the time to jump ship or make a dramatic change. By listening [and taking notes], you’ll learn: How small misalignments end up creating big problems and how to course correctThe levers you can focus on to bring more success to your businessThe truth about the difficulties ...

April 26, 2026
093: From Referrals To Generating Your Own Leads And Clients
Referrals are proof you’ve built something worth talking about, with strong relationships, a solid reputation, and results that speak for themselves. But, relying on them as your primary source of business is often a passive and unreliant approach that probably doesn't suit the client-acquisition season you’re in. By listening [and taking notes], you’ll learn: How to identify what drives your inbound referralsWhy we don’t want to abandon referrals, but instead couple them with new strategiesT...
97 total episodes available
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Frequently asked questions
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- What is Good Marketing, Good Business?
<p>Have you noticed so much business and marketing content out there is so abstract and airy fairy - what they’re saying sounds good, but what do you actually need to DO?</p><p><br></p><p>That’s where the Good Marketing, Good Business podcast comes in, this is where I share practical strategies to help you grow your service based business. Everything from exactly where to find more clients through to how to follow up properly without pestering. </p><p><br></p><p>Your host, Shannon Stone is an award-winning business and marketing consultant and for the last 10+ years she’s been diving in deep with small business owners, helping them to make more sales and get more done in less time.</p><p><br></p><p>The Good Marketing, Good Business podcast is here to make your life and business a whole lot easier as long as you’re ready to put in the work - if you’re a good-hearted business owner who wants to grow, this is the podcast you'll want to call home.</p> - How often does this podcast release new episodes?
This podcast updates bi-weekly.
- Where can I listen to this podcast?
This podcast is available on 10 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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