This isn't just another marketing podcast. Good Marketing with Stephanie explores and analyzes the macro and micro challenges facing marketers at all levels today. Your host, Stephanie Pryor, is an entrepreneur, marketing consultant, and speaker on the trends that are shaping the future of the marketing industry.

Good Marketing with Stephanie
Claim This Podcastby Stephanie Pryor
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Podcast Overview
This isn't just another marketing podcast. Good Marketing with Stephanie explores and analyzes the macro and micro challenges facing marketers at all levels today. Your host, Stephanie Pryor, is an entrepreneur, marketing consultant, and speaker on the trends that are shaping the future of the marketing industry.
Language
🇺🇲
Publishing Since
3/19/2024
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Recent Episodes

July 23, 2026
Agency Edit: Taking the Leap into Business Ownership
<p>Marketing and comms teams are often the first hit in a downturn — over 440,000 job cuts were announced by U.S. employers in the first half of 2026 alone. In this Agency Edit, Stephanie talks with Jill Vaughan, founder of JLV Communications, about the mindset shift that got her from an unexpected layoff at the Virginia Lottery to running her own award-winning agency.</p><p><br></p><p>They dig into abundance vs. scarcity thinking, why your job title isn't your identity, the power of your network, and how Jill hired her first team members.</p><p><br></p><p><strong>Connect with Jill Vaughan:</strong>LinkedIn: <a href="https://www.linkedin.com/in/jilll1/"><u>www.linkedin.com/in/jilll1/</u></a> Company: <a href="https://www.linkedin.com/company/jlv-communications-llc/"><u>www.linkedin.com/company/jlv-communications-llc/</u></a> | jlvcoms.net</p><p><br></p><p><strong>Connect with Stephanie / Spry PR:</strong>LinkedIn: <a href="https://www.linkedin.com/in/stephanieapryor/"><u>linkedin.com/in/stephanieapryor/</u></a> Website: <a href="http://sprypr.co"><u>sprypr.co</u></a> </p><p><br></p><p><strong>Show Notes:</strong></p><ul><li><p>The CFO Circle: <a href="https://go.sumofallnumbers.com/the-cfo-circle-michelle"><u>https://go.sumofallnumbers.com/the-cfo-circle-michelle</u></a> </p></li><li><p>PRSA Independent Practitioners Alliance: <a href="https://www.prsa.org/home/get-involved/professional-interest-sections/independent-practitioners-alliance-section"><u>https://www.prsa.org/home/get-involved/professional-interest-sections/independent-practitioners-alliance-section</u></a> </p></li><li><p>The Proximity Principle: <a href="https://www.amazon.com/Proximity-Principle-Proven-Strategy-Career/dp/0978562038"><u>https://www.amazon.com/Proximity-Principle-Proven-Strategy-Career/dp/0978562038</u></a> </p></li><li><p>Who Not How: <a href="https://www.barnesandnoble.com/w/who-not-how-dan-sullivan/1136703973"><u>https://www.barnesandnoble.com/w/who-not-how-dan-sullivan/1136703973</u></a> </p></li></ul><p><br></p><p>If this episode gave you something to think about, subscribe, rate, and share Good Marketing with Stephanie.</p>

July 8, 2026
Taylor Swift's Wedding: PR Success or Blunder?
<p>Taylor Swift and Travis Kelce's Madison Square Garden wedding generated nearly as much media coverage as America's 250th birthday — happening the very same weekend. Was it a PR triumph or a case of overexposure?</p><p><br></p><p>In this episode of Good Marketing with Stephanie, host Stephanie Pryor sits down with 20-year communications veteran Matt See (Disney, Nicki Minaj, Gatorade, Lowe's Motor Racing, and Fortune 20 healthcare clients) to unpack the wedding as a full-blown PR case study. They cover the strategic NDAs, the $26M in donations, the one stakeholder misstep that almost went unnoticed, and how to tell the difference between online noise and the audience that actually matters. They also dig into whether Taylor Swift is at risk of overexposure and what her handling of the Scooter Braun masters dispute reveals about her long-term brand strategy.</p><p><br></p><p>Whether or not you're a Swiftie, this conversation offers real lessons in reputation management, stakeholder communication, and brand trust that apply well beyond celebrity culture.</p><p><br></p><p><strong>Connect with Matt See:</strong> </p><p>LinkedIn: <a href="https://www.linkedin.com/in/matt-see/"><u>linkedin.com/in/matt-see/</u></a> </p><p>Website: <a href="https://www.mattseecommunications.com/"><u>mattseecommunications.com/</u></a> </p><p><strong>Connect with Stephanie / Spry PR:</strong> </p><p>LinkedIn: <a href="https://www.linkedin.com/in/stephanieapryor/"><u>linkedin.com/in/stephanieapryor/</u></a> </p><p>Website: <a href="http://sprypr.co"><u>sprypr.co</u></a> </p>

May 6, 2026
Clearing the Air: Communications in the Age of Information Pollution
<p>The information universe has never been more fragmented — and for communications professionals, that means the stakes have never been higher. In this episode, host Stephanie Pryor is joined by sociologist and consultant Stephanie Devitt of SDK Strategic Services for a candid conversation about information pollution, the collapse of shared narrative, and what communicators in both the public and private sectors can actually do about it.</p><p><br></p><p>Stephanie draws on her background in political sociology and two decades of consulting work — including listening sessions with communities that can't get online — to explore why building shared understanding has become so difficult, and why the governance of our information infrastructure hasn't kept pace with the technology shaping it.</p><p><br></p><p>Packed with practical insights and a few memorable analogies, this is a must-listen for anyone trying to reach audiences, build trust, and do meaningful communications work in today's noisy world.</p><p><br></p><p><strong>Connect with Stephanie Devitt:</strong></p><p><a href="https://www.linkedin.com/in/stephaniedevitt/"><u>https://www.linkedin.com/in/stephaniedevitt/</u></a> </p><p><a href="https://www.sdkstrategicservices.com/"><u>https://www.sdkstrategicservices.com/</u></a> </p><p><strong>Connect with Stephanie Pryor:</strong></p><p><a href="https://lancmarketing.com/"><u>lancmarketing.com</u></a> </p><p><a href="https://www.linkedin.com/in/stephanieapryor/"><u>linkedin.com/in/stephanieapryor/</u></a> </p>
23 total episodes available
Recent guests on Good Marketing with Stephanie
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Paul Kiesche
Guest
Lindsay Griffin
Guest
Diana Smedley
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Aileen Wigotow
Guest
Mordy Oberstein
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Brooklin Nash
Guest
Dr Carrie Sipes
Guest
Jenna Cornell
Guest
Deep-dive analytics for Good Marketing with Stephanie
Frequently asked questions
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- What is Good Marketing with Stephanie?
- How often does this podcast release new episodes?
This podcast updates weekly.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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