The Greater than 11% podcast explores roles and opportunities within the creative industries with the aim of improving diversity.
We promote, provide a platform and shout about awesome women and those identifying as non-binary.
For episode 97 we are joined by Claire Blyth, founder and managing partner of Red Setter (https://redsetteragency.com/) - a specialist PR agency for design consultancies and corporate design teams. Claire is also the co-founder of The Design Community Hub (https://thedesigncommunityhub.com/) - a digital platform… for professionals across the design world to give their time, knowledge and expertise to support the next generation of designers.
Claire shares how poor career guidance at school lead her to study science, but on graduating a chance meeting in a pub set her off on the design path and she hasn't looked back.
She also discusses as design touches every part of our lives the importance of ensuring diversity is embedded in who gets the opportunities to contribute and the process, to avoid a world designed to work for one type of person.
Claire is generous and open with her experiences and shares her mission to chip away at the things she can change - she is in it for the long game.
If you are considering a career in design, do reach out to her brilliant initiative - The Design Community Hub (https://thedesigncommunityhub.com/) to find support, guidance and community.
A joyous and reflective episode. Enjoy.
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🛎 We need your help pushing for change: a more diverse creative industry within years, not decades. Please share the podcast with others who you think may be interested or benefit!
💓 Leave us a review / rating (https://podcasts.apple.com/gb/podcast/greater-than-11/id1435811372%20) and we will love you forever.
Be sure to follow us:
📸 Instagram: @greaterthaneleven (https://www.instagram.com/greaterthaneleven/)
🐦 Twitter: @Gre4terThan11 (https://twitter.com/Gre4terThan11)
2 Dec 2022
S3 Ep96: Katherine Maskell - Head of Sales
For episode 96 we are joined by Katherine Maskell, Head of Sales at Blink - a British production company producing everything from commercials to long-form entertainment.
Katherine details what the Head of Sales role entails at Blink - it is definitely not what you are thinking. Moreover, it is about representation. In a nutshell, it is about knowing the talent and capabilities of the directors Blink represents and making connections with different agencies, writers and producers to bring them together for new commercials or music videos etc.
She also shares how her various roles from account director to recruitment consultant unseemingly connected on the surface prepared her for this very role which she is very passionate about. She talks about the importance of culture in the workplace and trusting yourself when it doesn't feel right to make a change.
A fab episode with some beautiful reflections. Enjoy.
----------------------------------------------------------
🛎 We need your help pushing for change: a more diverse creative industry within years, not decades. Please share the podcast with others who you think may be interested or benefit!
💓 Leave us a review / rating (https://podcasts.apple.com/gb/podcast/greater-than-11/id1435811372%20) and we will love you forever.
Be sure to follow us:
📸 Instagram: @greaterthaneleven (https://www.instagram.com/greaterthaneleven/)
🐦 Twitter: @Gre4terThan11 (https://twitter.com/Gre4terThan11)
3 Nov 2022
S3 Ep95: Ellie Hale - Managing Director
For episode 95 we are joined by Ellie Hale, Managing Director at The Agency Collective (https://www.theagencycollective.co.uk/) - an organisation focused on helping agencies be better through their core values and their members' collective action and connection.
Ellie originally completed a Batchelor of Laws but straight out of her degree she pursued acting, something that is still her passion and love. She discusses she didn't necessarily have a plan in terms of her 'career,' but as someone who is creative and interested in people, she fitted naturally into business development and managerial roles. In 2019 Ellie joined The Agency Collective, firstly as their Chief Community Officer but took up the Managing Director role - soon after.
She also founded Mindfulworks (https://mindfulworks.co.uk/) in 2018 after she lost a close friend to suicide. Mindfulworks supports companies and individuals with Mental Health First Aid Training. It teaches how to spot triggers and changes in behaviours, and to have the confidence to start some meaningful conversations with colleagues and friends.
Ellie has the most soothing of voices - we could listen to her all day. She is also super passionate about diversity and change within the media and comms industry and is proactively contributing to social equity in the sector both in her role and through The Agency Collective.
---------------------------------------------------------------
🛎 We need your help pushing for change: a more diverse creative industry within years, not decades. Please share the podcast with others who you think may be interested or benefit!
💓 Leave us a review / rating (https://podcasts.apple.com/gb/podcast/greater-than-11/id1435811372%20) and we will love you forever.
Be sure to follow us:
📸 Instagram: @greaterthaneleven (https://www.instagram.com/greaterthaneleven/)
🐦 Twitter: @Gre4terThan11 (https://twitter.com/Gre4terThan11)
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