by Grey Group
Grey Matter: A Podcast About Ideas is for people who love talking about creativity and exploring, simply, where the best ideas in the world come from and how dreams become reality. Host Jason Kahner, Grey Global Chief Client Officer, is joined by agency colleagues in discussions about the challenges that sparked innovative and effective solutions. Hear first-hand stories from the founders, creators, and inventors who are shaping the world.
Language
🇺🇲
Publishing Since
8/6/2019
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April 12, 2024
<p>Listen to this episode for a special announcement about what's going on with #5Things. </p>
March 11, 2024
<p>All eyes are on TikTok this week and they contend with Congress, are seeing less brand engagement, and everyone is talking about "Who TF Did I Marry?"</p><p><strong>The 5 Things: </strong></p><ol><li>Congress Revisits TikTok Ban Amid National Security Concerns</li><li>Brands are seeing less engagement on TikTok</li><li>Meta Predicts the Future</li><li>Tarte’s Brand Trips: Are consumers over it?</li><li>Reesa Teesa and the Honesty Era</li></ol><p><strong>Sources: </strong>Reuters, SMT, NYT <strong> </strong> </p><p><strong>Hosts: </strong>Joey Scarillo, Shylene Radinsky, Jayda Hinds</p><p> </p><p>To subscribe to our newsletter, click <a href="https://forms.office.com/Pages/ResponsePage.aspx?id=6858lSmY2U2mgIyk0v5Y8LbPFkqjBdJKiOyrKxYYnXBUQlEyWVBaNEsxQUxOT0U1VjRFRVkxUUFXVS4u">HERE</a></p><p>Email us: <a href="https://podcasts@grey.com/">Podcasts@Grey.com</a></p>
February 26, 2024
<p>This week Grey dives into Super Bowl 58 trends! According to Nielsen the 2024 Super Bowl was the second most watched TV program of all time only behind was the 1969 moon landing broadcast. The game was watched on CBS, Paramount+, and Nickelodeon to a whopping 123 million viewers. Joey Scarillo and Mijal Buchsbaum discuss their favorite THINGS from brands who advertised during the game, and of course Taylor Swift! </p><p> </p><p><strong>The 5 Things:</strong> </p><ol><li>Brands tapping into scarcity. </li><li>Two celebrities are better than one! </li><li>Brands and Fever Dreams.</li><li>Mascots Never Die! </li><li>The Taylor Swift of it all!</li></ol><p><strong>Hosts: </strong>Joey Scarillo, Mijal Buchsbaum<br><strong><br>Sources:</strong> Brandwatch, Adweek, Sportico & iSpot.tv, Nielsen estimates from Forbes; Numerator</p><p><strong>Special Thanks: </strong>Gabrielle Marchand, Claire Heaps, Samantha Fischer, Jean Donahue, Gabriella Mercier, Shylene Radinsky, Emily Rizzo, Montana Allen, Brianna Hunt, Will Leonard, Alix Black and Ari Santana</p><p>To subscribe to our newsletter, click <a href="https://forms.office.com/Pages/ResponsePage.aspx?id=6858lSmY2U2mgIyk0v5Y8LbPFkqjBdJKiOyrKxYYnXBUQlEyWVBaNEsxQUxOT0U1VjRFRVkxUUFXVS4u">HERE</a></p><p>Email us: <a href="https://podcasts@grey.com/">Podcasts@Grey.com</a><br></p>
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Grey Matter: A Podcast About Ideas is for people who love talking about creativity and exploring, simply, where the best ideas in the world come from and how dreams become reality.
Host Jason Kahner, Grey Global Chief Client Officer, is joined by agency colleagues in discussions about the challenges that sparked innovative and effective solutions. Hear first-hand stories from the founders, creators, and inventors who are shaping the world.
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