The Ground Breaking Podcast, brought to you by the Global Ag Tech Initiative and Meister Media Worldwide, brings forth voices from across the agriculture technology space to discuss trends, best practices and innovative ideas driving the industry forward in a rapidly changing world. Hosted by Heather Tunstall, Co-Chair of the Global Ag Tech Initiative and Corporate Content Director of Meister Media Worldwide, the podcast is released monthly. Learn more at globalagtechinitiative.com.
The Most Exciting Time for Ag Technology in History
In the 11th episode of Ground Breaking Podcast, Heather Tunstall speaks with Tim Bucher, CEO of Agtonomy, about the evolution of Ag Tech as it relates to AI and automation. Learn how this step-change in agriculture is an opportunity for the entire ag tech ecosystem to embrace a more efficient, smarter future.
9 Jun 2025
Seeding a Healthier Plant Through Light Activation
Steve Sibulkin, CEO of BioLumic, explains to Heather Tunstall how his company uses light activation to improve plant traits at the seed level, enhancing quality and resilience in this interview.
24 Mar 2025
Satellite-Enabled Water Usage Monitoring
In the ninth episode of Ground Breaking Podcast, Heather Tunstall talks with Andrew Coppin from Australia-based Farmbot/Ranchbot and Dave Roscoe from satellite solution provider ORBCOMM about the importance of having near real-time data on water usage, particularly in rural environments where connectivity is often spotty. The two companies have teamed up to deliver a cost-effective approach to monitoring acres with simple set-up and onboarding.
9 Oct 2024
Maximizing Crop Production with Smart Fertilizers
In the eighth episode of Ground Breaking Podcast, Heather Tunstall interviews Molly Yager, Sales Manager, Apollo Ag Technologies, about smart fertilizers, what they are and how they are reshaping crop production. Learn how to enhance productivity, reduce costs, and promote sustainable farming practices through innovative fertilizer technologies.
5 Sept 2024
How AI Supports Ag Tech Retailers and Advisors
In the seventh episode of Ground Breaking Podcast, Heather Tunstall interviews Sumer Johal, CEO of Semios, about the ways in which AI specifically benefits ag tech retailers and advisors. Learn how retailers and advisors can leverage AI to improve their own business processes, strengthen their recommendations to growers, and ultimately position them as the trusted resource as growers are bombarded with information.
31 Jul 2024
Don’t Treat Soil Like Dirt: Biodiversity’s Importance to Soil Health
In the sixth episode of the Ground Breaking Podcast, Heather Tunstall interviews Jacob Parnell, Director of Agronomy at Biome Makers, about the cutting-edge technologies transforming soil health management in agriculture. Learn how soil health tech is maximizing ROI, detecting disease risks early, and significantly boosting crop yields. Discover practical advice, success stories, and future trends in precision agriculture from an expert at the forefront of agricultural technology.
24 Jun 2024
PTx at AGCO is a Master Class in Collaboration and Integration
In the fifth episode of the Ground Breaking Podcast, Heather Tunstall interviews Seth Crawford, Senior Vice President and General Manager of PTx at AGCO, about the launch of the new brand and the impact it will have on the industry. PTx’s origin story and go-to-market model are excellent examples of organizations working together with the farmer’s needs as a top priority.
30 Apr 2024
Reinventing the Wheelbarrow: Technology to Support Growing Produce in a Changing Business Landscape
In the fourth episode of the Ground Breaking Podcast, Heather Tunstall interviews Vonnie Estes, VP of Innovation at the International Fresh Produce Association (IFPA (https://www.freshproduce.com/)), about where we are now in regard to technological innovations – specifically those addressing climate change and labor issues. IFPA works hand-in-hand with industry and growers to address some of these challenges and others through their events, government advocacy, their accelerator program, and their podcast series, Fresh Take on Tech.
27 Mar 2024
How Public and Private Sectors Can Work Together to Reduce the FUD Factor
In the third episode of the Ground Breaking Podcast, Heather Tunstall interviews Joyce Hunter, Executive Director and Distinguished Fellow, Food, Agriculture & Health at the Institute for Critical Infrastructure Technology (ICIT (https://www.icitech.org/)), about how the ag industry can work with government organizations to ease the process of ag tech adoption. They discuss the Fear, Uncertainty, and Doubt (FUD) that many farmers have when it comes to AI, data usage and ag tech adoption in general, and the importance of educating, collaborating, incentivizing, and setting standards in a world where innovation is accelerating at a rapid pace.
29 Feb 2024
Untangling On-Farm Data for Clear Takeaways
In the second episode of the Ground Breaking Podcast, Heather Tunstall interviews Kevin Krieg, Business Development Manager at Intelinair (https://www.intelinair.com/), about on-farm data usage. They discuss how farmers are using data, ways they can improve decision-making, and how the industry can create seamless solutions for farmers through collaboration.
31 Jan 2024
Marketing in Ag Tech: Best Practices and Tips for Reaching Your Audience
In this episode, Heather Tunstall interviews Kathleen Glass, VP of Marketing at Aquaspy, about the unique challenges of marketing in the ag tech space. Learn tips on how to reach your audience in a variety of ways – even if you don’t have an on-staff marketing professional.
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Podcast Authority Score: 27 / 100
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