Grow with Evergreen

About Grow with Evergreen

The leading marketing podcast for home, garden, and lifestyle brands. Join Aaron Rudman-Hawkins, Founder of The Evergreen Agency, as he speaks with the people behind the UK’s most ambitious brands, exploring what’s working, what’s not, and where marketing is heading next. Real conversations. Real insight. Real growth. Watch here: https://theevergreenagency.co.uk/hub/

Publisher

The Evergreen Agency

Category

business

Language

en

Explicit

No

First episode

4 Jun 2024

Latest episode

7 Oct 2026

Latest episodes

83 episodes in the feed.

1. 

   7 Oct 2026

   The Odd Company: £1M Bed Brand Growing by Being Unusual in a Usual World

   The Odd Company: how a 40 year old bespoke mattress brand reinvents itself without losing what made it special The Odd Company started life restoring antique bed frames in Yorkshire. Customers kept asking for mattresses to fit them, cut out corners and all, and forty years later that oddness is still the thing that sets the brand apart. Now at just over £1M and handmaking every mattress, headboard and base to order in Elland, marketing director Charlotte is steering the business into standard sizes, trade, and a much more competitive fight. In this episode we get into the tension at the heart of that decision. Does a brand built on the unusual dilute itself by chasing the ordinary? Or is standard the only route to scale? *** Evergreen is a growth marketing agency that works exclusively with home, garden, and lifestyle brands. Whether you're an ecommerce brand or a brick-and-mortar business, we can help you. Our services include: Digital strategy Paid search Paid social Video & motion Graphics & print Data & insights We have a proven 7-step process that takes your brand from where it is today to where you want it to be, delivering measurable growth through a perfect blend of strategy, creative, and campaigns, all tailored to your business. Find out more: https://theevergreenagency.co.uk/our-services/Home & garden stories Our case studies tell the full story - from the strategy, paid media insights, and creative, to the results, alongside reflections from clients and our team. Understand the decisions that moved the needle, see the numbers, and take away lessons to accelerate your own growth. Watch here: https://theevergreenagency.co.uk/stories/Home & garden hub Watch, learn, and apply: our podcast, expert sessions, and behind-the-scenes agency series deliver marketing that helps home & garden brands grow faster, online and in-store. Watch here: https://theevergreenagency.co.uk/hub/Get in touch01865 306889theevergreenagency.co.ukhello@theevergreenagency.co.uk Find us on YouTube: https://www.youtube.com/@theevergreenagencyLinkedIn: https://www.linkedin.com/company/theevergreenagency/Instagram: https://www.instagram.com/theevergreenagency/TikTok https://www.tiktok.com/@theevergreenagencyHelping home and garden brands grow, season after season.

2. 

   23 Sept 2026

   Cox & Cox: £26M Rebuilding a 25 Year Brand After Administration

   Cox & Cox went into administration, got taken out of it by new owners, and is now growing revenue by around 50% a year as a standalone business again under new leadership. Jan Duckworth, managing director of Cox & Cox, joins Aaron and Darren to talk about what it actually took to turn a 25 year old brand around. Jan joined 15 months ago as a long-time customer of the brand, and has spent that time rebuilding everything from stock strategy to brand identity while trying to keep the heritage that made people love Cox & Cox in the first place. If you want to see how a brand rebuilds trust and revenue after a genuinely rocky few years, this one is for you. *** Evergreen is a growth marketing agency that works exclusively with home, garden, and lifestyle brands. Whether you're an ecommerce brand or a brick-and-mortar business, we can help you. Our services include: Digital strategy Paid search Paid social Video & motion Graphics & print Email marketing Data & insights We have a proven 7-step process that takes your brand from where it is today to where you want it to be, delivering measurable growth through a perfect blend of strategy, creative, and campaigns, all tailored to your business. Find out more: https://theevergreenagency.co.uk/our-services/Home & garden stories Our case studies tell the full story - from the strategy, paid media insights, and creative, to the results, alongside reflections from clients and our team. Understand the decisions that moved the needle, see the numbers, and take away lessons to accelerate your own growth. Watch here: https://theevergreenagency.co.uk/stories/Home & garden hub Watch, learn, and apply: our podcast, expert sessions, and behind-the-scenes agency series deliver marketing that helps home & garden brands grow faster, online and in-store. Watch here: https://theevergreenagency.co.uk/hub/Get in touch01865 306889theevergreenagency.co.ukhello@theevergreenagency.co.uk Find us onYouTube: https://www.youtube.com/@theevergreenagencyLinkedIn: https://www.linkedin.com/company/theevergreenagency/Instagram: https://www.instagram.com/theevergreenagency/TikTok https://www.tiktok.com/@theevergreenagencyHelping home and garden brands grow, season after season.

3. 

   9 Sept 2026

   Bed Kingdom: £50M Built From a £400 University Project

   Bed Kingdom started life in 2011 as a £400 university project. Today the group behind it runs eight brands, employs teams in the UK, China and the Philippines, and is targeting £50 million in turnover on the way to £100 million within three years. Ashley Hainsworth joins Aaron and Darren to talk about what an AI first business actually looks like when it goes past the marketing department. Ashley has woven AI into all six departments of the group, from buying and forecasting to customer service and accounting, and he has done it without cutting a single role. His line on it is simple. AI is the tool, but the human is the trigger. This one gets into the future of search too. Ashley believes the traditional Google search box will not exist in two to four years, and he is already seeing dozens of orders a day arrive through ChatGPT. *** Evergreen is a growth marketing agency that works exclusively with home, garden, and lifestyle brands. Whether you're an ecommerce brand or a brick-and-mortar business, we can help you. Our services include: Digital strategy Paid search Paid social Video & motion Graphics & print Email marketing Data & insights We have a proven 7-step process that takes your brand from where it is today to where you want it to be, delivering measurable growth through a perfect blend of strategy, creative, and campaigns, all tailored to your business. Find out more: https://theevergreenagency.co.uk/our-services/Home & garden stories Our case studies tell the full story - from the strategy, paid media insights, and creative, to the results, alongside reflections from clients and our team. Understand the decisions that moved the needle, see the numbers, and take away lessons to accelerate your own growth. Watch here: https://theevergreenagency.co.uk/stories/Home & garden hub Watch, learn, and apply: our podcast, expert sessions, and behind-the-scenes agency series deliver marketing that helps home & garden brands grow faster, online and in-store. Watch here: https://theevergreenagency.co.uk/hub/Get in touch01865 306889theevergreenagency.co.ukhello@theevergreenagency.co.uk Find us onYouTube: https://www.youtube.com/@theevergreenagencyLinkedIn: https://www.linkedin.com/company/theevergreenagency/Instagram: https://www.instagram.com/theevergreenagency/TikTok https://www.tiktok.com/@theevergreenagencyHelping home and garden brands grow, season after season.

Who has been a guest on Grow with Evergreen

Names identified in recent episode analyses. Showing up to five guests.

• Gabriele
• Michael
• Peter Burks
• Kane Dowell
• Joe Denham

Reach and audience

Public platform figures. Ratings count people who left a rating, not total listeners.

YouTube views

104,072

Score snapshot 15 Sept 2025

Spotify

5.0 / 5

10 ratings

Podcast Authority Score: 58 / 100

A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.

Quality

65

Social presence

91

YouTube

82

Engagement

0

Contact Grow with Evergreen

Guest appearances

Does not typically book guests

Based on episode analysis; this does not confirm that the show is currently accepting guests.

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