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GROWCAST – Revenue Driven B2B Marketing

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by Edin Ćerimagić

73 episodes

Updated Daily

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Podcast Overview

Servus, ich bin Edin Cerimagic und vor 3 Jahren habe ich mit meinem ersten Kunden für €300 pro Monat angefangen. Heute führe ich iGrow — eine Revenue- und Growth Marketing Agentur für B2B in Wien. Im GROWCAST zeige ich, was ich auf diesem Weg gelernt habe: Wie ich Kunden gewinne ohne Anzeigen. Was ich falsch gemacht habe. Welche Systeme wirklich funktionieren. Und was als nächstes kommt. Kein Agentur-Blabla. Keine inspirierende Zitate. Nur echte Zahlen, echte Projekte, echte Perspektiven. Jeden Woche. Für Gründer, Selbstständige und Unternehmer, die mehr wollen, aus dem, was sie bereits haben.

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Publishing Since

12/8/2024

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Recent Episodes

June 26, 2026

#72 – Digitalisierung im Mittelstand: Was wirklich zählt | Christian Kirsch, CEO Passion4IT

In diesem Podcast spricht Edin mit Christian Kirsch über die Herausforderungen und Chancen der Digitalisierung im Mittelstand. Christian teilt seine Erfahrungen aus der IT-Branche und erklärt, wie wichtig es ist, Menschen in den digitalen Transformationsprozess einzubeziehen. Zudem wird die Bedeutung von Führung und Unternehmenskultur in diesem Kontext thematisiert. Christian berichtet auch von der Gründung von amaiko und den Herausforderungen des Wissensmanagements. In diesem Gespräch wird die Integration von KI in Unternehmen thematisiert, insbesondere im Hinblick auf die Herausforderungen der Generation Z und die Effizienzsteigerung im Vertrieb. Christian spricht über die Entwicklung von <a href="www.amaiko.ai" target="_blank" rel="ugc noopener noreferrer">amaiko</a>, einem Tool für Wissensmanagement, das die Kommunikation und Zusammenarbeit im Unternehmen verbessert. Zudem wird die Bedeutung von LinkedIn für den Vertrieb und die Notwendigkeit, sich mit Digitalisierung und KI auseinanderzusetzen, hervorgehoben. <ul><li><a href="https://passion4it.de/ki/" target="_blank" rel="ugc noopener noreferrer"> </a></li><li><a href="https://www.igrow.at" target="_blank" rel="ugc noopener noreferrer"> </a> </li></ul>

June 23, 2026

#71 – How We Get Clients Without Running a Single Ad.

In Episode 71, hosts Mike and Jessica break down how iGrow, a Vienna-based B2B revenue and growth marketing agency, completely transformed its client acquisition system. After pulling the plug on test paid campaigns that cost up to 15 euros per click, iGrow built a 100% inbound pipeline fueled entirely by AI recommendations from tools like ChatGPT, Gemini, and Claude.Sharing their own unvarnished data, Mike and Jessica detail how they used their newly founded Croatian entity (<a href="https://www.igrow-marketing.hr" target="_blank" rel="noopener noreferer">IGROW MARKETING d.o.o.</a>) as a test lab. Starting with a new domain and zero organic history, they achieved a 67.6% AI Visibility Score and overtook all local competitors in under 30 days. By shifting their entire content strategy toward "Money Prompts"—bottom-of-funnel questions with direct purchase intent—they were able to secure top-tier visibility and citations across major AI engines within 24 hours of publishing 22 targeted articles.This episode offers a confident, no-hype look at why B2B founders can no longer afford to ignore Generative Engine Optimization (GEO). If you are not in the AI's answer, you are not on the shortlist.Case Studies & Proof Mentioned in this Episode: Verify our data and read the full breakdowns of how we achieve these results for ourselves and our B2B SaaS clients:<ul><ul><li>iGrow Croatia Case Study (67.6% AI Visibility in 7 Days): <a href="https://www.igrow.at/en/blog/ai-visibility-case-study-croatia" target="_blank" rel="noopener noreferer">https://www.igrow.at/en/blog/ai-visibility-case-study-croatia</a></li></ul><ul><li>SoWork Case Study (16.6% to 100% AI Visibility in 90 Days): <a href="https://www.igrow.at/en/blog/increase-ai-visibility-from-16-to-100-percent-in-90-days-the-sowork-case-study" target="_blank" rel="noopener noreferer">https://www.igrow.at/en/blog/increase-ai-visibility-from-16-to-100-percent-in-90-days-the-sowork-case-study</a></li></ul><ul><li>B2B SaaS Organic Growth Case Study: <a href="https://www.igrow.at/en/blog/b2b-saas-organic-growth-case-study" target="_blank" rel="noopener noreferer">https://www.igrow.at/en/blog/b2b-saas-organic-growth-case-study</a></li></ul></ul><ul><ul><li>Request your Free GEO Audit: <a href="https://www.igrow.at/en/geo-audit" target="_blank" rel="noopener noreferer">https://www.igrow.at/en/geo-audit</a></li></ul></ul>Find Out Your AI Visibility Score: If your ideal customer asks ChatGPT who they should recommend for your exact services, does your company come up? Find out where your pipeline is leaking before the first conversation even starts with a free AI visibility check.

June 22, 2026

#70 – #1 in AI Search: The 14-Day Fintech Blueprint (B2B Marketing Case Study)

What happens when your B2B brand is completely invisible to ChatGPT, Gemini, and Perplexity? You lose buyers before you even know they are looking.In this deep-dive episode, we break down a mind-blowing B2B marketing case study. Discover how a German fintech company went from ~0% AI visibility to the #1 recommended solution across all major generative AI engines in just 14 days. We unpack the exact SEO strategies and the "GEO Engine" (Generative Engine Optimization) framework used to beat industry giants and generate their first frictionless, AI-sourced inbound lead by day 19.If you want to master AI search visibility and stop being "un-citable" by large language models, this episode is your ultimate growth blueprint.In this episode, you'll learn:<ul><li>The Search Shift: Why being "un-citable" by AI is the new being unrankable in traditional SEO.</li><li>The GEO Engine Framework: The exact 14-day content sprint used to rewrite the AI's internal map of the market.</li><li>The Comparison Strategy: Why avoiding competitors on your own blog is strategic suicide for generative search.</li><li>Real B2B Results: How the brand captured 32.7% of the citation share, turning AI mentions into high-intent commercial inquiries.</li></ul>Stop leaving money on the table and secure your place in the automated B2B economy of tomorrow.👉 Let’s build your AI visibility engine. Book your Smart Growth Call today: <a href="https://www.igrow.at/en/smart-growth-call" target="_blank" rel="noopener">https://www.igrow.at/en/smart-growth-call</a>

73 total episodes available

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What is GROWCAST – Revenue Driven B2B Marketing?: Servus, ich bin Edin Cerimagic und vor 3 Jahren habe ich mit meinem ersten Kunden für €300 pro Monat angefangen. Heute führe ich iGrow — eine Revenue- und Growth Marketing Agentur für B2B in Wien.

Im GROWCAST zeige ich, was ich auf diesem Weg gelernt habe: Wie ich Kunden gewinne ohne Anzeigen. Was ich falsch gemacht habe. Welche Systeme wirklich funktionieren. Und was als nächstes kommt.

Kein Agentur-Blabla. Keine inspirierende Zitate. Nur echte Zahlen, echte Projekte, echte Perspektiven. Jeden Woche. Für Gründer, Selbstständige und Unternehmer, die mehr wollen, aus dem, was sie bereits haben.
How often does this podcast release new episodes?: This podcast updates daily.
Where can I listen to this podcast?: This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
Does this podcast accept guests?: Yes, this podcast regularly features guests.

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