Welcome to The GrowGetters Podcast, where marketing, social media, and entrepreneurship come together. Hosted by social media strategist and business owner Hannah Pearson, the podcast takes you behind the scenes of growing an agency while sharing practical strategies to stay ahead in marketing, get better results for your clients, and build a stronger online presence.
Want to build a brand that stands out? 🌱
In this video, I’m breaking down 5 essential steps to building a memorable brand that attracts the right audience, communicates what makes you different, and helps you grow on social media with a clear strategy.
You don’t need to spend all your time creating content to grow your business. You need a strong brand foundation and a strategy that works for you.
🌱 5 Steps to Building a Brand That Stands Out
Get Clear on Your Brand Positioning: Define what you want your brand to be known for and how you want to stand out in your industry.
Know Your Target Audience: Understand who you want to reach, what they need, and how your brand can help them.
Define Your Unique Selling Proposition (USP): Identify what makes your business different and why customers should choose you.
Create a Strong Brand Identity: Develop a recognizable brand through your messaging, visuals, personality, and overall experience.
Show Up Consistently: Build brand recognition by consistently sharing content that reflects your brand and connects with your audience.
When you get these five elements right, creating content becomes more intentional, your messaging becomes clearer, and your audience has more opportunities to recognize and remember your brand.
Ready to get more clarity on your social media strategy?
Take my FREE Social Media Clarity Quiz to discover where your strategy needs the most attention and what to focus on next.
👉 Take the free quiz: https://hannah-pearson.involve.me/social-media-clarity-quiz
LET'S CONNECT!
🔗 Follow Hannah on LinkedIn: https://www.linkedin.com/in/hannah-pearson-b970a3198/
🔗Follow Hannah on Facebook: https://www.facebook.com/hannah.howell.18/
9 Oct 2026
How to: Build a Social Media Sales Funnel
In this episode of the GrowGetters Podcast, we’re breaking down how to build a social media sales funnel that turns followers into customers.
Your social media shouldn’t just help you grow an audience. It should help move the right people from discovering your brand to becoming paying customers.
I’ll walk you through the four key stages of a social media sales funnel:
Awareness: They discover you and become aware of your brand.
Lead: They express interest and become a potential customer.
Nurture: You continue showing up, providing value, and building trust.
Convert: They’re ready to take the next step and become a paying customer.
I’ll also walk you through the process I use to take people from my existing audience and move them toward becoming paying clients.
If you’re creating content consistently but struggling to turn followers into customers, this episode will help you understand what may be missing from your social media strategy.
17 Sept 2026
3 years in business, lessons I've learned
In this episode I dive into a few lessons I've learned over the past three years in business. It's been hard work, but worth it every step of the way.
8 Sept 2026
watch time is the new kid on the block.... social media insights 2026
In this episode Hannah unpacks social media "trends" to watch in 2026 and by trends we mean actual strategic insights- not exactly being "kinda chic" or an AI graphic of your team on the empire state building.
16 Jul 2026
why are you trying to convince people to buy?
In this episode I talk about all things hot leads vs. warm how my lead gen process has been affecting my sales process... we're all in this together business friends!
9 Jul 2026
You're wasting valuable resources on the wrong platform...
In this episode, Hannah breaks down the latest demographic trends across today's biggest social media platforms and explains why being everywhere isn't always the best strategy. She shares her hot take on TikTok, discusses how to choose the right platforms for your audience, and shows you how to avoid wasting time, money, and valuable resources on channels that aren't helping your business grow.
12 Jan 2026
Defining your target audience
On this episode I dive into the importance of defining your target audience and how to determine where to find them. If you like my podcast please give me a review and feel free to send me a DM on social. I'd love to hear your feedback!!
3 Sept 2025
My Top Networking Tips
Host Hannah Pearson shares her essential networking strategies learned over two years to help listeners build valuable connections.
15 Jul 2025
Systems that stick
Hannah discusses business systems, offering tips on automating workflows and managing projects with a team to create more business efficiency.
8 Jul 2025
Work Life Balance
Hannah discusses work-life balance strategies and shares tips for spending quality time with family while maintaining work productivity.
24 Jun 2025
I'm back... oh yeah and pregnant!
Host Hannah reveals personal news about her pregnancy and shares a business lesson, offering listeners insights into managing personal and professional life.
22 Apr 2025
Secret to Social Media
On this episode, we're diving into one of my biggest social media secrets when it comes to growing an account. We'll also cover my business flop of the week and business win of the week!
9 Apr 2025
your thoughts create your reality
In this quick episode, we're diving into the power of your thoughts and the words you speak over your life. We talk about the power of affirmations and how the things you say over situations in your life can be impactful in both positive and negative ways.
1 Apr 2025
Intro: Progress over Perfection
Our first episode!! In this episode, we'll cover the inspiration behind starting this podcast and why we think you'll love it. We'll also talk about my goals for 2025, my plan of action for achieving them, and reviewing last year's learning lessons and wins. Happy Listening!
Podcast Authority Score: 9 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
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Social presence
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YouTube
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Engagement
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Hannah host the show. Published by Hannah Pearson.
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