Welcome to the Cheap Cake Lady Podcast — where baking dreams turn into bold new beginnings. I’m Lenora Ross, a home baker turned content creator, sharing my journey from undercharging for cakes to creating content that lights me up. You'll hear lessons learned from my days as the "cheap cake lady," behind-the-scenes of growing my brand, content creation tips, inspiring interviews with bakers and creators, and honest conversations about finding your light and owning your story. Let’s grow, create, and bake up a bigger life — together.
13. Get to Know Me Monday: Confidence & Showing Up
Missed last week’s Get to Know Me Monday live on Instagram? No worries I’m sharing the replay so you can catch up! We talked all about confidence, showing up, and content. Watch now and let me know your biggest takeaway!
Follow @heavenmycake
17 Mar 2025
12. Why You Shouldn't Give Up: Overcoming Frustration & Finding Your Light
Today, I’m sharing a powerful lesson from cake decorating seeing things through, even when you want to quit. Whether it’s cakes, content, or life, the struggle is real, but the reward is beautiful.
If smoothing cakes is holding you back from showcasing your work, check out my cake prep and smoothing course here: https://heavenmycake.thinkific.com/courses/buttercream
12 Mar 2025
11. Why I'm Done with 'Cheap Cake Lady' – Embracing Growth, Confidence & A New Direction
Big change, big energy! I’m officially taking my podcast back to Growing My Light—because I’m so much more than just cakes.
13 Dec 2024
10. Stop Undervaluing Your Cakes: Pricing, Confidence, and Finding Your Path
Struggling with pricing your cakes or feeling like your work isn’t valued? In this quick and actionable episode, I’ll share strategies to boost your confidence, set fair prices, and embrace your worth as a cake creator. Whether you’re just starting out or looking to refine your approach, this episode is here to help you own your value and build a thriving cake business. Listen now and gain clarity on your pricing path!
Cake Pricing Checklist: https://heavenmycake.com/cake-pricing-checklist/
Watch on YouTube: https://youtu.be/P1ZOZXWX6Dg?si=yP4S7fSfCwuyOIN0
You can find me @heavenmycake across all platforms.
30 Oct 2024
9. 10 Essential Cake Decorating Tips Every Beginner Should Know
Ready to elevate your cake decorating skills? In this episode, I'm sharing my top 10 must-know tips for beginner cake decorators! Whether you're just starting out or want to improve your techniques, these tips will guide you through the basics—from achieving smooth frosting to mastering piping techniques. Tune in and get the insights you need to decorate beautiful cakes with confidence!
Watch the YouTube video: https://youtu.be/nsqImhbxjoc
Blog post: https://heavenmycake.com/top-10-cake-decorating-tips-for-beginners/
🎉 Master Buttercream with this guide: https://heavenmycake.com/buttercream
You can find me @heavenmycake across all social media platforms.
29 Oct 2024
8. From Cheap Cake Lady to Viral Sensation: Why I Chose Growth Over Cheap
In this episode, I’m reacting to the video that went viral and officially put an end to my ‘Cheap Cake Lady’ days. With over 2 million views, I’m sharing the story behind why I moved away from undercharging and embraced my worth as a cake artist. Join me as I talk about the unexpected reactions, the impact of going viral, and how this moment sparked a journey of growth and confidence. If you’re a creative who’s ever felt undervalued, this episode is for you!
Watch on YouTube: https://youtu.be/fAVijWX8vt4?si=3OSrgF26XlR-GjSn
Follow me @heavenmycake across all social media platforms.
29 Oct 2024
7. Home Baker Mistakes to Avoid when Selling Cakes (Part 2)
I’m diving back into the top mistakes I made while selling cakes as a home baker. Learn from my experiences to avoid these pitfalls and elevate your cake-selling journey! I want to hear from you, too—what mistakes have you encountered along the way?
Watch on YouTube: https://youtu.be/9DUXXewZIcM?si=kv1_WlVk8emg7fdl
You can find me @heavenmycake across all social media platforms.
29 Oct 2024
6. 7 Home Baker Mistakes to Avoid when Selling Cakes (Part 1)
Are you a home baker looking to sell cakes without making costly mistakes? I’ve been there! I’m sharing the top 7 mistakes I made when I started selling cakes from home. Learn from my journey so you can skip the stress and get ahead in your cake-selling business.
Watch on YouTube https://youtu.be/WggOnel7PNM?si=9XTfCY8sn1ztSrQO
You can find me @heavenmycake across all social media platforms.
28 Oct 2024
5. From English Teacher to Cake Influencer: Kourt from The Station Bakery
Join Kourt from The Station Bakery as she shares her inspiring journey from English teacher to cake influencer. Discover how she built her brand, created engaging content, and turned her passion for baking into a thriving online presence. Whether you're an aspiring baker or a content creator, Kourt's insights and tips will motivate you to follow your own path.
You can follow me @heavenmycake across all social platforms.
28 Oct 2024
4. From Burnout to Baking Business Coach: Taylor From The Cake Canvas Studio
Join us for an inspiring conversation with Taylor from Cake Canvas Studio as she shares her incredible transformation from burnout to successful baking business coach. Discover how she turned her passion for baking into a thriving coaching career, helping bakers overcome industry challenges. Taylor provides valuable insights and actionable tips for avoiding burnout, maintaining work-life balance, and pursuing your baking dreams. Whether you’re an aspiring baker or an experienced pro, this episode is filled with motivation and strategies to help you succeed in your baking journey. Don’t forget to like, subscribe, and hit the notification bell for more tips on building your baking business!
Follow me @heavenmycake and across all social platforms.
28 Oct 2024
3. Building My Baking Brand: Tips for Content Creation and Growth
Explore my journey of building a baking brand! I’ll share essential steps for branding and marketing your passion. If you’re a home baker ready to elevate your craft, this video is for you! Like and subscribe for more tips!
Watch on YouTube: https://youtu.be/p_1tVhiTF78?si=UC3SwLeeJW46pTcK
You can follow me @heavenmycake across all social platforms.
28 Oct 2024
2. From Cake to Content: Exploring the World of Content Creation
Dive into my transition from baking cakes to creating content! I’ll share tips for staying authentic and connecting with your audience. Perfect for aspiring content creators! Subscribe for more creative insights!
Watch on YouTube: https://youtu.be/Fiuvfwdt-AE?si=AJaak9qdIDgQDVCK
You can follow me @heavenmycake on all social platforms.
14 Oct 2024
1. From Cheap Cake Lady to Content Creator: My Baking Journey and Why I Changed Paths
Join me as I share my journey from the "Cheap Cake Lady" to a content creator! Discover the lessons I learned and the moments that inspired me to embrace a new path. Don’t forget to like and subscribe for more insights!
Watch on YouTube: https://youtu.be/xM0IjQWi-z4?si=m19jH7grrVtAuaT0
You can follow me @heavenmycake on all social platforms.
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
YouTube views
693,508
Score snapshot 15 Sept 2025
Podcast Authority Score: 32 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
29
Social presence
0
YouTube
86
Engagement
0
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