Growing Startups is a podcast where we have candid conversations with marketing and growth leaders about how to grow startups from the ground up. Hosted by startup marketer Evelyn Cools, this podcast is made for founders with a non-marketing background, first marketing hires, and anyone on the growth team of a fast-moving startup.
Mastering B2B Sales Through Storytelling with Stephen Steers
When anyone can write content and cold emails with AI, your story is one of the few things a competitor can't copy. In this episode of Growing Startups, I sit down with Stephen Steers, B2B sales expert and master storyteller, to talk about the four questions he asks before telling a story that sells, why 1,000 true fans can matter more than a big audience, and how he uses permission-based outbound to start conversations. We also get into why speaking is his strongest channel and why he's skeptical of the pressure to scale.
Connect with Evelyn on LinkedIn (https://www.linkedin.com/in/evelyncools/)
Book a free strategy call with Evelyn (https://www.evelyncools.com/)
Visit Stephen's website (https://stephensteers.com/)
24 Sept 2026
Marketing is Nothing without Product with Gev Marotz
Marketing can create demand, but if the product doesn’t deliver on the promise, that demand can quickly turn into churn. In this episode of Growing Startups, I sit down with Gev Marotz, founder of Gev Design, to talk about why product, marketing, positioning, and brand need to work together — and how founders can create a more cohesive customer experience from the start.
Connect with Evelyn on LinkedIn (https://www.linkedin.com/in/evelyncools/)
Book a free strategy call with Evelyn (https://www.evelyncools.com/)
Connect with Gev on LinkedIn (https://www.linkedin.com/in/gev-marotz/)
17 Sept 2026
Finding Your Voice with Tish Dignam
AI can write your content. It can’t tell you what you actually think. In this episode of Growing Startups, I sit down with Tish Dignam, founder of Shapes, to talk about finding your voice, getting clear on what you believe, and why that clarity matters so much when you’re building a company.
Connect with Evelyn on LinkedIn (https://www.linkedin.com/in/evelyncools/)
Book a free strategy call with Evelyn (https://www.evelyncools.com/)
Connect with Tish on LinkedIn (https://www.linkedin.com/in/tish-patricia-dignam/)
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Spotify
5.0 / 5
6 ratings
Podcast Authority Score: 19 / 100
A composite of feed quality, social presence, YouTube performance and engagement. Read the methodology.
Quality
26
Social presence
0
YouTube
0
Engagement
32
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