Podcast thumbnail for Growth Caffeine

Growth Caffeine

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by Pixis

5.0(1 reviews)
14 episodes
Updated Daily
Accepts GuestsHas SponsorsLocation 🇺🇸

Podcast Overview

Through working with some of the fast growing companies on the planet, we have learned there are two things that separate companies that scale vs. those that don't 1. Those that effectively use AI to optimize their marketing campaigns 2. Those that have a a design-first approach toward building applications On this podcast, we will simplify the seemingly complex topics of AI and UI/UX by interviewing some of the great minds behind companies that have successfully scaled their marketing efforts. If you're interested in this and more, this podcast was made for you.

Language

🇺🇲

Publishing Since

6/28/2021

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Recent Episodes

Episode thumbnail for #14: Tech that drives: Crafting campaigns that resonate

August 30, 2022

#14: Tech that drives: Crafting campaigns that resonate

<p>On this episode we have Kevin Howard, Executive Director - Digital Strategy &amp; Growth Marketing at Ally, throwing light on forming a strong foundation of building advanced marketing capabilities by understanding consumer personas to produce conversions at scale.</p> <p>A leader of marketing strategy and digital innovation at the top digital financial services company, Kevin brings to desk future forward thinking to solve complex marketing challenges as the advertising landscape evolves. He’s well versed in Data, Adtech/Martech, and organizational structure with an eye on creativity. Kevin frequently engages with peers and marketing enthusiasts as a speaker who discusses digital transformation passionately and as an advisory member for many industry organizations that are defining the future of advertising.</p> <p><a href="https://www.linkedin.com/in/kevin-howard-98925910/">Follow Kevin on LinkedIn<br> </a>__</p> <p>Make sure to subscribe to stay updated when we release new episodes!</p> <p>Pixis is a AI-led marketing cloud headquartered in California. With a robust portfolio of products, Pixis enables brands to perfect their end-to-end marketing efforts using Artificial Intelligence. <a href="https://pixis.ai/">Learn more about Pixis and our products here</a></p> <p><br></p>

Episode thumbnail for #13: Putting consumer-first strategies at work

July 20, 2022

#13: Putting consumer-first strategies at work

<p>In this episode, we have Tana Davila, Chief Marketing Officer at P. F. Chang’s, talking about the importance of adopting technology for the growth of the brand, and how understanding the trend adoption curve can help brands tap into customer sentiments and sustain brand identity and credibility.</p> <p><strong>Speaker Bio</strong></p> <p>Tana Davila comes with 20 years of tangible experience in the marketing space. Throughout her tenure as a marketing maestro, Tana has garnered great rewards and laurels for her work, built strong teams across industries and has gained significant appreciation from peers and experts. Having pursued Business Law and MBA academically, Tana’s quite passionate about devising high-impact brand strategies and forming seamless customer journeys to boost LTV. In 2021, Tana was listed amidst the ‘Top Women in Restaurant Technology’.<br> </p> <p><a href="https://www.linkedin.com/in/tana-davila-0795999/">Follow Tana on LinkedIn!</a></p> <p>__ &nbsp;</p> <p>Make sure to subscribe to stay updated when we release new episodes!</p> <p>Pixis is a AI-led marketing cloud headquartered in California. With a robust portfolio of products, Pixis enables brands to perfect their end-to-end marketing efforts using Artificial Intelligence. <a href="https://pixis.ai/">Learn more about Pixis and our products here</a></p>

Episode thumbnail for #12: Data Relevancy: The Secrets to Marketing Optimization

June 27, 2022

#12: Data Relevancy: The Secrets to Marketing Optimization

<p>In this episode, we have Mark Mansfield, SVP of Strategic Growth and Partnerships at BrandTotal, talking about the importance of data in conceptualizing and planning marketing campaigns, ensuring marketing agility through data resources, and why exploring an omnichannel marketing strategy is essential for marketers.</p> <p><strong>Speaker Bio</strong></p> <p>Mark is an expert in providing strategic growth assistance to brands. He is extremely passionate about helping businesses outperform their goals and attain paramount success. and has Mark possesses quality &nbsp;experience in digital consumer experience, consumer research , D2C, and E-commerce marketing space. This, coupled with his knack of &nbsp;building and implementing business strategies has helped him lead several award-winning campaigns, build strong teams, work with noteworthy clients and strengthen work relationships with them.</p> <p><strong>Expertise</strong></p> <p>Strategic Partnerships</p> <p>Competitive Analysis</p> <p>Business Development</p> <p>Customer Relationship Management (CRM)</p> <p>Digital Marketing</p> <p>Lead Generation</p> <p>E-commerce</p> <p>Advertising</p> <p><a href="https://www.linkedin.com/in/markmansfield/"><u>Mark’s LinkedIn Profile</u></a></p> <p>__<br> <br> Make sure to subscribe to stay updated when we release new episodes!</p> <p>Pixis is a AI-led marketing cloud headquartered in California. With a robust portfolio of products, Pixis enables brands to perfect their end-to-end marketing efforts using Artificial Intelligence. <a href="https://pixis.ai/" rel="ugc noopener noreferrer" target="_blank">Learn more about Pixis and our products here</a></p>

14 total episodes available

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Frequently asked questions

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What is Growth Caffeine?

Through working with some of the fast growing companies on the planet, we have learned there are two things that separate companies that scale vs. those that don't

  1. Those that effectively use AI to optimize their marketing campaigns
  2. Those that have a a design-first approach toward building applications

On this podcast, we will simplify the seemingly complex topics of AI and UI/UX by interviewing some of the great minds behind companies that have successfully scaled their marketing efforts.

If you're interested in this and more, this podcast was made for you.

How often does this podcast release new episodes?

This podcast updates daily.

Where can I listen to this podcast?

This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.

Does this podcast accept guests?

Yes, this podcast regularly features guests.

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