Concepts, Strategies, Tactics, and real-life examples which represent the foundations of Hamilton Sales Training. It is truly the evolution of the automotive sales business. Utilize integrity and transparency. Sell from a position of strength and learn to re-orient the automotive consumer, one guest at a time...
Please enjoy this presentation converted from video. It describes how the concepts, strategies, and tactics revealed through Hamilton Sales Training are trans-process. They are beyond the process which might be utilized in a particular facility. What does this mean? It means that they are effective and work no matter the process involved. Truly, the first of its kind. This podcast breaks down the integral parts of the instruction and its philosophy. I...
10 Dec 2020
Building Your Day Part II
This podcast completes the Build Your Day sections. Please do not forget to go to hamiltonsalestraining.com and download the checklist! https://hamiltonsalestraining.com/free-downloads/
1 Dec 2020
Building Your Day Part I
The first two parts of the Sales Consultant Daily Checklist (available on hamiltonsalestraining.com under the Motivation/Free Downloads tab) are described in this episode. Preparing For Your Day and Follow-Up get us started and ready for success. How many times have we in sales been asked "What do you have going on today?" or "What do you have planned for the day?" We will now have many answers. This information will keep us grounded and set-up for wonderful days.
16 Nov 2020
The Importance of Contacts
Sales consultants must be driven to make contacts. It is the only way to begin a sales process. This basic truth is so often forgotten or dismissed. Here in this short podcast is an awesome reminder of the whys and hows. Go get 'em and have a great day!
9 Nov 2020
Conversation with Dominican University MBA Marketing 606
Many "nuggets of wisdom" hopefully uncovered in this fun presentation/conversation with Dominican MBA Marketing class 606: Marketing Management led by Professor David Aron. The students were wonderful with their receptiveness and questions. Please listen and enjoy some modern sales concepts!
27 Aug 2020
Introduction to Concepts of Modern Automotive Sales
Hamilton Sales Training is back! This gives a strong overview and in a precursor to actual 3-hour webinar to follow. This material is modern, timely, and effective. Maximize your potential in a business which is changing every minute... The information in this video increases the confidence and knowledge of any sales consultant and it does it now. Immediate increases in efficiency and production are imminent with application.
10 Dec 2019
Introduction to Hamilton Sales Training Definitions
This will begin to introduce the listener to basic definitions which represent those described in the book Beyond the Walkaround and Beyond the Walkaround The Concerns Journal. Counters, Closes, Customer Comfort/Consultant Confidence, Feigned Indifference and Market-Based Pricing are defined and touched upon...
2 Dec 2019
Equity Mining: The Opportunities and Pitfalls
This awesome episode teaches how to get the best from equity mining software and how to avoid inundating the consumer to the point of diminishing returns. This also includes another great example of how Market-Based Pricing allows us to close more car deals for more gross profit.
25 Nov 2019
The Danger of Your Customer Losing Face
Sometimes, based on past experience or how they have been coached, customers come in with such a focus on misconceptions and untruths that it can be difficult to help them see value. In these cases, the customer can destroy your sales before you even have a chance. Unless...
18 Nov 2019
Professional Courtesy, Feigned Indifference and Personality Types
Learn about how the simple concepts of professional courtesy and the practice of Feigned Indifference have the necessary influence on any personality type.
11 Nov 2019
An Unpopular Application of the Pareto Principle
Ideas and Examples of how to overcome some of the great competition in the Automotive Sales Business. How a philosophical mind set can cost nearly all of our gross profit.
4 Nov 2019
Market-Based Pricing Philosophy
Evolving and simplifying our business is the focus of this information-packed episode. Eliminate the shopping list along with the stress and angst associated with sales!
28 Oct 2019
Slow Starts, Slumps, and Countering Initial Price Concerns
Examples of how slow starts and slumps can be understood and overcome. "That price is too high" Concern is addressed effectively.
21 Oct 2019
The Takeaway and Bad Meat
This episode spends a bit of time on a sales staple (the pros and cons), the Takeaway. Key examples of how poor customer service can hurt us are included. BDC is touched upon.
23 Sept 2019
Hamilton Sales Training Introduction
Concepts, Strategies, Tactics, and real-life examples which represent the foundations of Hamilton Sales Training. It is truly the evolution of this business. Utilize integrity and transparency. Sell from a position of strength and learn to re-orient the automotive consumer, one guest at a time...
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