Heard Mentality
Claim This Podcastby Commercial Radio & Audio
Podcast Overview
<p><strong>How Audio Moves Minds & Markets. </strong></p> <p>Heard Mentality explores how the world’s most creative brands and minds use sound to make people feel, think, and act. </p> <p>Presented by Commercial Radio & Audio and hosted by Little Black Book’s Brittany Rigby, it’s a fast, inspiring look into the stories and strategies proving the power of audio to cut through — and move us as people.</p>
Language
🇺🇲
Publishing Since
11/24/2025
1 verified contact email on file for Heard Mentality
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Recent Episodes
June 30, 2026
The Brands Winning Tomorrow Are Building Trust Today
<p>And why audio is uniquely positioned to help brands build it. </p> <p>In this special Cannes edition of Heard Mentality, System1's Andrew Tindall joins BT Group's Chief Brand & Marketing Officer, Cilesta van Doorn, to explore why trust has become one of marketing's strongest predictors of commercial success, and why audio is uniquely positioned to help brands build it.</p><p>See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.</p>
June 10, 2026
Sonic Branding is a Lifetime Opportunity
<p>In this episode of Heard Mentality, Britt Rigby sits down with Uncensored CMO host Jon Evans to unpack why sonic branding remains one of marketing’s most underutilised growth levers, and why the smartest brands are investing in audio assets that last decades, not just campaigns.</p> <p>From the emotional power of music and memory, to the commercial impact of jingles, soundtracks and sonic cues, the conversation explores how audio shapes the way people feel, remember, and ultimately buy.</p> <p>Because, as Jon puts it: what you hear changes what you feel, and what you feel changes what you buy.</p><p>See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.</p>
May 6, 2026
The sound of growth and why playing it safe gets you nowhere
<p>In a channel built for intimacy and attention, are we playing it too safe with audio?</p> <p>In the latest episode of Heard Mentality, join Emily Meier-Murren (Carma), Lisa Burton (Crowd Goes Wild) and Simon Lee (Enigma) as they unpack why audio isn’t just a support channel, it’s where brands can build categories, earn trust and drive real-world action.</p><p>See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.</p>
11 total episodes available
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Frequently asked questions
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- What is Heard Mentality?
<p><strong>How Audio Moves Minds & Markets. </strong></p> <p>Heard Mentality explores how the world’s most creative brands and minds use sound to make people feel, think, and act. </p> <p>Presented by Commercial Radio & Audio and hosted by Little Black Book’s Brittany Rigby, it’s a fast, inspiring look into the stories and strategies proving the power of audio to cut through — and move us as people.</p> - How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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