Join digital media veteran, Eric Shanfelt, each week as he helps magazine publishers and media companies grow their digital audiences, drive revenue, and improve their technology. We'll cover digital advertising, SEO, AI, social media, email, subscriptions, content distribution, and much more. Whether you publish an enthusiast / hobby magazine, a B2B trade magazine, an association journal, a regional consumer / business publication, or a local newspaper, each session has something that you can immediately apply to your business.
Eric Shanfelt and Jez Walters dig into the publishing news that mattered in May 2026, with a recurring theme tying most of the stories together: unique, authentic, non-commodity content wins. They cover the case for labeling AI content, how to become a Google Preferred Source, the newsprint supply squeeze, where AI is actually impacting publisher operations, Diario Vivo's live journalism events, Danny Sullivan's take on GEO vs. SEO, Stern's ground-up content reset, The Times' "fewer, better s...
7 Apr 2026
What’s New in Publishing for April 2026
Eric Shanfelt and Jez Walters cover the latest news and developments affecting media companies and publishers. This month's topics include: AI missteps at major newsrooms — The New York Times, Ars Technica, and one of the Netherlands' most prominent news brands all made headlines recently for AI-related editorial failures. Eric and Jez discuss what went wrong and what practical guardrails publishers should have in place.Using AI to research your advertisers — Time magazine built an AI visibil...
10 Mar 2026
What’s New in Publishing for March 2026
Eric Shanfelt and Jez Walters are back for the March edition of What's New in Publishing, the monthly roundup of the biggest stories in digital media for magazine and news publishers. In this episode: Google's alarming new patent—It's been granted, and it could allow Google to replace your publisher pages with AI-generated versions. Should you panic? Eric and Jez break it down. Meta AI Summaries on Facebook—AI-generated answers are now sitting right below posts. Facebook users never have to e...
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