Explore 'Amazon Ads Highway to Sell,' a vital podcast for advanced Amazon sellers and FBA entrepreneurs. Every fortnight, we delve into Amazon PPC, DSP, and Seller Central, offering expert insights to elevate your RoAS and ROI. Our episodes feature strategic advice, real success stories, and exclusive interviews, empowering you in the realms of Amazon advertising, marketing, and entrepreneurship. Stay ahead in the competitive Amazon marketplace. Subscribe now for transformative tips and industry-leading knowledge to revolutionize your Amazon business journey!
Highway to Sell: Amazon PPC Insights
Claim This Podcastby Clear Ads - Amazon Seller Advertising Specialists
5.0(1 reviews)
123 episodes
Updated Weekly
Accepts GuestsHas SponsorsLocation 🇬🇧
34
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality36
Social0
YouTube0
Engagement81
Podcast Overview
Explore 'Amazon Ads Highway to Sell,' a vital podcast for advanced Amazon sellers and FBA entrepreneurs. Every fortnight, we delve into Amazon PPC, DSP, and Seller Central, offering expert insights to elevate your RoAS and ROI. Our episodes feature strategic advice, real success stories, and exclusive interviews, empowering you in the realms of Amazon advertising, marketing, and entrepreneurship. Stay ahead in the competitive Amazon marketplace. Subscribe now for transformative tips and industry-leading knowledge to revolutionize your Amazon business journey!
Language
🇺🇲
Publishing Since
1/5/2021
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34
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality36
Social0
YouTube0
Engagement81
6
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1
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12
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excellent
Episode Length
35 minutes
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6.5/10
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Recent Episodes
July 2, 2026
Your Bid Doesn't Set Your CPC on Amazon. Your Click-Through Rate Does.
<p>Your bid doesn't decide what you pay per click on Amazon. Your click-through rate does. And in most accounts, the CPC gap between brands bidding the same amount on the same keyword runs at 25 to 40%. That's the relevance signal nobody talks about, and it's been quietly inflating CPCs for the brands ignoring it.</p><p>In this episode, I break down how the Amazon ad auction actually clears and why your bid is only a ceiling, not your cost. The Ad Rank formula is Bid times CTR, which means a $2 bid with strong CTR can beat a $3 bid with weak CTR and pay less for the click. If your CTR is lagging, you're paying more than your competitors at the same bid level. Lower your bids to compensate and you lose impression share. That's the bidding treadmill most sellers get stuck on without realizing it.</p><p>I cover the three highest-impact levers that move CTR fastest: main image, price positioning, and social proof. I also get into the hidden 4.25-star rounding cliff that decides whether your listing shows 4 stars or 4.5 stars on the search results page, which has a direct impact on whether shoppers click. And I walk through how to test each lever on your own account using Manage Your Experiments, price tests, and review velocity.</p><p>There could be $60K hiding in your CPCs right now. This episode shows you where to look.</p><p><br>#AmazonPPC #AmazonAds #AmazonCPC #ClickThroughRate #AmazonCTR #AmazonAdAuction #SponsoredProducts #PPCStrategy #AmazonSeller #AmazonFBA #AmazonBidding #ListingOptimization #AmazonAdvertising #LowerCPC #EcommerceStrategy</p>
June 24, 2026
TikTok Sellers Are Losing Thousands Without Knowing It | Agassi Korkis & CapTrack
<p>TikTok Shop is growing fast, but so is the money sellers are losing without ever knowing it. In this episode, George sits back down with Agassi Korkis, co-founder of CapTrack, to break down exactly how TikTok sellers are losing thousands in unrecovered revenue and how to get it back before the 60-day window closes forever.</p><p>We cover what CapTrack does and how it works, why TikTok sellers lose 2-3x more revenue than Amazon sellers, and the 60-day deadline you cannot afford to miss. Once that window closes, the money is gone. Permanently. One brand lost $212,000 in three months and never recovered a penny because they didn't know the clock was ticking.</p><p>We also get into how the free audit process works with no upfront cost, why FBT (Fulfilled by TikTok) is the key requirement to claim reimbursements, and CapTrack's 92% success rate on cases TikTok says can't be won.</p><p>Beyond reimbursements, Agassi gives his honest take on whether brands should add TikTok Shop to their business, how to test with your hero products first, and the TikTok to Amazon halo effect where one brand hit six figures from month one. We also talk about TikTok Live as the QVC of our generation, how micro-influencers with 20k followers are making a full-time living, and why TikTok's algorithm rewards content over follower count.</p><p>If you're selling on TikTok Shop or thinking about it, this episode could save you thousands.</p><p>#TikTokShop #CapTrack #TikTokSeller #EcommerceReimbursements #AmazonFBA #TikTokCommerce #TikTokLive #EcommerceTips #TikTokBusiness #FulfilledByTikTok #MicroInfluencers #EcommerceStrategy #TikTokSales #ClearAds #BusinessPodcast</p>
June 23, 2026
He Built a SaaS Company to $50M+ and Sold It for $200M in 3.5 Years. Now He's Back.
<p>Agassi Korkis co-founded Carbon Six, scaled it to over $50M in annual revenue, and helped sell it for more than $200 million in just 3.5 years. Now he's back with CapTrack, a tool that recovers lost revenue for TikTok Shop sellers.</p><p>In this episode, George sits down with Agassi for a deep dive into one of the most impressive SaaS exits in the Amazon space and what he's building next. We cover how he got involved at 27 with zero Amazon knowledge, the decision to buy 16 companies in 16 months while burning $1M a month, and the one acquisition (Seller Investigators) that flipped the entire business model. He breaks down building a scrappy sales team from scratch, the painful truth about cash burn at scale, and what separates founders who exit from those who fail.</p><p>We also get into why Agassi sees TikTok Shop as the next massive opportunity, how CapTrack works, and why TikTok sellers are losing thousands without knowing it. There's a 60-day window most sellers don't know about. Miss it and the money is gone forever. Plus the TikTok to Amazon halo effect, what products actually work on TikTok Shop, and why TikTok events are a completely different world from Amazon events.</p><p>Whether you're an Amazon seller, a TikTok brand, or an entrepreneur building in ecommerce, this one is packed with real lessons from someone who's done it.<br>#Ecommerce #CarbonSix #TikTokShop #AmazonFBA #SaaSExit #CapTrack #AmazonSeller #TikTokSeller #Entrepreneurship #StartupStory #EcommerceFounder #AmazonTools #TikTokCommerce #BusinessPodcast #ClearAds</p>
123 total episodes available
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- What is Highway to Sell: Amazon PPC Insights?
- How often does this podcast release new episodes?
This podcast updates weekly.
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This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
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No, this podcast does not typically feature guests.
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