Looking for the best tips, tricks, and how-to’s for successful home service business owners? Whether you’ve been running your business for decades or trying to sum up the courage to quit your 9 to 5 job, Home Service Headquarters has you covered. Each episode, we’ll interview a new industry pro to break down how they’ve found success. Listen in for tips from how to get your first customer and generate more 5-star reviews, to growing your business to 6 figures, 7 figures, and beyond.
Home Service Headquarters
Claim This Podcastby Jack Schnettler
5.0(2 reviews)
25 episodes
Updated Daily
Accepts GuestsHas SponsorsLocation 🇺🇸
52
Podcast Authority
BetaFairBased on show quality, social media presence, reviews, charts, and more
Quality45
Social90
YouTube72
Engagement32
Podcast Overview
Looking for the best tips, tricks, and how-to’s for successful home service business owners? Whether you’ve been running your business for decades or trying to sum up the courage to quit your 9 to 5 job, Home Service Headquarters has you covered. Each episode, we’ll interview a new industry pro to break down how they’ve found success. Listen in for tips from how to get your first customer and generate more 5-star reviews, to growing your business to 6 figures, 7 figures, and beyond.
Language
🇺🇲
Publishing Since
12/6/2024
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52
Podcast Authority
BetaFairBased on show quality, social media presence, reviews, charts, and more
Quality45
Social90
YouTube72
Engagement32
7
Excellent Areas
0
Good Performance
12
Growth Opportunities
excellent
Episode Length
39 minutes
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needs improvement
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Every 17 days
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Recent Episodes
July 14, 2026
Ep. 25 | How to Scale a Home Service Business: Lessons from Victor Rancour | Part 1 of 2
<p>What does it take to build a home service business worth millions?</p><p><br></p><p>In this episode of Home Service Headquarters, host Jack welcomes Victor Rancour, CEO of Rocket Group and co-founder of Profit Rocket, to discuss his remarkable journey from making minimum wage performing oil changes to building, scaling, and selling a successful HVAC company before helping contractors across the country grow their businesses.</p><p><br></p><p>Victor shares how answering a Craigslist job posting changedthe course of his career, why pricing is one of the biggest mistakes contractors make, and how systems, culture, marketing, and leadership create scalable companies.</p><p><br></p><p>Whether you're launching your first home service business orlooking to take an established company to the next level, this episode is packed with practical lessons from someone who has done it firsthand.</p><p><br></p><p><strong>In This Episode</strong></p><ul><li>Victor's journey from minimum wage jobs to becoming one of the nation's top HVAC sales professionals </li><li>How a Craigslist job posting launched his career in home services</li><li>Starting an HVAC company with little business experience</li><li>Growing from a pizza shop parking lot to a multi-million-dollar company </li><li>The importance of pricing for growth—not survival </li><li>Why systems and operations matter just as much as sales</li><li> The origin of Profit Rocket and Rocket Group </li><li>Helping contractors scale through partnerships instead of traditional coaching</li><li>Victor's perspective on private equity in the home service industry</li><li>Why culture is a competitive advantage </li><li>A preview of Victor's new marketing book, Brickby Brick</li></ul><p><br></p><p><strong>Connect with Victor Rancour, Rocket Group, and Profit Rocket</strong>Rocket Group: <a href="https://rocketgroupholdings.com/#section-bCN-zLLaWS">https://rocketgroupholdings.com/#section-bCN-zLLaWS</a></p><p>Profit Rocket: <a href="https://callprofitrocket.com/">https://callprofitrocket.com/</a></p><p>Brick by Brick by VictorRancour</p><ul><li><a href="https://go.callprofitrocket.com/product-details/product/69c5778b3572576513833d8a">direct purchase link</a> </li><li><a href="https://a.co/d/0dHug7Wx">Amazon</a></li></ul><p>LinkedIn: <a href="https://www.linkedin.com/in/victor-rancour-51605a48/">https://www.linkedin.com/in/victor-rancour-51605a48/</a></p><p>Facebook: <a href="https://www.facebook.com/victor.rancour/">https://www.facebook.com/victor.rancour/</a></p><p>Instagram: <a href="https://www.instagram.com/victor_rancour/">https://www.instagram.com/victor_rancour/</a></p><p><br></p><p><strong>Home Service Headquarters</strong></p><p>Website: <a href="https://homeserviceheadquarters.com/" target="_blank">https://homeserviceheadquarters.com/</a> </p><p>YouTube Channel: <a href="https://www.youtube.com/@homeserviceheadquarters" target="_blank" rel="noopener noreferer">@HomeServiceHeadquarters</a> </p><p>TikTok: <a href="https://www.tiktok.com/@homeserviceheadquarters" target="_blank" rel="noopener noreferer">@homeserviceheadquarters</a></p><p>Instagram: <a href="https://www.instagram.com/homeserviceheadquarters/" target="_blank" rel="noopener noreferer">@homeserviceheadquarters</a> </p><p>Facebook: <a href="https://www.facebook.com/HomeServiceHeadquarters" target="_blank" rel="noopener noreferer">@HomeServiceHeadquarters</a> </p><p> </p><p>Home Service Headquarters brings you real conversations with home services pros and business owners. Learn how they built their businesses, overcame challenges, and found success — one job at a time. </p><p><br></p><p>Don’t forget to subscribe and turn on notifications to catch our monthly episodes! </p><p><br></p><p><strong>Episode Sponsor</strong></p><p>This episode of Home Service Headquarters is proudlysponsored by Project 2 Payment.</p><p><br></p><p>Project 2 Payment helps home service businesses simplifyoperations with one easy-to-use platform for CRM, scheduling, estimates, invoicing, payments, and customer management. Whether you're just starting your business or scaling to the next level, Project 2 Payment gives contractors the tools they need to improve cash flow and operate more efficiently.</p><p><br></p><p>Learn more at <a href="https://project2payment.com/">Project2Payment.com</a>.</p>
June 9, 2026
Ep. 24 | Home Service Business Marketing: SEO, AI Search & Converting the Leads You Already Have | Part 2
<p>In Part 2 of our conversation with CJ Kortes of OutlaunchMarketing, we dive deeper into the tactics behind effective home service business marketing — from what your website needs to do once someone lands on it, to how AI search is rewriting the rules for who gets found online.</p><p><br></p><p>If you missed Part 1, CJ covered why most marketing fails and how to identify what’s actually driving leads and revenue. This episode picks up right where that left off.</p><p><br></p><p><strong>Key Takeaways</strong></p><ul><li>Your website is a sales tool, not a brochure. It should build trust and convert visitors the same way a great salesperson would. </li><li>Website visitors go through three phases: exploring, evaluating, and acting — your content needs to serve all three. </li><li>Old-school SEO keyword tricks are dead; relevance, user experience, and content depth are what drive rankings now. </li><li>AI search is already changing how customers find home service businesses — the time to build visibility is now.</li><li>Outlaunch has shifted from “SEO” to “AI Search Visibility” because the two are inseparable. </li><li>Social media can work — but only with real, consistent, authentic content (not outsourced fluff). </li><li>Word of mouth is a foundation, not a growth strategy — if you want to scale, you need marketing to amplify it. </li><li>CJ’s biggest advice after 20 years: surround yourself with mentors and successful peers earlier than you think you need to. </li></ul><p><br></p><p><strong>Topics Covered</strong></p><ul><li>Why your website needs to act as a sales rep before your technician shows up </li><li>The explore → evaluate → act framework and what it means for your calls to action </li><li>How SEO evolved from keyword stuffing to relevance-first content strategy </li><li>Why AI search changes how you write website content (and why you can’t ignore it)</li><li>Outlaunch’s new service: AI Search Visibility </li><li>Hit or miss: social media, lead conversion, and word of mouth</li><li>CJ’s one piece of advice for every home service business owner</li><li>How to connect with CJ and get a free instantmarketing score</li></ul><p> </p><p><strong>Connect with CJ Kortes and Outlaunch Marketing</strong></p><p>🌐 Website: <a href="https://www.outlaunch.marketing/">https://www.outlaunch.marketing/</a></p><p>📺 YouTube Channel: @outlaunch</p><p>🎵 TikTok: @outlaunch</p><p>📸 Instagram: @outlaunch_mktg</p><p>📘 Facebook: @outlaunch</p><p>📊 Get your free InstantMarketing Score at <a href="https://www.outlaunch.marketing/">outlaunch.marketing</a></p><p> </p><p><strong>Home Service Headquarters</strong></p><p>📺 YouTube Channel: @HomeServiceHeadquarters</p><p>🎵 TikTok: @homeserviceheadquarters</p><p>📸 Instagram: @homeserviceheadquarters</p><p>📘 Facebook: @HomeServiceHeadquarters</p><p>🌐 Website: <a href="https://homeserviceheadquarters.com/">https://homeserviceheadquarters.com/</a></p><p><br></p><p>🎤 Home Service Headquarters brings you real conversations with home services pros and business owners. Learn how they built their businesses, overcame challenges, and found success — one job at a time.</p><p><br></p><p>👉 Don’t forget to subscribe and turn on notifications to catch our monthly episodes!</p><p><br></p><p><strong>* Sponsored by Project 2 Payment</strong>, the best home services estimate and invoice software on the market. Add customers, create project estimates, send invoices, and collect payments with ease. <a href="https://project2payment.com/">https://project2payment.com/</a></p>
May 12, 2026
Ep. 23 | Why Your Marketing Isn’t Working (And What to Fix First) | Part 1
<p>In this episode of Home Service Headquarters, we sit downwith CJ Kortes of Outlaunch Marketing (part one of a two-part series).</p><p><br /></p><p>CJ shares how home services businesses can:</p><ul><li>Understand what’s actually driving leads and revenue </li><li>Fix marketing that “isn’t working”</li><li>Build websites that convert (not just exist)</li><li>Prepare for the shift from SEO to AI search</li></ul><p>If you’ve tried marketing before and didn’t see results, this episode will change how you think about it.</p><p><br /></p><p><strong>Key Takeaways</strong></p><ul><li>Most businesses don’t actually know what’s working.</li><li>Referrals are great — but not scalable on their own. </li><li>Marketing failures often come from poor tracking, not bad channels. </li><li>A website’s content matters more than its size.</li><li>AI search is the next big shift (and most are behind).</li></ul><p><br /></p><p><strong>Topics Covered</strong></p><ul><li>CJ’s journey from film to marketing </li><li>How Outlaunch evolved from web design to full marketing</li><li>Why most websites fail to convert</li><li>SEO vs AI search explained simply</li><li>What new businesses should (and shouldn’t) invest in</li></ul><p> </p><p><strong>Connect With CJ Kortes and Outlaunch Marketing</strong></p><p>🌐 Website: <a href="https://www.outlaunch.marketing/" rel="ugc noopener noreferrer" target="_blank">https://www.outlaunch.marketing/</a></p><p>📺 YouTube Channel: <a href="https://www.youtube.com/@outlaunch" target="_blank" rel="ugc noopener noreferrer">https://www.youtube.com/@outlaunch</a></p><p>🎵 TikTok: <a href="https://www.tiktok.com/@outlaunch" target="_blank" rel="ugc noopener noreferrer">https://www.tiktok.com/@outlaunch</a></p><p>📸 Instagram: <a href="https://www.instagram.com/outlaunch_mktg/" target="_blank" rel="ugc noopener noreferrer">https://www.instagram.com/outlaunch_mktg/</a></p><p>📘 Facebook: <a href="https://www.facebook.com/outlaunch" target="_blank" rel="ugc noopener noreferrer">https://www.facebook.com/outlaunch</a></p><p> </p><p><strong>Connect With Home Service Headquarters</strong></p><p>📺 YouTube Channel: <a href="https://www.youtube.com/@HomeServiceHeadquarters" target="_blank" rel="ugc noopener noreferrer">@HomeServiceHeadquarters</a><br />🎵 TikTok: <a href="https://www.tiktok.com/@homeserviceheadquarters" target="_blank" rel="ugc noopener noreferrer">@homeserviceheadquarters</a>📸 Instagram: <a href="https://www.instagram.com/homeserviceheadquarters/" target="_blank" rel="ugc noopener noreferrer">@homeserviceheadquarters</a><br />📘 Facebook: <a href="https://www.facebook.com/HomeServiceHeadquarters" target="_blank" rel="ugc noopener noreferrer">@homeserviceheadquarters</a></p><p>🌐 Website:<strong> </strong><a href="https://homeserviceheadquarters.com/" target="_blank" rel="ugc noopener noreferrer">https://homeserviceheadquarters.com/</a></p><p> </p><p>🎙 Home Service Headquarters brings you real conversations with home services pros and business owners. Learn how they built their businesses, overcame challenges, and found success — one job at a time.</p><p><br /></p><p>👉 Don’t forget to subscribe and turn on notifications to catch our monthly episodes!</p><p> </p><p>* <strong>Sponsored by Project 2 Payment</strong>, the best home servicesestimate and invoice software on the market; add customers, create project estimates, send invoices, and collect payments with ease.<a href="https://project2payment.com/" target="_blank" rel="ugc noopener noreferrer">https://project2payment.com/</a></p>
25 total episodes available
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Frequently asked questions
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- What is Home Service Headquarters?
- How often does this podcast release new episodes?
This podcast updates daily.
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This podcast is available on 4 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
No, this podcast does not typically feature guests.
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