The latest updates related to social media marketing and the hospitality industry.
In this weeks episode we discuss Facebook‘s new page management feature, Instagram getting and IGTV, Instagram launching desktop direct message handling, and TicTok is booming. What does this all mean for your hotel? Listen and learn.
19 Nov 2019
Episode six of what just happened in social media and what does it mean for your hotel.
On this week’s episode we discuss Facebook and it’s re-branding, Instagram recommendations for stories, LinkedIn on platform translation services and the introduction of stickers on Pinterest to increase engagement.
26 Oct 2019
Hoteliers using last click attribution to track ROI of social media marketing.
In this special edition podcast I discuss why hoteliers should not be measuring social media ROI via last click attribution as reported by Google analytics. This is a flawed approach and an approach that short changes your social media marketing efforts.
21 Oct 2019
October 21, 2019 episode what just happened in social media and what does it mean for your hotel.
In this weeks episode we cover Facebook offering new stories templates and new Instagram business direct message feature. We also take a look at Instagram‘s release of the restrict tool to limit trolls. And finally we have an update related to LinkedIn rolling out all in one insights.
5 Oct 2019
Catch up on what just happened in social media marketing and how it effects your hotel.
In this week’s update we discuss new Facebook features every hotel should consider. Also, Pinterest making their platform more valuable to hotel marketers.
18 Sept 2019
So what just happened in social media and how it can effect your hotel.
Big changes for Facebook Messenger as they get ready to launch their interoperable Messenger, Instagram and WhatsApp messaging platform in 2020. Twitter announces the ability to follow “interests” and starts with sports.
21 Aug 2019
Latest social media marketing news and what it means for hoteliers.
Every two weeks we bring you a short podcast sharing the latest social media news and how it may affect your hotel or resort. Subscribe to this podcast and always be informed.
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