The Hot Copy podcast is a collaboration between seasoned copywriters Belinda Weaver and Kate Toon. Tune in for copywriting tips, shortcuts, writing resources, interviews and laughs. All focused on helping you become a better copywriter.

Hot Copy
Claim This Podcastby Kate Toon & Belinda Weaver
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Podcast Overview
The Hot Copy podcast is a collaboration between seasoned copywriters Belinda Weaver and Kate Toon. Tune in for copywriting tips, shortcuts, writing resources, interviews and laughs. All focused on helping you become a better copywriter.
Language
🇺🇲
Publishing Since
7/1/2015
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Recent Episodes

December 21, 2021
Hot Copy Christmas Special!
<p><span style="font-weight: 400;">Hello and welcome to this special festive episode of the Hot Copy Podcast. Belinda and I have come back together to roast some chestnuts, neck some egg nog and talk all things copy.</span></p> <p><span style="font-weight: 400;">So if you’re ready to put up your stockings with us and wait for Father Christmas to slip down your copy chimney, this is the episode for you.</span></p>

September 23, 2020
End of Series 1! Series 2 coming in 2021.
<p>Did you know we've been creating this podcast since 2015 -- never missing an episode?</p> <p>Well, not until 2020.</p> <p>2020 has been the year of "the surge" for us both.</p> <p>In this special episode, we go through how we've handled working through the pandemic and what's happening with the Hot Copy podcast.</p> <p>Spoiler alert: we're mixing things up in 2021!</p>

August 27, 2020
Regional Copywriting: Marketing to a Rural Audience with Sarah Walkerden
<p>Have you ever felt cooped up in a corporate office, staring outside at the trees, wishing you could leave the hustle and bustle of city life behind?</p> <p>Waking up mid-morning, taking a coffee onto the veranda, and staring out at wide-open pastures with birds chirping?</p> <p>While it’s a nice daydream to have, many of us stick it out and stay put.</p> <p>Others, like our guest today, put in the tough hours to make it a reality.</p> <p>It’s not all lazy sleep-ins and fresh country air, but it IS freedom from the constraints of the city, and as far as copywriting goes - it’s a whole new demographic.</p> <p>We’re excited to find out the difference location can make to your writing strategies from <strong>The Rural Copywriter</strong> herself!</p> <p><strong>Tune in to learn:</strong></p> <ul> <li>How <strong>Sarah Walkerden</strong> became <strong>The Rural Copywriter</strong></li> <li>Common misconceptions about country-living</li> <li>City VS Country copy</li> <li>The secrets of writing in a “down to earth style”</li> <li>The challenges of working with rural businesses</li> <li>How Sarah’s workday changed.</li> </ul> <h3><strong><span style="color: #ff9900;">Share the pod love</span></strong></h3> <p>If you like what you’re hearing on <a href= "https://www.hotcopypodcast.com/podcasts/" target="_blank" rel= "noopener noreferrer"><strong>Hot Copy</strong></a>, the best way to support the show is to take just a few seconds to leave a rating and/or comment over on <a href= "https://podcasts.apple.com/au/podcast/hot-copy-a-copywriting-podcast-for-copywriters/id1015210035" target="_blank" rel="noopener noreferrer">iTunes</a>, <a href= "https://open.spotify.com/show/2DMHP2USWwCnwZKLC55KzS" target= "_blank" rel="noopener noreferrer">Spotify</a>, or <a href= "https://www.stitcher.com/podcast/hot-copy?refid=stpr" target= "_blank" rel="noopener noreferrer">Stitcher</a>. Thanks!</p> <p>Oh and big hugs to <strong>Kate Crocker</strong> for her lovely testimonial.</p> <blockquote> <p><em>“<strong>I love the Hot Copy Podcast. It's engaging, funny, and informative</strong>.</em> <em>It covers a huge range of <strong>copywriting topics, always with practical tips</strong>.</em></p> <p><em><strong>Belinda and Kate</strong> also interview some <strong>legends of the biz</strong> and obviously enjoy themselves.</em></p> <p><em><strong>This podcast is a must for any copywriter</strong>.”</em></p> </blockquote> <p> </p> <h3><strong><span style="color: #ff9900;">About Sarah</span></strong></h3> <p><strong><img class="size-full wp-image-263034 alignright" src= "https://www.hotcopypodcast.com/wp-content/uploads/2020/08/hotcopy-e121-sarah-walkerden-bio.png" alt="" width="150" height="150" />The Rural Copywriter</strong> helps rural and regionally based businesses (including the agricultural and equestrian industries, boost their Google rankings and win over scores of adoring customers, through effective digital marketing messaging and strategy.</p> <p>Specialising in writing SEO-friendly website copy and sales funnel copywriting, Sarah also helps businesses to develop effective content marketing strategies for blogs and social media.</p> <p><strong>Fun fact:</strong> Sarah also loves the smell of leather and horse sweat!</p> <h3><strong><span style="color: #ff9900;">Useful links</span></strong></h3> <ul> <li><a href="https://www.linkedin.com/in/sarah-walkerden-74310a16/" target="_blank" rel="noopener noreferrer">LinkedIn</a></li> <li><a href="https://www.instagram.com/theruralcopywriter/" target= "_blank" rel="noopener noreferrer">Instagram</a></li> <li><a href="https://www.facebook.com/theruralcopywriter" target= "_blank" rel="noopener noreferrer">Facebook</a></li> <li><a href="https://www.theruralcopywriter.com.au/" target= "_blank" rel="noopener noreferrer">The Rural Copywriter</a></li> </ul>
138 total episodes available with 1 transcripts
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Frequently asked questions
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- What is Hot Copy?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 8 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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