Hot Mess To Great Success

September 8, 2025

Episode 33: Maybe You Don’t Want to Fix the Problem; Conferences & Social Media; Domestic Violence (post separation abuse)

July 24, 2025

Episode 32: Selfies are NOT a social media strategy, Your Social Media Hour is launched and let’s get your team ready for Domestic Violence Awareness Month

In this next episode, we address three hot issues that have been brewing for some time:<br /> 1. Selfies Are NOT a Social Media Strategy<br /> Posting pictures from events with no real substance isn’t helping your business grow. Dr. Gardella shares how to replace "Look at me!" posts with content that actually:<br /> <br /> <br /> <br /> Highlights your expertise<br /> <br /> <br /> Explains what you learned<br /> <br /> <br /> Shows how you help your ideal clients<br /> <br /> <br /> <br /> <br /> <br /> 2. Your Social Media Hour Has Relaunched!<br /> Dr. Gardella’s flagship program, Your Social Media Hour, is officially back — and better than ever.What’s included for just $50/month:<br /> <br /> <br /> <br /> A full blogging and social media course<br /> <br /> <br /> Weekly content checklists<br /> <br /> <br /> Responsible AI use training<br /> <br /> <br /> Live office hours with Dr. GardellaShe relaunched this as part of her growth project in the Goldman Sachs 10,000 Small Businesses Program.Now’s the time to finally stop winging your content plan and start marketing with intention.<br /> <br /> <br /> <br /> <br /> <br /> 3. Is Your Organization Ready for Domestic Violence Awareness Month?<br /> October is Domestic Violence Awareness Month — but the support can't stop there. Dr. Gardella shares:<br /> <br /> <br /> <br /> Why domestic violence costs your business 1–3% of its bottom line<br /> <br /> <br /> How it shows up in the workplace<br /> <br /> <br /> What leaders can do to raise awareness year-roundShe also explains how to support survivors with dignity, how to recognize emotional abuse, and why safety planning matters.Book a strategy call with Dr. Gardella to train your team and prepare your organization to make an impact.<br /> <br /> <br />  Recap:<br /> <br /> <br />  Selfies don’t convert — strategy does.<br /> <br /> <br /> Your Social Media Hour is ready to help you grow.<br /> <br /> <br />  It’s time to prepare your company for Domestic Violence Awareness Month — and beyond.

June 10, 2024

Episode 31: Just Go For It! ~ Horrors of AI ~ Why Won’t She Just Leave Him?

What the full episode here: Today's Topics:  He's Such a Jerk!  Why Doesn't She Just Leave Him? Stop Using AI In Your Content. Just GO FOR IT already! Sponsor: Your Social Media Hour, is a full-service blogging and social media course followed by daily support to help you build your digital footprint daily. Visit Your Social Media Hour today for more details!   #1:  JUST GO FOR IT ALREADY!!   1:14 Last year The Gardella Group was certified by WBENC.  And honestly, it was a little hard to navigate.  WBENC is like an octopus with a national presence as well as locat chapters.  There is alot to learn and even more to take advantage of.  I needed to sign up and attend events but with a capability statement that I did not have nor did I know what that looked like.  Everyone kept talking about the National Conference happening in March and I was a little lost on where to start.  The team in my local office offered me a guide (they call them enjoys) and I received invaluable guidance from someone I considered to be a mentor, Barb Bosha:  Sign up and attend everything.  Listen to the episode to all of the things I have signed up for, been accepted to, and WON! #2:  Stop Using AI for Your Marketing 5:50 Stop using AI as a crutch for your business. AI is a computer, not a human, and it is not authenticClick To Tweet. We're going down a rabbit hole by relying too heavily on it. Marketers tend to ruin everything, and now they are using AI against us. Have you ever been in a chatbot that actually helped you solve your problem? Probably not. AI, like ChatGPT, is only trained on data up to a certain point and lacks the capability for original thought and emotion. #3:  Why Doesn't She Just Leave Him?  11:21 As many of you know, I'm a survivor of vicious domestic violence. I wrote a book called "Whispers of Abuse" to share information and help others understand that abusers and victims are everywhere. You may know someone who is dating a jerk, and you might wonder, "Why doesn't she just leave him?"  Last week, I had the opportunity to participate in a story slam in Philadelphia, where I shared my escape from abuse. When I was escaping, I didn't know it was domestic violence. I had no place to go, no money, and I was embarrassed. The barriers to leaving are significant: lack of money, nowhere to live, fear, cultural issues, shame, and a trauma bond with the abuser. Victims often believe they can make the situation better because they are addicted to the abuser due to the trauma bond. Until next time! ---