On How Brands Are Built, branding professionals get into the details of what they do and how they do it. Other podcasts about branding focus on news, opinion, and high-level theory. They can give you a 30,000-foot view of branding; How Brands Are Built is where the rubber meets the road. In each episode, Rob Meyerson, a San Francisco-based brand strategist, interviews other strategists, designers, writers, namers, and researchers to help you understand how brands are really built.
How Brands Are Built
Claim This Podcastby How Brands Are Built
5.0(15 reviews)
55 episodes
Updated Daily
Accepts GuestsHas SponsorsLocation 🇺🇸
18
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality1
Social0
YouTube63
Engagement27
Podcast Overview
On How Brands Are Built, branding professionals get into the details of what they do and how they do it. Other podcasts about branding focus on news, opinion, and high-level theory. They can give you a 30,000-foot view of branding; How Brands Are Built is where the rubber meets the road. In each episode, Rob Meyerson, a San Francisco-based brand strategist, interviews other strategists, designers, writers, namers, and researchers to help you understand how brands are really built.
Language
🇦🇦
Publishing Since
3/6/2018
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18
Podcast Authority
BetaPoorBased on show quality, social media presence, reviews, charts, and more
Quality1
Social0
YouTube63
Engagement27
6
Excellent Areas
0
Good Performance
5
Growth Opportunities
excellent
Episode Length
18 minutes
Performing excellently!
poor
Publishing Consistency
Every 48 days
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Recent Episodes
March 9, 2026
Alex Foss says good research starts with good questions
Host [Host Name] interviews Alexander Foss, a research expert, about how asking the right questions drives valuable brand research and informs strategic decisions.
November 14, 2025
Robin Goffman is all in on Designing Brand Identity
Brand strategist Robin Goffman discusses her career journey and designing multiple editions of "Designing Brand Identity" with host Rob Meyerson, highlighting the challenges and rewards of book design in this interview.
March 10, 2025
The Q&A episode
Host [Host Name] interviews branding professionals and others, answering questions about brand strategy, naming, book publishing, and AI's role in naming.
55 total episodes available with 9 transcripts
Recent guests on How Brands Are Built
Guests from recent episodes — sign up to see every guest that has ever appeared on this show.
Alexander Foss
Guest
Robin Goffman
Guest
Jacob Cass
Guest
Dava Guthmiller
Guest
Rob Meyerson
Guest
Armin Vit
Guest
Fabian Geyrhalter
Guest
Rob Goodman
Guest
Dr Jason Chambers
Guest
Diego Segura
Guest
Alina Wheeler
Guest
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Frequently asked questions
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- What is How Brands Are Built?
- How often does this podcast release new episodes?
This podcast updates daily.
- Where can I listen to this podcast?
This podcast is available on 10 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
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