How Games Make Money is a podcast where host and GamesBeat editor Jeff Grubb talks to people in and around the business of video games. The purpose of each episode is to find out how different people are bringing in cash from games. Jeff talks with developers, publishers, executives, content creators, tool makers, and more.
Look for new episodes every Friday.
How devs can more intelligently spend money to make money
Adam Lieb sits down with me to talk about GameSight, which is a performance marketing company for the rest of us. While performance marketing has dominated mobile gaming, it’s coming late to the traditional console and PC space. GameSight tries to connect data from various resources to determine how spending money can make developers and publishers even more money – but it brings in that data from places like television ads and other traditional avenues for marketing.
13 Oct 2021
How Serenity Forge ships physical games when China runs out of cardboard
I talk with Z and Kevin Zhang of Serenity Forge, which is here in Colorado. I met these fellas back at a Denver Comic Con a few years ago, and now they have found themselves in the business of publishing physical games. Most recently, they distributed Doki Doki Literature Club+ into Targets and Walmarts around the world. And they have plans for more projects like that in the future.
Discord (https://discord.gg/gamemess)
Patreon (https://patreon.com/gamemess)
31 Aug 2021
How empathy can make your game money
I talk to Steven Spohn and Dr. Chris Power from Able Gamers about their APX certification for game developers. This is a certification that teaches best practices for accessibility to game creators. Steven and Chris explain how those conversations with devs have changed over the last few years as well as the challenges they continue to face.
APX (https://accessible.games/accessible-player-experiences/)
Discord (https://discord.gg/sDP2TpTQgv)
Patreon (https://patreon.com/jeffgrubb)
Reach and audience
Public platform figures. Ratings count people who left a rating, not total listeners.
Apple Podcasts (US)
5.0 / 5
16 ratings
Spotify
5.0 / 5
5 ratings
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