I love three things in life: football, food and film. I am Gaetano Ghiura, an Italian writer-director-producer, and I know from personal experience how difficult it is to navigate the audiovisual industry. Therefore here, in this podcast, we will talk with industry professionals to explore their careers and learn from their struggles and experiences, to understand how they, somehow, made it.
🎬 Ep. 11 - JED SHEPERD: From HOST to Blumhouse & the Art of Making Horror
In this episode, Gaetano sits down with Jed Shepherd - co-writer and producer of HOST (2020), one of the highest-rated horror films ever made, and collaborator of Blumhouse, Netflix, and Sam Raimi.
Jed talks about growing up obsessed with horror in South London, spending years in finance while writing scripts on the side, and how making HOST became the moment that changed everything.
They also get into what it really means to call yourself a filmmaker, why you can't afford to be just one thing in this industry, and the writing system Jed swears by - 3 hours every morning, then stop, no matter what.
A conversation about horror, obsession, and reinvention.
22 Apr 2026
🎬 Ep. 10 - XOXO: Co-Directing, Shared Vision & Building a Creative Duo
In this episode of How I Made It (Somehow), directing duo XOXO - Tessa and Paula - join the podcast to talk about what it really means to create as two.
Working across global campaigns for brands like Meta, Sephora, Coca-Cola, Ikea and McDonald’s, they’ve developed a distinctive voice that blends bold visuals with emotional storytelling. Together, they share how they balance their different instincts, build a shared creative language, and navigate the industry as a duo.
We talk about collaboration, trust, and the realities of co-directing - from shaping ideas together to making decisions under pressure, and why having fun in the process still matters.
A sharp, honest conversation about partnership, authorship, and finding your voice - not alone, but together.
19 Mar 2026
🎬 Ep. 9 – (IN ITALIANO) – Francesco Coppola: Costruire una carriera tra cinema, musica e advertising
Francesco Coppola racconta il suo percorso nel mondo del cinema, dei videoclip musicali e della pubblicità.
Francesco inizia la sua carriera nella produzione cinematografica, collaborando con Francesco Lettieri e il collettivo Cazzimma Brothers durante l’ascesa della scena indie italiana, lavorando a videoclip iconici per artisti come Calcutta. Parallelamente, fa esperienza su set di alto livello, lavorando accanto al premio Oscar Paolo Sorrentino in produzioni come The New Pope e È stata la mano di Dio, e con Gabriele Salvatores in Il Ragazzo Invisibile 2.
Oggi lavora come regista tra videoclip, spot pubblicitari e contenuti branded, dirigendo progetti per artisti come Margherita Vicario, Loredana Bertè, Vinicio Capossela, Calcutta e Franco126, e per brand internazionali come Netflix, Ikea e MSC.
In questo episodio parliamo di:
– come iniziare una carriera nel cinema
– cosa si impara lavorando sui set professionali
– il passaggio dalla produzione alla regia
– dirigere videoclip e lavorare con artisti
– costruire una carriera creativa tra cinema, musica e pubblicità
Un episodio per registi, filmmaker e creativi che vogliono entrare nel settore e sviluppare il proprio linguaggio visivo.
23 Feb 2026
🎬 Ep. 8 – Mischa Andreski: From Production Manager to Writer-Director - Now or Never
In this episode of How I Made It (Somehow), Mischa Andreski joins the podcast to talk about her transition from Production Manager at Adventure Pictures, working alongside Sally Potter, to stepping into her own path as a writer-director.
Having built her career behind the scenes - managing budgets, logistics, teams and creative problem-solving - Mischa shares what it really means to understand filmmaking from the inside out. We talk about learning the craft through production, supporting other directors’ visions, and the moment she realised it was time to back her own.
A grounded, honest conversation about timing, authorship, and the courage it takes to shift from making films happen for others to creating your own.
29 Jan 2026
🎬 Ep. 7 - Charlie Williams: Making Reality Compelling - A Life in British TV
In this episode of How I Made It (Somehow), producer-director Charlie Williams joins the podcast to talk about his journey through British factual television.
Having worked across BBC, ITV, Channel 5 and Channel 4, Charlie shares what it really means to build a career in documentaries and unscripted TV — from fast-turnaround productions to long-form storytelling. We talk about editorial judgement, working under pressure, interviewing contributors on sensitive subjects, and navigating every stage of production from commission to delivery.
A grounded, honest conversation about making factual TV, finding your voice, and staying calm while juggling multiple stories at once.
23 Dec 2025
🎬 Ep. 6 – Fabian Wagner: Lighting the Epic — From Game of Thrones to The Crown
Director of Photography on iconic series such as Game of Thrones, The Crown, House of the Dragon, and Sherlock, Fabian Wagner has shaped some of the most recognisable imagery in modern television. In this episode, he reflects on his journey, the craft behind large-scale international productions, and the challenge of creating a distinct visual language that moves seamlessly between epic battles and intimate, character-driven drama.
12 Dec 2025
🎬 Episode 5 - Anna Sørrig: How She, Somehow, Went from Commercials to Fiction Filmmaking
A young yet already established Danish director, Anna Sørrig has built her career in advertising, working on campaigns for major brands such as McDonald’s and collaborating with the production company Holy Ravioli. In this episode, she reflects on balancing commercial work with fiction, sharing her journey, creative challenges, and her ongoing search for a distinct personal voice in today’s audiovisual landscape.
10 Jun 2025
🎬 Episode 4 – Beatriz Amaral Teixeira: How She, Somehow, Built the Visual Language of Blockbusters
Visualization Editor Beatriz Amaral Teixeira discusses her role in shaping the visual language of blockbuster films like *Barbie* and *Deadpool & Wolverine*, explaining how she bridges previs and postvis in this interview.
26 May 2025
🎬 Episode 3 – Nicolás Lejtreger: How He, Somehow, Made It Behind the Lens
Cinematographer Nicolás Lejtreger discusses his international career, the art of collaboration, and crafting visuals across diverse formats in this interview episode.
7 May 2025
🎬 Episode 2 – Maja Diedenhofen: How She, Somehow, Went from Outsider to working on Major Films
Maja Diedenhofen shares her journey from outsider to working on major films, discussing breaking into the industry and the realities of climbing the filmmaking ladder in this interview.
7 May 2025
Ep. 1 – Alexandros Tsilifonis: How He Somehow Made His First Feature Film
Writer-director Alexandros Tsilifonis discusses the chaotic journey of creating his debut feature film, CAFE 404, and shares insights on storytelling, persistence, and finding your voice in the indie film industry in this interview.
Who has been a guest on How I made it (Somehow)
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Beatriz Amaral Teixeira
Nicolás Lejtreger
Maja Diedenhofen
Alexandros Tsilifonis
Podcast Authority Score: 2 / 100
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