Why is the healthcare system crumbling, and who are the people doing something to preserve it? Welcome to How Its Med, the podcast where we chat with the people who are making sure that the future of healthcare looks more affordable and higher quality than the dystopian picture that is so often painted in the media.
We chat with founders, journalists, investors, patients, and sometimes even your occasional Olympian in order to give you an inside peek of what it takes to make a better, brighter future in healthcare.
Join us so that you can learn our guests’ stories and get smarter alongside the rest of us while we try to figure out how we can get even more bright minds working on healthcare’s biggest challenges.
We're back for another week! Geoff's joined by Michael Millar - CEO and Founder of Verto Inc., once again. While we heard about oil wells, digital twins, and the founding of Verto last time, we get to dig into Verto's early days, deployment, and future in the digital front door space this time. There's more, but to find out, you have to tune in!
Discover more episodes at - https://plinkhq.com/i/1518370407?to=page
5 Mar 2024
Med Tech Talks Episode 91: Michael Millar
Welcome back to this episode of How Its Med. This time, Geoff’s joined by Michael Millar - CEO and Founder of Verto Inc. Between exploring Verto's multi-year journey of Verto to get to where it is today, to understanding what underlies Michael's unique journey from public sector healthcare technology insider to academic and into the startup world - with technology concepts lent from the energy sector, we do a deep dive into Michael's origins - and more!
Discover more episodes at - https://plinkhq.com/i/1518370407?to=page (https://plinkhq.com/i/1518370407?to=page)
21 Dec 2023
Med Tech Talks Episode 90: Dr. Joe Eibl
Ultrasound is all the rage in acute care, but miniaturized ultrasound has use cases that can save hospitals thousands of dollars and patients days of stress and unnecessary treatment by preventing ICU admissions. So what makes it so hard to bring a device that delivers exactly these benefits to market?
On this episode, Geoff and Joe talk about:
- The challenges of aligning key decision makers with different priorities during any healthcare sales cycle.
- The role of mentorship in identifying where and how to deploy sales resources for the purpose of business development in the resource-strapped environment of a startup business.
- The difficulties associated with new technology adoption in healthcare by healthcare providers.
- Patient safety as a uniting driver in adopting new healthcare technologies.
- The challenges of user interface development in healthcare, and how it is necessary to be flexible in this arena as the product's user becomes more clear.
- The gaps in Canada's healthcare innovation ecosystem - and how we can fill them.
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