For startup founders who want to build their business and increase their sales. 4+ hours of excerpts from a marketing seminar for startup founders and owner/operators. We take a broad look at marketing, strategy, positioning, advertising, psychology, and sales strategies from the perspective of Founders, not marketers.

How To Grow A Startup
Claim This Podcastby Tyler Harman
Podcast Overview
For startup founders who want to build their business and increase their sales. 4+ hours of excerpts from a marketing seminar for startup founders and owner/operators. We take a broad look at marketing, strategy, positioning, advertising, psychology, and sales strategies from the perspective of Founders, not marketers.
Language
πΊπ²
Publishing Since
4/28/2023
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Recent Episodes

April 28, 2023
7. How To Advertise
<p>We're going to cover the basics of ad buying, meter and phonemes, psychology, rhetoric and literary devices, reach and frequency, building trust and recognition, how to A/B test, and we'll even discuss marketing algorithms.</p>

April 28, 2023
6. Sales Strategies
<p>How do you face off against competitors? How do you set your prices? We'll talk about concepts like "Opting In vs. Opting Out", "Grease vs. Gravity", and the 6 Ways to Increase Sales.</p>

April 28, 2023
5. Psychology & Behavioral Economics
<p>In order to get new customers, you have to understand different personalities, how they think, their fears, their motivations, placebos, how status roles come into play, as well as a concept called "behavioral economics" that can help you position your company perfectly in the market.</p>
9 total episodes available
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