The podcast that shows the fun side and real-world implications of the insights from behavioural science. For innovators and anyone who is interested in human behaviour around the world, who want to make smarter decisions about how they design their lives and businesses.
How to Hack the Brain
Claim This Podcastby Cowry Consulting
5.0(10 reviews)
11 episodes
Updated Weekly
Accepts GuestsHas Sponsors
Podcast Overview
The podcast that shows the fun side and real-world implications of the insights from behavioural science. For innovators and anyone who is interested in human behaviour around the world, who want to make smarter decisions about how they design their lives and businesses.
Language
🇺🇲
Publishing Since
3/28/2024
Reach the team behind How to Hack the Brain
Verified contact details for this show aren't on file yet — sign up to get notified when they land.
Recent Episodes
May 16, 2024
Hack Your Brain With Sound: How to Optimise Your Day Using Headphones
<p>In this season finale, Ziba and Raphy hack your brain using sound to enhance your daily routine from AM to PM. They discuss the latest fascinating research on how our minds react to different music and sound. </p><p>They speak to Professor Costas Karageorghis, sports psychologist in the department of life sciences specializing in the effects of music in exercise and sport. To learn how we can improve the taste of our food by using our ears, they also speak to Professor Charles Spence, who heads up the Crossmodal Research group at the University of Oxford, and is the world’s leading expert in the crunchiness of crisps.</p><p>How to Hack the Brain is brought to you by Cowry Consulting, part of the VCCP Group, an award-winning, global, tech-enabled behavioural science consultancy.</p><p>Learn More at <a href="https://www.cowryconsulting.com/" rel="noopener noreferrer" target="_blank">www.cowryconsulting.com</a> </p><p>Follow Ziba Goddard on <a href="https://www.linkedin.com/in/ziba-goddard-07005511/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><p>Follow Raphy March on <a href="https://www.linkedin.com/in/raphaelle-raphy-march-99183978/" rel="noopener noreferrer" target="_blank">Linkedin</a></p><p>Follow Charles Spence on <a href="https://www.linkedin.com/in/timcloss/?originalSubdomain=uk" rel="noopener noreferrer" target="_blank">Linkedin</a></p><p>This episode was produced by Frankie Taylor, Rowan Bishop and Richard Willan.</p><p>If you want to create a chart-topping podcast for your business or brand? Contact <a href="mailto:info@flamingo-media.co.uk" rel="noopener noreferrer" target="_blank">info@flamingo-media.co.uk</a> to make it happen. </p>
May 9, 2024
The Complaint Sandwich: How To Serve Your Beef Effectively
<p>Complaining can be a really unpleasant thing to do. Do it wrong, and you can really upset someone. So how can you air your grievances to get the outcome you want?</p><p>In today's episode, Raphy and Ziba explore insights from behavioural science to hack the brain of your waiter so that you can voice your displeasure effectively. </p><p>They speak to Robin Kowalski, a Centennial professor of psychology who has spent decades researching the science of complaining. As always, you'll hear an undercover experiment at a swanky London restaurant to test out the psychology in a real world setting.</p><p>How to Hack the Brain is brought to you by Cowry Consulting, part of the VCCP Group, an award-winning, global, tech-enabled behavioural science consultancy.</p><p>Learn More at <a href="https://www.cowryconsulting.com/" rel="noopener noreferrer" target="_blank">www.cowryconsulting.com</a> </p><p>Follow Ziba Goddard on <a href="https://www.linkedin.com/in/ziba-goddard-07005511/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><p>Follow Raphy March on <a href="https://www.linkedin.com/in/raphaelle-raphy-march-99183978/" rel="noopener noreferrer" target="_blank">Linkedin</a></p><p>Follow Robin Kowalski on <a href="https://www.linkedin.com/in/robin-kowalski-2ba2ba36/" rel="noopener noreferrer" target="_blank">Linkedin</a></p><p>This episode was produced by Frankie Taylor, Rowan Bishop, Richard Willan and Sam Brown.</p><p>If you want to create a chart-topping podcast for your business or brand? Contact <a href="mailto:info@flamingo-media.co.uk" rel="noopener noreferrer" target="_blank">info@flamingo-media.co.uk</a> to make it happen. </p>
May 2, 2024
Spend Less, Save More: How To Break Bad Habits, Not The Bank
<p>Saving money is becoming increasingly hard. But spending is constantly on the rise. So how can we change our habits to have more money in the bank every month?</p><p>In today's episode, Ziba and Raphy discover how retail environments are designed to part us from our hard earned money and talk about what psychology we can use to save more effectively. </p><p>We take a deep dive into the world of consumer behaviour with Greg Davies, expert in applied behavioural finance and decision science, and Head of Behavioural Finance at Oxford Risk. We then listen in as Raphy sets two volunteers a challenge to shop for a Sunday lunch, one of them prepped with psychology and the other left to the mercy of subliminal messaging. </p><p>How to Hack the Brain is brought to you by Cowry Consulting, part of the VCCP Group, an award-winning, global, tech-enabled behavioural science consultancy.</p><p>Learn More at <a href="https://www.cowryconsulting.com/" rel="noopener noreferrer" target="_blank">www.cowryconsulting.com</a> </p><p>Follow Ziba Goddard on <a href="https://www.linkedin.com/in/ziba-goddard-07005511/" rel="noopener noreferrer" target="_blank">LinkedIn</a></p><p>Follow Raphy March on <a href="https://www.linkedin.com/in/raphaelle-raphy-march-99183978/" rel="noopener noreferrer" target="_blank">Linkedin</a></p><p>Follow Greg Davies on <a href="https://www.linkedin.com/in/gregbdavies/?originalSubdomain=uk" rel="noopener noreferrer" target="_blank">Linkedin</a></p><p>This episode was produced by Frankie Taylor, Rowan Bishop and Richard Willan.</p><p>If you want to create a chart-topping podcast for your business or brand? Contact <a href="mailto:info@flamingo-media.co.uk" rel="noopener noreferrer" target="_blank">info@flamingo-media.co.uk</a> to make it happen. </p>
11 total episodes available
Deep-dive analytics for How to Hack the Brain
Frequently asked questions
Have a different question and can't find the answer you're looking for? Reach out to our support team by sending us an email and we'll get back to you as soon as we can.
- What is How to Hack the Brain?
- How often does this podcast release new episodes?
This podcast updates weekly.
- Where can I listen to this podcast?
This podcast is available on 9 platforms including Apple Podcasts, Spotify, and more. You can also use the RSS feed directly.
- Does this podcast accept guests?
Yes, this podcast regularly features guests.
Legal Disclaimer
Pod Engine is not affiliated with, endorsed by, or officially connected with any of the podcasts displayed on this platform. We operate independently as a podcast discovery and analytics service.
All podcast artwork, thumbnails, and content displayed on this page are the property of their respective owners and are protected by applicable copyright laws. This includes, but is not limited to, podcast cover art, episode artwork, show descriptions, episode titles, transcripts, audio snippets, and any other content originating from the podcast creators or their licensors.
We display this content under fair use principles and/or implied license for the purpose of podcast discovery, information, and commentary. We make no claim of ownership over any podcast content, artwork, or related materials shown on this platform. All trademarks, service marks, and trade names are the property of their respective owners.
While we strive to ensure all content usage is properly authorized, if you are a rights holder and believe your content is being used inappropriately or without proper authorization, please contact us immediately at hey@podengine.ai for prompt review and appropriate action, which may include content removal or proper attribution.
By accessing and using this platform, you acknowledge and agree to respect all applicable copyright laws and intellectual property rights of content owners. Any unauthorized reproduction, distribution, or commercial use of the content displayed on this platform is strictly prohibited.